Video & DVD Retail & Hire Market Report 2005
Key Note Publications Ltd, January 2005
This report estimates that, in 2004, the UK video and digital versatile disc (DVD) retail and hire market was worth £3.47bn, a rise of 14.7% on 2003. The retail sector is far larger than the hire sector, and the percentage of overall sales and volumes accounted for by outright purchases continues to increase.
The main area driving the market is DVD retail sales, which have rocketed since 2001. In 2002, retail sales of DVDs exceeded those of the video home system (VHS) cassette for the first time and the sales gap between the two formats has been widening ever since. The rentals sector has also shown a strong shift in the preference for DVDs and, in 2003, demand for the format surpassed that for video rentals.
Among the main problems currently facing the industry are the twin challenges of traditional and Internet piracy. Technological advances in DVD copying equipment have made the work of DVD counterfeiters easier. In addition, the increasing use of broadband for the illegal downloading of films and programmes via the Internet is adding to the costs and losses that the industry is facing.
Since 2001, there have been important sales and marketing developments in both the retail and hire sectors of the market. The increasing importance of supermarkets as key sales outlets is significant in the retail sector. In addition, growth in the popularity of online purchases — particularly of DVDs — is also apparent, with the percentage of adults buying DVDs online increasing substantially since 2001. One of the significant developments in the hire sector has been the recent entry of companies that offer rental services over the Internet. The somewhat flagging market for video and DVD rentals is expected to be boosted by this move.
Over the next 3 years (to 2007), the video and DVD retail and hire market is forecast to show further strong growth. Increasing household penetration of DVD players and the introduction of new and innovative DVD-related technologies should sustain heightened consumer interest in the market. In the longer term, threats to the industry include the ongoing problems of piracy and counterfeiting, as well as the advent of alternative technologies that might render the DVD obsolete.
1. Market Definition
REPORT COVERAGE
MARKET SECTORS
Video and DVD Retail
Video and DVD Hire
Blank Recordable Media
MARKET TRENDS
Ownership of DVD Players Continues to Rise
Online Purchases
Problems of Video Piracy
ECONOMIC TRENDS
Gross Domestic Product
Table 1: UK Gross Domestic Product at Current and Annual Prices (£m), 1999-2003
Population
Table 2: UK Resident Population Estimates by Sex (000), Mid-Years 1999-2003
Inflation
Table 3: UK Rate of Inflation (%), 1999-2003
Unemployment
Table 4: Actual Number of Unemployed Persons (million), 1999-2003
Household Disposable Income
Table 5: Household Disposable Income Per Capita (£), 1999-2003
MARKET POSITION
Table 6: Total Household Consumer Expenditure and Expenditure on Recreation and Culture (£m and %), 1999-2003
Table 7: Average Weekly Household Expenditure on Selected Goods (£), 2000/2001-2002/2003
Table 8: Average Weekly and Annual Household Expenditure on Selected Goods (£m), 2002/2003
Table 9: Households with Video Cassette Recorders (%), 1998/1999-2002/2003
OVERSEAS
2. Market Size
THE TOTAL MARKET
Table 10: The Total UK Video and DVD Retail and Hire Market by Sector by Value (£m), 2000-2004
Table 11: Breakdown of the Total UK Video and DVD Retail and Hire Market by Sector (%), 2000-2004
BY MARKET SECTOR
Video and DVD Retail
Table 12: The UK Video and DVD Retail Sector by Value, Volume and Average Price per Unit (£m, million units and £), 2000-2004
By Genre
