Identify future opportunities in the digital TV space and provide in-depth analysis of the evolution of the TV industry across Europe. Competition in the digital TV marketplace has intensified rapidly with the launch of digital services on all three platforms across Europe. As digital uptake continues and free-to-air digital services become widespread, broadcasters and service providers will increasingly focus on interactive services to differentiate their offerings and open up new revenue opportunities. Datamonitor''s new report ''Digital and Interactive TV Markets'' will enable you to identify future opportunities in the digital TV space and provide in-depth analysis of the evolution of the TV industry across Europe. This report will enable you to: - Identify the issues and trends affecting development of digital TV services across Europe- Assess demand to 2005 for services on all three platforms in 13 European countries- Understand the competitive environment and major digital and interactive TV service providers'' strategies in each national market- Gain a unique insight into the development of interactive services in Europe and how you can best exploit the iTV opportunity.
