According to the publisher, the Global embedded Finance industry is expected to grow by 35.0% on annual basis to reach US$ 197.23 billion in 2024.
The embedded finance industry is expected to grow steadily over the forecast period, recording a CAGR of 26.6% during 2024-2029. The global embedded finance revenues will increase from US$ 197.23 billion in 2024 to reach US$ 640.75 billion by 2029.
The global embedded finance market is poised to record strong growth over the medium term. Innovative startups are leveraging artificial intelligence to enhance their product offerings across regions. This trend is projected to continue further in 2024, driving innovation in the market. Firms are also raising venture capital and private equity funding, to expand their reach in the global market.
To scale and accelerate business growth, embedded finance providers are also entering into mergers and acquisition deals. The trend, which picked up momentum in 2023, is projected to continue over the medium term in the global market. Overall, the publisher maintains a positive growth outlook for the global embedded finance sector over the next three to four years.
AI-driven embedded insurance platform enters into a strategic collaboration to widen the distribution of its products
Mulberry, in April 2024, entered into a strategic partnership with Switzerland-based tech firm Acronis. Under the collaboration, Mulberri will offer its cyber insurance to Acronis' small and medium-sized business customers in the United States.
The alliance makes it easier for small businesses to get cyber insurance by simplifying the process. Mulberri’s Cyber Insurance, embedded into the Acronis platform, provides coverage limits of US$250,000 and US$500000, with fixed premiums that have been approved and regulated by state insurance authorities. The collaboration will also address the challenges faced in the cyber insurance sector, including complex underwriting and tedious enrolment processes.
Mulberri has been seeking to expand its ecosystem of embedded insurance solutions for SMEs. As part of its strategy, the firm also raised a US$6.75 million Series A funding round in December 2023. Eos Venture Partners led the investment, with support from existing investors such as Hanover Technology Management, MS&AD Ventures, and Altamont Capital Partners.
Startups are raising funding rounds from venture capital and private equity firms to expand their reach in European markets
With traditional banking channels failing to meet the working capital demand among small and medium-sized enterprises, businesses are turning to embedded finance service providers in an increasing number across Europe. This is providing growth opportunities to startups in the segment, who are raising funding rounds to expand their regional presence to tap into the high-growth sector.
Finmid, the Berlin-based firm, announced that the firm had raised €35 million as it emerged from stealth. The capital round was led by Blossom Capital and also included participation from Earlybird VC. Finmid plans to use the capital to broaden its reach into key European markets, enhance its product offerings, and localize the services to meet regional needs.
In partnership with Wolt and Safi, the firm provides tailored financing solutions to various businesses, including restaurants and retailers. Going forward, in 2025, the publisher expects embedded finance startups to raise more capital rounds amid rising demand for such services. This will subsequently aid innovation and the competitive landscape in the global industry over the medium term.
Firms are acquiring embedded finance solution providers to scale and accelerate their business growth
The embedded finance industry is projected to grow at a significant rate over the next three to four years. This comes on the back of increased demand for such services among small and medium-sized businesses globally. Consequently, to scale and accelerate business growth, firms have adopted an acquisition strategy in the global market.
itgo Group, the marketing technology firm based in Germany, acquired UAE-based Embedded in March 2024. The firms, notably, have not disclosed the acquisition amount. The move will enable Mitgo Group to offer embedded finance services to its affiliate customers. The new division will provide finance solutions to publishers worldwide, focusing on audiences with limited access to banking services in the MENA, APAC, and LATAM regions.
This initiative will allow publishers to quickly withdraw earnings, access loans, lower transaction fees, reduce exchange charges, and enhance transaction speed. Mitgo Group leverages artificial intelligence and machine learning techniques, along with a network of over 100,000 active partners, to evaluate borrowers and create loan portfolios. The firm’s embedded finance solution allows financial firms such as banks, payment systems, and digital wallet providers to broaden their customer base and offer specialized products in regions and countries that were previously considered too costly and risky to enter.
This report provides a detailed data-centric analysis of the embedded finance industry, covering lending, insurance, payment, wealth and asset based finance sectors market opportunities and risks across a range of different sectors. With over 75+ KPIs at the country level, this report provides a comprehensive understanding of embedded finance market dynamics, market size and forecast.
It breaks down market opportunities by type of business model, consumer segment, and distribution models. In addition, it also provides detailed information across a range of different segment in each sector of embedded finance. KPI revenue help in getting an in-depth understanding of end market dynamics.
The research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view of emerging business and investment market opportunities.
