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Coffee in Bulgaria

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    Report

  • 21 Pages
  • December 2023
  • Region: Bulgaria
  • Euromonitor International
  • ID: 555607
Instant coffee in Bulgaria is experiencing a phase of stagnation, primarily due to the outdated perception of instant coffee compared to more modern alternatives like capsule coffee and bean-grinding machines. The demographic of instant coffee users is aging, with challenges in attracting new consumers. Despite this, the post-pandemic return to hectic lifestyles has reignited interest in instant coffee mixes, especially for on-the-go consumption.

The Coffee in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Fresh Coffee, Instant Coffee.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Coffee market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

COFFEE IN BULGARIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Instant coffee sees stagnation innovation in 2023
  • International players lead coffee
  • Fresh coffee beans and pods enjoy continuous premiumisation
PROSPECTS AND OPPORTUNITIES
  • Coffee consumption to see steady growth and polarisation
  • Premiumisation will continue amid economic constraints
  • Sustainability and convenience drive market dynamics
CATEGORY DATA
  • Table 1 Retail Sales of Coffee by Category: Volume 2018-2023
  • Table 2 Retail Sales of Coffee by Category: Value 2018-2023
  • Table 3 Retail Sales of Coffee by Category: % Volume Growth 2018-2023
  • Table 4 Retail Sales of Coffee by Category: % Value Growth 2018-2023
  • Table 5 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2018-2023
  • Table 6 NBO Company Shares of Coffee: % Retail Value 2019-2023
  • Table 7 LBN Brand Shares of Coffee: % Retail Value 2020-2023
  • Table 8 Forecast Retail Sales of Coffee by Category: Volume 2023-2028
  • Table 9 Forecast Retail Sales of Coffee by Category: Value 2023-2028
  • Table 10 Forecast Retail Sales of Coffee by Category: % Volume Growth 2023-2028
  • Table 11 Forecast Retail Sales of Coffee by Category: % Value Growth 2023-2028
HOT DRINKS IN BULGARIA
EXECUTIVE SUMMARY
  • Hot drinks in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • Foodservice vs retail split
  • What next for hot drinks?
MARKET DATA
  • Table 12 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2018-2023
  • Table 13 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2018-2023
  • Table 14 Retail Sales of Hot Drinks by Category: Volume 2018-2023
  • Table 15 Retail Sales of Hot Drinks by Category: Value 2018-2023
  • Table 16 Retail Sales of Hot Drinks by Category: % Volume Growth 2018-2023
  • Table 17 Retail Sales of Hot Drinks by Category: % Value Growth 2018-2023
  • Table 18 Foodservice Sales of Hot Drinks by Category: Volume 2018-2023
  • Table 19 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2018-2023
  • Table 20 Total Sales of Hot Drinks by Category: Total Volume 2018-2023
  • Table 21 Total Sales of Hot Drinks by Category: % Total Volume Growth 2018-2023
  • Table 22 NBO Company Shares of Hot Drinks: % Retail Value 2019-2023
  • Table 23 LBN Brand Shares of Hot Drinks: % Retail Value 2020-2023
  • Table 24 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2018-2023
  • Table 25 Retail Distribution of Hot Drinks by Format: % Volume 2018-2023
  • Table 26 Retail Distribution of Hot Drinks by Format and Category: % Volume 2023
  • Table 27 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2023-2028
  • Table 28 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2023-2028
  • Table 29 Forecast Retail Sales of Hot Drinks by Category: Volume 2023-2028
  • Table 30 Forecast Retail Sales of Hot Drinks by Category: Value 2023-2028
  • Table 31 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2023-2028
  • Table 32 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2023-2028
  • Table 33 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2023-2028
  • Table 34 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2023-2028
  • Table 35 Forecast Total Sales of Hot Drinks by Category: Total Volume 2023-2028
  • Table 36 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources