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The 2007-2012 Outlook for Prepared, Frozen, Breaded and Battered Cod, Cusk, Haddock, Hake, Perch, Pollock, Whiting, and Other Ground Fish Fillets and Steaks in the United States - Product Image

The 2007-2012 Outlook for Prepared, Frozen, Breaded and Battered Cod, Cusk, Haddock, Hake, Perch, Pollock, Whiting, and Other Ground Fish Fillets and Steaks in the United States

  • Published: September 2006
  • Region: United States
  • 739 pages
  • ICON Group International

WHAT IS LATENT DEMAND AND THE P.I.E.?

The concept of latent demand is rather subtle. The term latent typically refers to something that is dormant, not observable, or not yet realized. Demand is the notion of an economic quantity that a target population or market requires under different assumptions of price, quality, and distribution, among other factors. Latent demand, therefore, is commonly defined by economists as the industry earnings of a market when that market becomes accessible and attractive to serve by competing firms. It is a measure, therefore, of potential industry earnings (P.I.E.) or total revenues (not profit) if the United States is served in an efficient manner. It is typically expressed as the total revenues potentially extracted by firms. The “market” is defined at a given level in the value chain. There can be latent demand at the retail level, at the wholesale level, the manufacturing level, and the raw materials level (the P.I.E. of higher levels of the value chain being always smaller than the P.I.E. of levels at lower levels of the same value chain, assuming all levels maintain minimum profitability).

