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Company Study of Qingdao Kingking Applied Chemistry Co., Ltd 2007


Description: The global yearly sales value of wax products amounts to more than USD 10 billion now; the total market consumption volume and growth level are comparatively steady; the annual sales value in European market is more than USD 5 billion, while USD 3 billion in USA market. About 70% families consume candles, so the market demand is quite steady.

The candle competition in the current international market can be divided into two kinds generally: large European and American candle manufacturers led by Blyth Inc and Yankee Candle, and domestic newly-risen manufacturers led by Qingdao Kingking. As the candle industry is a typical labor-intensive industry, China candle manufacturing industry is highly competitive in the world in recent years thanks to low labor cost and rich paraffin resources.

Currently, the candle export value is USD 545 million in China, accounting for 5% in the world. As far as the USA concerned, there are more than 400 large candle manufacturers there, and 90% candles are made in the USA. Along with the further improvement of competition advantage of Chinese manufacturers, Chinas candle manufacturing industry will have larger development space.


Contents: 1 Company Profile
2 Candle Industry
3 Core Competency
3.1 Scale Advantage
3.2 Brand Advantage
3.3 Price Negotiation Advantage
3.4 Technology Advantage
3.5 Anti-dumping becomes the development opportunity
4 Future Development Forecast
5 Profitability Forecast
6 Risks


Profit ratio of main operations of Kingking, 2006
Sales Revenue of Kingking by Product, 2006
Regional Distribution of Product Sales
China Candle Export Market Distribution, 2005
China Candle Product Export, 2002-2005
Variation of Average Gross Profit Margin in Recent Years
Candle Price Index of the USA
Comparison between Company Export Price and Average Industrial Export Price
New Polymer Product Expansion Project

Comparison with Foreign Large Candle Manufacturers
Market Share Comparison of International Candle Manufacturers
Scale Comparison of Chinas Domestic Top Five Candle Manufacturers
Top Five Clients and Sales Value
Profit Analysis and Forecast of Oil and Gas Exploitation
Single Well Output and Final Exploitation Amount of 7 Years
Profit Calculation of Petroleum Exploitation Business
Profit Forecast of Kingking in the Following Three Years


Companies Mentioned Qingdao Kingking Applied Chemistry Co., Ltd, Blyth Inc., Yankee Candle, Bolsius, Lancaster Colony, S.C. Johnson and Son


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