Wireless LAN: Operator Friend or Foe?
Pyramid Research, Inc, January 2002, Pages: 41
As the race to deploy third generation networks stalls among global operators, business enterprises and home-networking enthusiasts are forging ahead independently in the race to install wireless broadband networks. Wireless local area networks (Wlan) provide limited mobility and data rates ranging to 54Mbps. Wlans are undergoing rapid uptake in the United States and elsewhere. From a modest $378m in Wlan chip sales this year, the market will grow to over $12bn in the next 10 years.This report analyzes the threats and opportunities that Wlans pose to mobile operators through a series of financial analyses. For savvy mobile network operators, Wlans are a potential ally toward convincing subscribers of the value of ultra-broadband network access. For late-moving mobile network operators, Wlans are a risk to the mobile data revenue opportunities that have warranted enormous 3G spectrum costs. In many parts of the world, limited-mobility Wlan networks will enter the market years ahead of 3G. Vendors face an enormous revenue opportunity. But they need to act fast and fully understand where operators are likely to succeed (or fail). For savvy mobile network vendors, Wlans represent an unhindered short-term opportunity to broaden their market in the enterprise and home networking arenas. For late-moving mobile network vendors, Wlans present significant standards and quality-of-service (QoS) debates from which they risk being frozen out. A more significant long-term challenge will be the entry of computer chip and terminal manufacturers competing for network capital budgets. This report applies both retail and wholesale business cases to the following cities: Chicago (retail model), Singapore (retail model), Buenos Aires (retail model), New York City (wholesale model), Seoul (wholesale model), and São Paulo (wholesale model)Region:GlobalNumber of Exhibits: 25
WLANs Coming of Age
WLAN Technology: sorting out the spectrum and standards debates
As 3G Dithers, WLAN Tries to Deliver
Mobile OpCos Take the 3G Challenge
WLAN Demonstrates the Power of Wireless Data, Can it Prove the Business Case?
Case Study: MobileStar Sets, Only to Rise in Deutsche Telcom’s Cradle
Retail vs. Wholesale, Dissecting the WLAN Business Model
Retail WLAN Business Model Proves Difficult
City 1 – Chicago (Metro Downtown)
City 2 – Singapore (Central)
City 3 – Buenos Aires (Downtown City)
WLAN Retail Lessons
Wholesale WLAN a Whole Lot Better
City 4 – New York City (Including Boroughs)
City 5 – Seoul (Inner City)
City 6 – São Paulo (City Limits)
WLAN Wholesale Lessons
Conclusions: WLAN and WAN Will Share the Airwaves
Vendor Profile: Atheros Communications – Leading the 802.11a Chip Race
List of Exhibits:
WLAN Poised to Grow, 2002-2011
WLAN’s Present Space in the Wireless Universe
WLAN Standards and Tech Specs
WLAN Chip Shipments by Spectrum Band, 2002 & 2011
Home Networking Scenarios for WLAN
Campus WLAN Networking
Distributed WLAN Hotspots in a Community
Global ARPS Decline, 1997-2006
The Weakening Business Case for Prepaid
Weighted Global ARPS Breakdown Among Total Mobile Users, 1997-2006
Falling 3G Sentiment Reflected in per PoP Prices
WLAN Penetration and Internet Growth, 2002-2011
OPEX of the WISP Business Model, 2002-06
WLAN Traffic Build-Up Inputs and Assumptions
Sensitivity Analysis of a Hypothetical Chicago WISP
WISP Comparison Across Three Cities
Sensitivity Analysis of a Hypothetical NYC Wholesale WLAN Provider
Wholesale Comparison Across Three Cities
WLANs Will Be Deployed in Many Regions Before 3G Ever Arrives
3G Networks Can Equal WLANs Coverage Potential
Companies Mentioned:
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