The latent demand for prepared, READ MORE >

1 INTRODUCTION 9
1.1 Overview 9
1.2 What is Latent Demand and the P.I.E.? 9
1.3 The Methodology 10
1.3.1 Step 1. Product Definition and Data Collection 11
1.3.2 Step 2. Filtering and Smoothing 12
1.3.3 Step 3. Filling in Missing Values 13
1.3.4 Step 4. Varying Parameter, Non-linear Estimation 13
1.3.5 Step 5. Fixed-Parameter Linear Estimation 13
1.3.6 Step 6. Aggregation and Benchmarking 14
2 SUMMARY OF FINDINGS 15
2.1 Latent Demand in The US 15
3 FAR WEST 17
3.1 Executive Summary 17
3.2 Latent Demand by Year - Alaska 18
3.3 Cities Sorted by Rank - Alaska 19
3.4 Cities Sorted by Zipcode - Alaska 20
3.5 Latent Demand by Year - California 22
3.6 Cities Sorted by Rank - California 23
3.7 Cities Sorted by Zipcode - California 40
3.8 Latent Demand by Year - Hawaii 61
3.9 Cities Sorted by Rank - Hawaii 62
3.10 Cities Sorted by Zipcode - Hawaii 64
3.11 Latent Demand by Year - Nevada 67
3.12 Cities Sorted by Rank - Nevada 68
3.13 Cities Sorted by Zipcode - Nevada 69
3.14 Latent Demand by Year - Oregon 71
3.15 Cities Sorted by Rank - Oregon 72
3.16 Cities Sorted by Zipcode - Oregon 76
3.17 Latent Demand by Year - Washington 81
3.18 Cities Sorted by Rank - Washington 82
3.19 Cities Sorted by Zipcode - Washington 89
4 GREAT LAKES 97
4.1 Executive Summary 97
4.2 Latent Demand by Year - Illinois 98
4.3 Cities Sorted by Rank - Illinois 99
4.4 Cities Sorted by Zipcode - Illinois 112
4.5 Latent Demand by Year - Indiana 128
4.6 Cities Sorted by Rank - Indiana 129
4.7 Cities Sorted by Zipcode - Indiana 135
4.8 Latent Demand by Year - Michigan 143
4.9 Cities Sorted by Rank - Michigan 144
4.10 Cities Sorted by Zipcode - Michigan 152
4.11 Latent Demand by Year - Ohio 162
4.12 Cities Sorted by Rank - Ohio 164
4.13 Cities Sorted by Zipcode - Ohio 178
4.14 Latent Demand by Year - Wisconsin 193
4.15 Cities Sorted by Rank - Wisconsin 194
4.16 Cities Sorted by Zipcode - Wisconsin 204
5 MID-ATLANTIC 216
5.1 Executive Summary 216
5.2 Latent Demand by Year - Delaware 217
5.3 Cities Sorted by Rank - Delaware 218
5.4 Cities Sorted by Zipcode - Delaware 219
5.5 Latent Demand by Year - District of Columbia 220
5.6 Cities Sorted by Rank - District of Columbia 222
5.7 Cities Sorted by Zipcode - District of Columbia 222
5.8 Latent Demand by Year - Maryland 223
5.9 Cities Sorted by Rank - Maryland 224
5.10 Cities Sorted by Zipcode - Maryland 229
5.11 Latent Demand by Year - New Jersey 236
5.12 Cities Sorted by Rank - New Jersey 237
5.13 Cities Sorted by Zipcode - New Jersey 245
5.14 Latent Demand by Year - New York 254
5.15 Cities Sorted by Rank - New York 255
5.16 Cities Sorted by Zipcode - New York 278
5.17 Latent Demand by Year - Pennsylvania 306
5.18 Cities Sorted by Rank - Pennsylvania 307
5.19 Cities Sorted by Zipcode - Pennsylvania 323
6 NEW ENGLAND 342
6.1 Executive Summary 342
6.2 Latent Demand by Year - Connecticut 343
6.3 Cities Sorted by Rank - Connecticut 344
6.4 Cities Sorted by Zipcode - Connecticut 348
6.5 Latent Demand by Year - Maine 353
6.6 Cities Sorted by Rank - Maine 354
6.7 Cities Sorted by Zipcode - Maine 359
6.8 Latent Demand by Year - Massachusetts 366
6.9 Cities Sorted by Rank - Massachusetts 367
6.10 Cities Sorted by Zipcode - Massachusetts 374
6.11 Latent Demand by Year - New Hampshire 383
6.12 Cities Sorted by Rank - New Hampshire 384
6.13 Cities Sorted by Zipcode - New Hampshire 388
6.14 Latent Demand by Year - Rhode Island 393
6.15 Cities Sorted by Rank - Rhode Island 394
6.16 Cities Sorted by Zipcode - Rhode Island 395
6.17 Latent Demand by Year - Vermont 397
6.18 Cities Sorted by Rank - Vermont 398
6.19 Cities Sorted by Zipcode - Vermont 401
7 PLAINS 406
7.1 Executive Summary 406
7.2 Latent Demand by Year - Iowa 407
7.3 Cities Sorted by Rank - Iowa 408
7.4 Cities Sorted by Zipcode - Iowa 413
