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China OTC Drug Market Report, 2007


Description: By 2003, the global OTC drug market had reached 63 billion, and Chinas OTC drugs shared 5.7% of the global market, only behind North America, West Europe and Japan. In 2003, the sales value in Chinas OTC drug market achieved as high as USD 3.6 billion.

Currently, China has owned 4488 varieties of OTC drugs, including 3511 kinds of Chinese traditional patent medicine and 977 kinds of chemical drugs. The former occupies about 25% of the gross drug volume in China. Besides, Chinese traditional patent medicine shared over 40% in Chinas OTC drug market.





Contents: 1. Overview of OTC Drugs
1.1 Drug Classification
1.2 Selection standard
1.3 Market scale
1.4 Chinas OTC medicine varieties

2. Analysis on OTC drug market
2.1 Overall analysis
2.2 Driving forces
2.3 Major factors influencing enterprise competency
2.3.1 Product quality and curative effect
2.3.2 Prices
2.3.3 Brand reputation
2.3.4 Construction and maintenance of marketing channels

3. Analysis on major companies
3.1 Tongrentang
3.2 Yunnan Baiyao
3.3 CONBA
3.4 Jiangzhong Pharmaceutical



Development scale of Chinas OTC medicine market, 2001-2005
Proportion of drugs by type in Chinas OTC market, 2005
Proportion of drugs by type in Chinas OTC market, Feb 2007
Sales revenue and gross profit margin of chemical raw material drugs,
preparations and traditional Chinese patent medicine industries, 1998-2006
Variation in indicators of the pharmaceutical industry
Major factors influencing consumers medicine-purchase behavior
Main differences between RX and OTC medicine
Ranking of proportion of each chemical medicine by sales value in the retail market, Feb 2007
Ranking of proportion of each Chinese traditional patent medicine by sales value in the retail market, Feb 2007
Ranking of proportion of each healthcare product by sales value in the retail market, Feb 2007
Ranking of Chinas OTC medicine manufacturers by sales, 2005
Price decrease in Chinas pharmaceutical industry
Ranking of sales value of medicine retail market by major city, Feb 2007


Companies Mentioned Tongrentang Yunnan Baiyao CONBA Jiangzhong Pharmaceutical


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