This title is a bundled offering, combining the following 21 reports, covering 1,210 tables and 1,540 figures:
1. Global Embedded Finance Business and Investment Opportunities
2. Argentina Embedded Finance Business and Investment Opportunities
3. Australia Embedded Finance Business and Investment Opportunities
4. Brazil Embedded Finance Business and Investment Opportunities
5. Canada Embedded Finance Business and Investment Opportunities
6. China Embedded Finance Business and Investment Opportunities
7. France Embedded Finance Business and Investment Opportunities
8. Germany Embedded Finance Business and Investment Opportunities
9. India Embedded Finance Business and Investment Opportunities
10. Indonesia Embedded Finance Business and Investment Opportunities
11. Italy Embedded Finance Business and Investment Opportunities
12. Kenya Embedded Finance Business and Investment Opportunities
13. Mexico Embedded Finance Business and Investment Opportunities
14. Nigeria Embedded Finance Business and Investment Opportunities
15. Philippines Embedded Finance Business and Investment Opportunities
16. Russia Embedded Finance Business and Investment Opportunities
17. South Africa Embedded Finance Business and Investment Opportunities
18. Thailand Embedded Finance Business and Investment Opportunities
19. United Arab Emirates Embedded Finance Business and Investment Opportunities
20. United Kingdom Embedded Finance Business and Investment Opportunities
21. United States Embedded Finance Business and Investment Opportunities
Scope
This report provides regional insights, along with an in-depth data centric analysis of the Embedded Finance industry in the Asia Pacific, covering 50+ KPIs for each region and country (650+ charts and 500+ tables in all). Below is a summary of key market segments:
Embedded Finance Market Size and Forecast
Embedded Finance by Key Sectors
- Retail
- Logistics
- Telecommunications
- Manufacturing
- Consumer Health
- Others
Embedded Finance by Business Model
- Platforms
- Enabler
- Regulatory Entity
Embedded Finance by Distribution Model
- Own Platforms
- Third Party Platforms
Embedded Insurance Market Size and Forecast
Embedded Insurance by Industry
- Embedded Insurance in Consumer Products
- Embedded Insurance in Travel & Hospitality
- Embedded Insurance in Automotive
- Embedded Insurance in Healthcare
- Embedded Insurance in Real Estate
- Embedded Insurance in Transport & Logistics
- Embedded Insurance in Others
Embedded Insurance by Consumer Segments
- B2B
- B2C
Embedded Insurance by Type of Offering
- Embedded Insurance in Product Segment
- Embedded Insurance in Service Segment
Embedded Insurance by Business Model
- Platforms
- Enabler
- Regulatory Entity
Embedded Insurance by Distribution Model
- Own Platforms
- Third Party Platforms
Embedded Insurance by Distribution Channel
- Embedded Sales
- Bancassurance
- Broker’s/IFA’s
- Tied Agents
Embedded Insurance by Insurance Type
- Embedded Insurance in Life Segment
- Embedded Insurance in Non-Life Segment
Embedded Insurance in Non-Life Segment
- Motor Vehicle
- Fire and Property
- Accident and Health
- General Liability
- Marine, Aviation and other Transport
- Other
Embedded Lending Market Size and Forecast
Embedded Lending by Consumer Segments
- Business Lending
- Retail Lending
Embedded Lending by B2B Sectors
- Embedded Lending in Retail & Consumer Goods
- Embedded Lending in IT & Software Services
- Embedded Lending in Media, Entertainment & Leisure
- Embedded Lending in Manufacturing & Distribution
- Embedded Lending in Real Estate
- Embedded Lending in Other
Embedded Lending by B2C Sectors
- Embedded Lending in Retail Shopping
- Embedded Lending in Home Improvement
- Embedded Lending in Leisure & Entertainment
- Embedded Lending in Healthcare and Wellness
- Embedded Lending in Other
Embedded Lending by Type
- BNPL Lending
- POS Lending
- Personal Loans
Embedded Lending by Business Model
- Platforms
- Enabler
- Regulatory Entity
Embedded Lending by Distribution Model
- Own Platforms
- Third Party Platforms
Embedded Payment Market Size and Forecast
Embedded Payment by Consumer Segments
- B2B
- B2C
Embedded Payment by End-Use Sector
- Embedded Payment in Retail & Consumer Goods
- Embedded Payment in Digital Products & Services
- Embedded Payment in Utility Bill Payment
- Embedded Payment in Travel & Hospitality
- Embedded Payment in Leisure & Entertainment
- Embedded Payment in Health & Wellness
- Embedded Payment in Office Supplies & Equipment
- Embedded Payment in Other
Embedded Payment by Business Model
- Platforms
- Enabler
- Regulatory Entity
Embedded Payment by Distribution Model
- Own Platforms
- Third Party Platforms
Embedded Wealth Management Market Size and Forecast
Asset Based Finance Management Industry Market Size and Forecast
Asset Based Finance by Type of Asset
- Hard Assets
- Soft Assets
Asset Based Finance by End Users
- SME’s
- Large Enterprises
Reasons to buy
- In-depth Understanding of Embedded Finance Market Dynamics: Understand market opportunities and key trends along with forecast (2019-2028).
- Insights into Opportunity by end-use sectors - Get market dynamics by end-use sectors to assess emerging opportunity across various end-use sectors.
- Develop Market Specific Strategies: Identify growth segments and target specific opportunities to formulate embedded finance strategy; assess market specific key trends, drivers, and risks in the industry.
- Get Sector Insights: Drawing from proprietary survey results, this report identifies opportunities across embedded lending, embedded insurance, embedded finance, and embedded wealth sectors.
- Get insights at segment level, by the distribution model and by business model in key embedded finance segments
- Insights into the asset based finance market size and by type of assets, by end users.