7.5 Latent Demand by Year - Kansas 420
7.6 Cities Sorted by Rank - Kansas 421
7.7 Cities Sorted by Zipcode - Kansas 425
7.8 Latent Demand by Year - Minnesota 430
7.9 Cities Sorted by Rank - Minnesota 431
7.10 Cities Sorted by Zipcode - Minnesota 437
7.11 Latent Demand by Year - Missouri 445
7.12 Cities Sorted by Rank - Missouri 446
7.13 Cities Sorted by Zipcode - Missouri 453
7.14 Latent Demand by Year - Nebraska 461
7.15 Cities Sorted by Rank - Nebraska 462
7.16 Cities Sorted by Zipcode - Nebraska 464
7.17 Latent Demand by Year - North Dakota 467
7.18 Cities Sorted by Rank - North Dakota 468
7.19 Cities Sorted by Zipcode - North Dakota 469
7.20 Latent Demand by Year - South Dakota 471
7.21 Cities Sorted by Rank - South Dakota 472
7.22 Cities Sorted by Zipcode - South Dakota 473
8 ROCKIES 476
8.1 Executive Summary 476
8.2 Latent Demand by Year - Colorado 477
8.3 Cities Sorted by Rank - Colorado 478
8.4 Cities Sorted by Zipcode - Colorado 482
8.5 Latent Demand by Year - Idaho 487
8.6 Cities Sorted by Rank - Idaho 488
8.7 Cities Sorted by Zipcode - Idaho 490
8.8 Latent Demand by Year - Montana 492
8.9 Cities Sorted by Rank - Montana 493
8.10 Cities Sorted by Zipcode - Montana 495
8.11 Latent Demand by Year - Utah 497
8.12 Cities Sorted by Rank - Utah 498
8.13 Cities Sorted by Zipcode - Utah 502
8.14 Latent Demand by Year - Wyoming 506
8.15 Cities Sorted by Rank - Wyoming 507
8.16 Cities Sorted by Zipcode - Wyoming 508
9 SOUTHEAST 510
9.1 Executive Summary 510
9.2 Latent Demand by Year - Alabama 511
9.3 Cities Sorted by Rank - Alabama 512
9.4 Cities Sorted by Zipcode - Alabama 517
9.5 Latent Demand by Year - Arkansas 524
9.6 Cities Sorted by Rank - Arkansas 525
9.7 Cities Sorted by Zipcode - Arkansas 529
9.8 Latent Demand by Year - Florida 533
9.9 Cities Sorted by Rank - Florida 534
9.10 Cities Sorted by Zipcode - Florida 548
9.11 Latent Demand by Year - Georgia 564
9.12 Cities Sorted by Rank - Georgia 565
9.13 Cities Sorted by Zipcode - Georgia 571
9.14 Latent Demand by Year - Kentucky 579
9.15 Cities Sorted by Rank - Kentucky 580
9.16 Cities Sorted by Zipcode - Kentucky 584
9.17 Latent Demand by Year - Louisiana 590
9.18 Cities Sorted by Rank - Louisiana 591
9.19 Cities Sorted by Zipcode - Louisiana 596
9.20 Latent Demand by Year - Mississippi 602
9.21 Cities Sorted by Rank - Mississippi 603
9.22 Cities Sorted by Zipcode - Mississippi 606
9.23 Latent Demand by Year - North Carolina 610
9.24 Cities Sorted by Rank - North Carolina 611
9.25 Cities Sorted by Zipcode - North Carolina 620
9.26 Latent Demand by Year - South Carolina 629
9.27 Cities Sorted by Rank - South Carolina 630
9.28 Cities Sorted by Zipcode - South Carolina 635
9.29 Latent Demand by Year - Tennessee 641
9.30 Cities Sorted by Rank - Tennessee 642
9.31 Cities Sorted by Zipcode - Tennessee 647
9.32 Latent Demand by Year - Virginia 653
9.33 Cities Sorted by Rank - Virginia 654
9.34 Cities Sorted by Zipcode - Virginia 659
9.35 Latent Demand by Year - West Virginia 665
9.36 Cities Sorted by Rank - West Virginia 666
9.37 Cities Sorted by Zipcode - West Virginia 669
10 SOUTHWEST 673
10.1 Executive Summary 673
10.2 Latent Demand by Year - Arizona 674
10.3 Cities Sorted by Rank - Arizona 675
10.4 Cities Sorted by Zipcode - Arizona 678
10.5 Latent Demand by Year - New Mexico 683
10.6 Cities Sorted by Rank - New Mexico 684
10.7 Cities Sorted by Zipcode - New Mexico 686
10.8 Latent Demand by Year - Oklahoma 690
10.9 Cities Sorted by Rank - Oklahoma 691
10.10 Cities Sorted by Zipcode - Oklahoma 695
10.11 Latent Demand by Year - Texas 700
10.12 Cities Sorted by Rank - Texas 701
10.13 Cities Sorted by Zipcode - Texas 718
11 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS 738
11.1 Disclaimers & Safe Harbor 738
11.2 User Agreement Provisions 739

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