Table 13: Breakdown of Videos and DVDs Bought by Genre (%), 2002 and 2003
Table 14: Breakdown of Videos and DVDs Bought by Genre by Format (%), 2003
Music DVD
Video and DVD Hire
Table 15: The UK Video and DVD Hire Sector by Value, Volume and Average Price per Unit (£m, million units and £), 2000-2004
By Genre
Table 16: Breakdown of Videos and DVDs Rented by Genre (%), 2002 and 2003
Table 17: Breakdown of Videos and DVDs Rented by Genre by Format (%), 2003
Blank Recordable Media
Table 18: The Blank Recordable Media Sector by Value, Volume and Average Price per Unit (£m, million units and £), 2000-2004
OVERSEAS TRADE
Imports
Table 19: Imports of Recordable Magnetic Tape Over 6.5 Millimetres Wide by Value and by Volume (£m and million kilograms), 2003
Table 20: Imports of DVDs by Value and by Volume (£m and million kilograms), 2003
Exports
Table 21: Exports of Recordable Magnetic Tape Over 6.5 Millimetres Wide by Value and by Volume (£m and million kilograms), 2003
3. Industry Background
RECENT HISTORY
INDUSTRY SYNOPSIS
NUMBER OF COMPANIES
Table 22: Number of UK VAT-Based Enterprises Engaged in Motion Picture and Video Distribution by Turnover Sizeband (£000 and %), 2004
EMPLOYMENT
Table 23: Number of UK VAT-Based Local Units Engaged in Motion Picture and Video Distribution by Employment Sizeband (number of employees and %), 2004
REGIONAL VARIATIONS IN THE MARKETPLACE
Table 24: Penetration of VHS Recorders and DVD Players by Region (% of adults), 2004
DISTRIBUTION
HOW ROBUST IS THE MARKET?
LEGISLATION
KEY TRADE ASSOCIATIONS
The Alliance Against Counterfeiting & Piracy
The British Board of Film Classification
The British Film Institute
The British Screen Advisory Council
British Video Association
The Federation Against Copyright Theft
International Video Federation
UK DVD Committee
The UK Film Council
The Video Standards Council
4. Competitor Analysis
THE MARKETPLACE
Film Production
Video and DVD Distribution
Video and DVD Retail and Hire
MARKET LEADERS
Video and DVD Distribution
Table 25: Retail Market Shares of Video and DVD Distributors by Volume (%), 2003
Table 26: Selected Leading Video and DVD Distributors in the UK by Turnover and Pre-Tax Profit (£m), Latest Financial Accounts
BBC Worldwide Ltd
Company Structure
Current and Future Developments
Financial Results
Warner Home Video (UK) Ltd
Company Structure
Current and Future Developments
Financial Results
Twentieth Century Fox Home Entertainment Ltd
Company Structure
Current and Future Developments
Financial Results
Columbia Pictures Video Ltd
Company Structure
Current and Future Developments
Financial Results
Buena Vista Home Entertainment Ltd
Company Structure
Current and Future Developments
Financial Results
2 Entertain Video Ltd
Company Structure
Current and Future Developments
Financial Results
Universal Pictures International Operations Ltd
Company Structure
Current and Future Developments
Financial Results
Video and DVD Retail
Table 27: Total Market Shares of Leaders in the Video and DVD Retail Sector by Volume (%), 2002 and 2003
Table 28: Market Shares of Leaders in the Video and DVD Retail Sector by Volume by Format (%), 2003
ASDA Group PLC
Company Structure
Current and Future Developments
Financial Results
HMV Group PLC
Company Structure
Current and Future Developments
Financial Results
Tesco PLC
Company Structure
Current and Future Developments
Financial Results
WH Smith PLC
Company Structure
Current and Future Developments
Financial Results
Woolworths PLC
Company Structure
Current and Future Developments
Financial Results
Video and DVD Hire
Table 29: Market Shares of Leaders in the Video and DVD Hire Sector by Volume (%), 2003
Blockbuster Entertainment Ltd
Company Structure
Current and Future Development
Financial Results
Choices Video
