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The Top 10 Global Leaders In Food: Increasing Market Share, Revenues And NPD Success
Business Insights, March 2004, Pages: 257
What new strategies are leading food manufacturers implementing and how will they increase their market share? The Top 10 Global Leaders in Food: Increasing market share, revenues and NPD success is a strategic management report analysing how the food leaders are increasingly leveraging the power of their brands in their existing, often saturated markets and when entering new markets.
The report reveals what it takes to become a 'leader' in food markets on a global scale, the growth strategies that leaders in food adopt and the NPD strategies they implement. 250 pages of company strategy analysis enabling you to benefit from: comprehensive evaluation of financial performance figures and analysis for 2003, quantitive comparisons of strategies e.g. competitive re-positioning, geographical strategies with a strong focus on emerging markets and innovation techniques.
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