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The 2007-2012 Outlook for Natural Fromage Frais in the United States - Product Image

The 2007-2012 Outlook for Natural Fromage Frais in the United States

  • Published: September 2006
  • Region: United States
  • 547 pages
  • ICON Group International

WHAT IS LATENT DEMAND AND THE P.I.E.?

The concept of latent demand is rather subtle. The term latent typically refers to something that is dormant, not observable, or not yet realized. Demand is the notion of an economic quantity that a target population or market requires under different assumptions of price, quality, and distribution, among other factors. Latent demand, therefore, is commonly defined by economists as the industry earnings of a market when that market becomes accessible and attractive to serve by competing firms. It is a measure, therefore, of potential industry earnings (P.I.E.) or total revenues (not profit) if the United States is served in an efficient manner. It is typically expressed as the total revenues potentially extracted by firms. The “market” is defined at a given level in the value chain. There can be latent demand at the retail level, at the wholesale level, the manufacturing level, and the raw materials level (the P.I.E. of higher levels of the value chain being always smaller than the P.I.E. of levels at lower levels of the same value chain, assuming all levels maintain minimum profitability).

The latent demand for natural READ MORE >

1 INTRODUCTION 9
1.1 Overview 9
1.2 What is Latent Demand and the P.I.E.? 9
1.3 The Methodology 10
1.3.1 Step 1. Product Definition and Data Collection 11
1.3.2 Step 2. Filtering and Smoothing 12
1.3.3 Step 3. Filling in Missing Values 12
1.3.4 Step 4. Varying Parameter, Non-linear Estimation 12
1.3.5 Step 5. Fixed-Parameter Linear Estimation 13
1.3.6 Step 6. Aggregation and Benchmarking 13
2 SUMMARY OF FINDINGS 14
2.1 Latent Demand in The US 15
3 FAR WEST 16
3.1 Executive Summary 16
3.2 Latent Demand by Year - Alaska 18
3.3 Cities Sorted by Rank - Alaska 19
3.4 Cities Sorted by Zipcode - Alaska 20
3.5 Latent Demand by Year - California 21
3.6 Cities Sorted by Rank - California 22
3.7 Cities Sorted by Zipcode - California 39
3.8 Latent Demand by Year - Hawaii 56
3.9 Cities Sorted by Rank - Hawaii 57
3.10 Cities Sorted by Zipcode - Hawaii 58
3.11 Latent Demand by Year - Nevada 61
3.12 Cities Sorted by Rank - Nevada 62
3.13 Cities Sorted by Zipcode - Nevada 63
3.14 Latent Demand by Year - Oregon 64
3.15 Cities Sorted by Rank - Oregon 65
3.16 Cities Sorted by Zipcode - Oregon 68
3.17 Latent Demand by Year - Washington 71
3.18 Cities Sorted by Rank - Washington 72
3.19 Cities Sorted by Zipcode - Washington 78
4 GREAT LAKES 84
4.1 Executive Summary 84
4.2 Latent Demand by Year - Illinois 86
4.3 Cities Sorted by Rank - Illinois 87
4.4 Cities Sorted by Zipcode - Illinois 97
4.5 Latent Demand by Year - Indiana 108
4.6 Cities Sorted by Rank - Indiana 109
4.7 Cities Sorted by Zipcode - Indiana 113
4.8 Latent Demand by Year - Michigan 117
4.9 Cities Sorted by Rank - Michigan 118
4.10 Cities Sorted by Zipcode - Michigan 124
4.11 Latent Demand by Year - Ohio 130
4.12 Cities Sorted by Rank - Ohio 131
4.13 Cities Sorted by Zipcode - Ohio 140
4.14 Latent Demand by Year - Wisconsin 150
4.15 Cities Sorted by Rank - Wisconsin 151
4.16 Cities Sorted by Zipcode - Wisconsin 158
5 MID-ATLANTIC 165
5.1 Executive Summary 165
5.2 Latent Demand by Year - Delaware 167
5.3 Cities Sorted by Rank - Delaware 168
5.4 Cities Sorted by Zipcode - Delaware 169
5.5 Latent Demand by Year - District of Columbia 169
5.6 Cities Sorted by Rank - District of Columbia 171
5.7 Cities Sorted by Zipcode - District of Columbia 171
5.8 Latent Demand by Year - Maryland 172
5.9 Cities Sorted by Rank - Maryland 173
5.10 Cities Sorted by Zipcode - Maryland 178
5.11 Latent Demand by Year - New Jersey 184
5.12 Cities Sorted by Rank - New Jersey 185
5.13 Cities Sorted by Zipcode - New Jersey 193
5.14 Latent Demand by Year - New York 202
5.15 Cities Sorted by Rank - New York 203
5.16 Cities Sorted by Zipcode - New York 223
5.17 Latent Demand by Year - Pennsylvania 243
5.18 Cities Sorted by Rank - Pennsylvania 244
5.19 Cities Sorted by Zipcode - Pennsylvania 255
6 NEW ENGLAND 266
6.1 Executive Summary 266
6.2 Latent Demand by Year - Connecticut 268
6.3 Cities Sorted by Rank - Connecticut 269
6.4 Cities Sorted by Zipcode - Connecticut 273
6.5 Latent Demand by Year - Maine 278
6.6 Cities Sorted by Rank - Maine 279
6.7 Cities Sorted by Zipcode - Maine 282