Company Structure
Global Video Ltd
Company Structure
Current and Future Developments
Financial Results
ScreenSelect.co.uk
Company Structure
Current and Future Developments
Financial Results
Video Island Ltd
Company Structure
Current and Future Developments
Financial Results
Other Companies
Post-Production Processes
Table 30: Leading Companies Engaged in the Reproduction of Recording Video by Turnover (£m and %), Latest Financial Accounts
Technicolor Video Services (UK) Ltd
Saehan Ireland Ltd
Deluxe Media Services Ltd
Video Duplication Company Ltd
Eagle Rock Group Ltd
Cinram UK Ltd
Future Video Services Ltd
Other Post-Production Process Companies
OUTSIDE SUPPLIERS
Shopfitters
Plastic Packaging
MARKETING ACTIVITY
Main Media Advertising Expenditure
Table 31: Main Media Advertising Expenditure on Record and Video Stores and Expenditure on Video/DVD (£000), Years Ending September 2003 and 2004
Table 32: Main Media Advertising Expenditure on Videos and DVDs by Online Music and Video Stores (£000), Year Ending September 2004
Table 33: Main Media Advertising Expenditure on Video and DVD Products by Selected Leading Retailer (£000), Year Ending September 2004
Trade Shows
5. Strengths, Weaknesses, Opportunities and Threats
STRENGTHS
WEAKNESSES
OPPORTUNITIES
THREATS
6. Buying Behaviour
HARDWARE PENETRATION
Table 34: Penetration of Video Cassette Recorders and DVD Players (% of adults), 2001 and 2004
By Age
Table 35: Penetration of Video Cassette Recorders and DVD Players by Age (% of adults), 2004
SOFTWARE PENETRATION
Table 36: Annual Purchasing of Pre-Recorded Video Tapes (% of adults), 2001 and 2004
Table 37: Annual Purchasing of Pre-Recorded DVDs (% of adults), 2001 and 2004
CONSUMER PENETRATION
Video and DVD Retail
Table 38: Penetration of Video Tapes and DVDs by Sex, Age, Social Grade and Income Group (% of adults), 2004
Mail Order
Table 39: Penetration of Video Tapes and DVDs Bought Through Mail Order by Sex, Age, Social Grade and Income Group (% of adults), 2004
Internet
Table 40: Penetration of Video Tapes and DVDs Bought Via the Internet by Sex, Age, Social Grade and Income Group (% of adults), 2004
Video and DVD Hire
Table 41: Rental of Pre-Recorded Video Tapes by Frequency (% of adults), 2001 and 2004
Table 42: Rental of Pre-Recorded DVDs by Frequency (% of adults), 2001 and 2004
VIEWING PATTERNS
Table 43: Frequency of Watching Replay Television Programmes by Format (% of adults), 2004
7. Current Issues
THE ROLE OF THE INTERNET
Online Sales of Videos and DVDs
Online Rental of Videos and DVDs
Illegal Downloading of Films
EUROPEAN/INTERNATIONAL MARKETS
THE POLITICAL SCENE
PRODUCT DEVELOPMENT
CONSUMER DEMAND
CORPORATE ACTIVITY
LEGISLATIVE CHANGES
8. The Global Market
THE US
EUROPE
ASIA-PACIFIC
Japan
Video Piracy
9. Forecasts
INTRODUCTION
The Economy
Gross Domestic Product
Table 44: Forecast UK Growth in Gross Domestic Product in Real Terms (%), 2004-2008
Inflation
Table 45: Forecast UK Rate of Inflation (%), 2004-2008
FORECASTS 2005-2009
Table 46: The Forecast Total UK Video and DVD Retail and Hire Market by Sector by Value (£m), 2005-2009
FUTURE TRENDS
Demographics
Table 47: The UK Population by Age Group (000), 2003, 2005, 2007, 2009 and 2011
Market Segmentation
Product Development and Technological Changes
Competitor Forecasts
10. Company Profiles
Bbc Worldwide Ltd
Blockbuster Entertainment Ltd
Buena Vista Home Entertainment Ltd
Columbia Pictures Video Ltd
Hmv Group Plc
Twentieth Century Fox Home Entertainment Ltd
2 Entertain Video Ltd
Universal Pictures International Operations Ltd
Warner Home Video (uk) Ltd
Woolworths PLC
11. Further Sources
Associations
General Sources
Government Publications
Other Sources
Bonnier Information Sources
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