Cookie & Wafer Manufacturing in the US - Industry Market Research Report

Cookie crumbles: Incomes are expected to rise steadily, which will likely provide a stream of steady demand for cookie and wafer manufacturers

Cookie and wafer manufacturers primarily produce bakery goods with higher fat and moisture content, such as cookies, wafers and ice cream cones. Manufacturers benefited in the years immediately preceding the pandemic, as high GDP growth boosted wages. Rising wages increased incomes, giving consumers more income to spend on cookies and wafers, which raised revenue. Declining consumer spending hurt the industry during the COVID-19 pandemic, but this trend was reversed by less concern about eating healthy, which boosted demand for cookies and wafers. As businesses opened up during the pandemic recovery, households started using the cash they accumulated from government help during the COVID-19 pandemic, so consumer spending surged.

This industry manufactures bakery goods with higher fat and moisture content, such as cookies and wafers. These products are then packaged and sold to downstream wholesalers and retailers. This industry excludes cracker and biscuit manufacturing.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.