Contents:

Executive Summary Respondent Profiles Respondent Age Monthly Income Education Attitudes to Technology Current-User Analysis Weekly Usage Preferred Applications Sources of Content Storage Type User Comments Problems Functions Needed Screen Size Purchase Plans Willingness to Pay Potential-User Analysis PMP Recognition Reasons for Not Owning Plan to Purchase Key Success Factor (KSF) Analysis Preferred Price Preferred Storage Type Preferred Brand Methodology Related Reports List of Figures Figure 1. Respondent Age Figure 2. Respondent Monthly Income (US$) Figure 3. Respondent Education Figure 4. Respondent Attitudes to Technology Figure 5. How Often Do You Use Your PMP? Figure 6. What Do You Most Often Use Your PMP For? Figure 7. What Are Your Sources of PMP Video Content? Figure 8. What Type of Storage Does Your PMP Use? Figure 9. How Useful Is Your PMP? Figure 10. What Problems Do You Have With Your PMP? Figure 11. What Functions Would You Like PMPS to Have? Figure 12. Does Your PMP Have a 3.5-Inch or Larger Screen? Figure 13. When Do You Plan on Purchasing One Big-screen PMP? Figure 14. How Much Are You Willing to Pay for One (US$)? Figure 15. Have You Ever Heard of PMPs? Figure 16. Why Do You Not Currently Own One? Figure 17. Would You Consider Purchasing a PMP? Figure 18. What Are Your Most Important Criteria for Purchasing a PMP? Figure 19. How Much Are You Willing to Pay for a PMP (US$)? Figure 20. Which Kind of Storage Would You Prefer?