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2007 Worldwide Advertising Agencies Industry Report
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Description: |
The Advertising Agencies Industry report features 2007 current and 2008 forecast estimates on the size of the industry (sales, establishments, employment) for the 47 largest world countries. The report also includes industry definition, 5-year historical trends on industry sales, establishments and employment and estimates on up to 10 sub-industries, advertising services and advertising consultants.
NAICS 54181: Advertising Agencies. This industry comprises establishments primarily engaged in designing and implementing public relations campaigns. These campaigns are designed to promote the interests and image of their clients. Establishments providing lobbying, political consulting, or public relations consulting are included in this industry.
Related Industries
- Direct Mail Printing
- Commercial Printing
- Public Relations Agencies
- Mailing Houses
Sub-Industries
- Advertising agencies
- Advertising consultant |
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Contents: |
Countries covered:
- Argentina
- Australia
- Austria
- Belgium
- Brazil
- Canada
- Chile
- China
- Colombia
- Czech Rep
- Denmark
- Egypt
- Finland
- France
- Germany
- Greece
- Hungary
- India
- Indonesia
- Iran
- Ireland
- Israel
- Italy
- Japan
- Malaysia
- Mexico
- Netherlands
- New Zealand
- Norway
- Pakistan
- Philippines
- Poland
- Portugal
- Russia
- Saudi Arabia
- Singapore
- South Africa
- South Korea
- Spain
- Sweden
- Switzerland
- Taiwan
- Thailand
- Turkey
- United Kingdom
- United States
- Venezuela
Appendix: Definitions & Terms |
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Methodology |
These reports provide the most current and cost-effective demographic data and market reports for the largest U.S. and World industries. The reports are estimates and forecasts based on our proprietary economic model which provides data that is timely, accurate and cost effective (as compared with more expensive primary research and survey information.)
World Industry Reports
The world reports (and World Industry & Market Outlook) provide estimates of the size and characteristics of the largest industries in the worlds largest countries. These estimates are produced by a proprietary economic model that is based on a number of sources and factors:
1. The size and characteristics of the largest U.S. industries (based on the U.S. Bureau of the Census statistics, inflation rates and industry trends).
2. The relative size and characteristics of other countries (based on GDP, population and per capita income).
3. The proportion of economies based on manufacturing, services, agricultural and resource industries). This data is mostly from the CIA World Factbook and the Economist.
4. Local currency estimates are based on U.S. sales estimates and the most current currency exchange rates.
5. NAICS codes (North American Classification System codes) are used in each industry definition in order to aid report users in clarifying and standardizing the definitions of each industry between different countries. |
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