6.8 Latent Demand by Year - Massachusetts 286
6.9 Cities Sorted by Rank - Massachusetts 287
6.10 Cities Sorted by Zipcode - Massachusetts 294
6.11 Latent Demand by Year - New Hampshire 302
6.12 Cities Sorted by Rank - New Hampshire 303
6.13 Cities Sorted by Zipcode - New Hampshire 306
6.14 Latent Demand by Year - Rhode Island 310
6.15 Cities Sorted by Rank - Rhode Island 311
6.16 Cities Sorted by Zipcode - Rhode Island 312
6.17 Latent Demand by Year - Vermont 313
6.18 Cities Sorted by Rank - Vermont 314
6.19 Cities Sorted by Zipcode - Vermont 316
7 PLAINS 318
7.1 Executive Summary 318
7.2 Latent Demand by Year - Iowa 320
7.3 Cities Sorted by Rank - Iowa 321
7.4 Cities Sorted by Zipcode - Iowa 324
7.5 Latent Demand by Year - Kansas 327
7.6 Cities Sorted by Rank - Kansas 328
7.7 Cities Sorted by Zipcode - Kansas 330
7.8 Latent Demand by Year - Minnesota 332
7.9 Cities Sorted by Rank - Minnesota 333
7.10 Cities Sorted by Zipcode - Minnesota 338
7.11 Latent Demand by Year - Missouri 343
7.12 Cities Sorted by Rank - Missouri 344
7.13 Cities Sorted by Zipcode - Missouri 348
7.14 Latent Demand by Year - Nebraska 354
7.15 Cities Sorted by Rank - Nebraska 355
7.16 Cities Sorted by Zipcode - Nebraska 356
7.17 Latent Demand by Year - North Dakota 357
7.18 Cities Sorted by Rank - North Dakota 358
7.19 Cities Sorted by Zipcode - North Dakota 358
7.20 Latent Demand by Year - South Dakota 360
7.21 Cities Sorted by Rank - South Dakota 361
7.22 Cities Sorted by Zipcode - South Dakota 362
8 ROCKIES 363
8.1 Executive Summary 363
8.2 Latent Demand by Year - Colorado 365
8.3 Cities Sorted by Rank - Colorado 366
8.4 Cities Sorted by Zipcode - Colorado 369
8.5 Latent Demand by Year - Idaho 373
8.6 Cities Sorted by Rank - Idaho 374
8.7 Cities Sorted by Zipcode - Idaho 375
8.8 Latent Demand by Year - Montana 377
8.9 Cities Sorted by Rank - Montana 378
8.10 Cities Sorted by Zipcode - Montana 379
8.11 Latent Demand by Year - Utah 380
8.12 Cities Sorted by Rank - Utah 381
8.13 Cities Sorted by Zipcode - Utah 384
8.14 Latent Demand by Year - Wyoming 387
8.15 Cities Sorted by Rank - Wyoming 388
8.16 Cities Sorted by Zipcode - Wyoming 389
9 SOUTHEAST 390
9.1 Executive Summary 390
9.2 Latent Demand by Year - Alabama 392
9.3 Cities Sorted by Rank - Alabama 393
9.4 Cities Sorted by Zipcode - Alabama 396
9.5 Latent Demand by Year - Arkansas 400
9.6 Cities Sorted by Rank - Arkansas 401
9.7 Cities Sorted by Zipcode - Arkansas 403
9.8 Latent Demand by Year - Florida 406
9.9 Cities Sorted by Rank - Florida 407
9.10 Cities Sorted by Zipcode - Florida 420
9.11 Latent Demand by Year - Georgia 433
9.12 Cities Sorted by Rank - Georgia 434
9.13 Cities Sorted by Zipcode - Georgia 439
9.14 Latent Demand by Year - Kentucky 444
9.15 Cities Sorted by Rank - Kentucky 445
9.16 Cities Sorted by Zipcode - Kentucky 448
9.17 Latent Demand by Year - Louisiana 451
9.18 Cities Sorted by Rank - Louisiana 452
9.19 Cities Sorted by Zipcode - Louisiana 455
9.20 Latent Demand by Year - Mississippi 459
9.21 Cities Sorted by Rank - Mississippi 460
9.22 Cities Sorted by Zipcode - Mississippi 462
9.23 Latent Demand by Year - North Carolina 464
9.24 Cities Sorted by Rank - North Carolina 465
9.25 Cities Sorted by Zipcode - North Carolina 470
9.26 Latent Demand by Year - South Carolina 475
9.27 Cities Sorted by Rank - South Carolina 476
9.28 Cities Sorted by Zipcode - South Carolina 479
9.29 Latent Demand by Year - Tennessee 482
9.30 Cities Sorted by Rank - Tennessee 483
9.31 Cities Sorted by Zipcode - Tennessee 487
9.32 Latent Demand by Year - Virginia 491
9.33 Cities Sorted by Rank - Virginia 492
9.34 Cities Sorted by Zipcode - Virginia 496
9.35 Latent Demand by Year - West Virginia 500
9.36 Cities Sorted by Rank - West Virginia 501
9.37 Cities Sorted by Zipcode - West Virginia 502
10 SOUTHWEST 503
10.1 Executive Summary 503
10.2 Latent Demand by Year - Arizona 504
10.3 Cities Sorted by Rank - Arizona 505
10.4 Cities Sorted by Zipcode - Arizona 508
10.5 Latent Demand by Year - New Mexico 511
10.6 Cities Sorted by Rank - New Mexico 512
10.7 Cities Sorted by Zipcode - New Mexico 513
10.8 Latent Demand by Year - Oklahoma 515
10.9 Cities Sorted by Rank - Oklahoma 516
10.10 Cities Sorted by Zipcode - Oklahoma 518
10.11 Latent Demand by Year - Texas 520
10.12 Cities Sorted by Rank - Texas 521
10.13 Cities Sorted by Zipcode - Texas 533
11 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS 546
11.1 Disclaimers & Safe Harbor 546
11.2 User Agreement Provisions 547

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