Contents:

Consumer Lifestyles - Hong Kong, China Euromonitor International February 2011 List of Contents and Tables Structure of the Report Consumer Trends Image-conscious Hong Kong Consumers Want Products That Make Them Look Good Green Marketing Machine Focuses on Hong Kong Consumers Island Hoppers Boost Tourism Sector Computer Geeks Battle Book Worms the Coming Suburbians Consumer Segmentation Babies and Infants Kids Tweenagers Teens Twenty-somethings Thirty-somethings Middle-aged Adults Older Population Table 1 Consumer Segmentation: 2005-2009 Table 2 Consumer Segmentation: 2010-2020 People Population Marital Status Town Or Country Table 3 Population by Age: 2005-2009 Table 4 Population by Age: 2010-2020 Table 5 Male Population by Age: 2005-2009 Table 6 Male Population by Age: 2010-2020 Table 7 Female Population by Age: 2005-2009 Table 8 Female Population by Age: 2010-2020 Table 9 Population by Marital Status: 2005-2009 Table 10 Population by Marital Status: 2010-2020 Table 11 Marriage and Divorce Rates/Average Age at First Marriage: 2005-2009 Table 12 Population by Urban/Rural Location and Population Density: 2005-2009 Table 13 Population by Urban/Rural Location and Population Density: 2010-2020 Table 14 Population by Major Cities: 2005-2009 Table 15 Population by Major Cities: 2010-2020 House and Home Households by Annual Disposable Income Households by Number of Occupants Single-person Households Couples Without Children Couples With Children Single-parent Families Table 16 Annual Disposable Income per Household (Current Value): 2005-2009 Table 17 Annual Disposable Income per Household (Constant Value): 2005-2009 Table 18 Annual Disposable Income per Household (Constant 2009 Value): 2010-2020 Table 19 Households by Number of Persons: 2005-2009 Table 20 Households by Number of Persons: 2010-2020 Table 21 Households by Type: 2005-2009 Table 22 Households by Type: 2010-2020 Home Ownership Running Costs Shopping for Household Goods Possession of Household Durables DIY and Gardening Pet Ownership Table 23 Households by Tenure: 2005-2009 Table 24 Households by Tenure: 2010-2020 Table 25 Households by Type of Dwelling: 2005-2009 Table 26 Households by Type of Dwelling: 2010-2020 Table 27 Running Costs: 2005-2009 Table 28 Possession of Household Durables: 2005-2009 Table 29 Possession of Household Durables: 2010-2020 Table 30 Pet Population: 2005-2009 Income Average Income Average Income by Age Table 31 Annual Gross and Disposable Income (Current Value): 2005-2009 Table 32 Annual Gross and Disposable Income (Constant 2009 Value): 2005-2009 Table 33 Annual Gross and Disposable Income (Constant 2009 Value): 2010-2020 Table 34 Average Annual Gross Income by Age (Current Value): 2005-2009 Table 35 Average Annual Gross Income by Age (Constant 2009 Value): 2005-2009 Consumer Expenditure Living Costs Table 36 Consumer Expenditure by Broad Category (Current Value): 2005-2009 Table 37 Consumer Expenditure by Broad Category (Constant 2009 Value): 2005-2009 Table 38 Consumer Expenditure by Broad Category (Constant 2009 Value): 2010-2020 Work Working Conditions Commuting Working Women Alternative Work Options Retirement Unemployment Table 39 Employed Population: 2005-2009 Table 40 Employed Population: 2010-2020 Table 41 Unemployed Population: 2005-2009 Table 42 Unemployed Population: 2010-2020 Learning School Life University Life Adult Learning Table 43 School Students: 2005-2009 Table 44 Graduates: 2005-2009 Table 45 Higher Education Students: 2005-2009 Eating (including Soft Drinks) Shopping for Food and Drinks Dining in Dining Out Café Culture Table 46 Consumer Expenditure on Food (Current Value): 2005-2009 Table 47 Consumer Expenditure on Food (Constant 2009 Value): 2005-2009 Table 48 Consumer Expenditure on Food (Constant 2009 Value): 2010-2020 Table 49 Consumer Expenditure on Non-Alcoholic Beverages (Current Value): 2005-2009 Table 50 Consumer Expenditure on Non-Alcoholic Beverages (Constant 2009 Value): 2005-2009 Table 51 Consumer Expenditure on Non-Alcoholic Beverages (Constant 2009 Value): 2010-2020 Table 52 Consumer Foodservice by Type (Current Value): 2005-2009 Table 53 Consumer Foodservice by Type (Constant 2009 Value): 2005-2009 Drinking Drinking Habits Shopping for Alcoholic Beverages Table 54 Consumer Expenditure on Alcoholic Beverages and Tobacco (Current Value): 2005-2009 Table 55 Consumer Expenditure on Alcoholic Beverages and Tobacco (Constant 2009 Value): 2005-2009 Table 56 Consumer Expenditure on Alcoholic Beverages and Tobacco (Constant 2009 Value): 2010-2020 Smoking Smoking Habits Shopping for Cigarettes and Tobacco Table 57 Smoking Prevalence: 2005-2009 Personal Appearance Attitudes Towards Hair and Beauty Table 58 Expenditure on Cosmetics and Toiletries (Current Value): 2005-2009 Table 59 Expenditure on Cosmetics and Toiletries (Constant 2009 Value): 2005-2009 Fashion Fashion Trends Shopping for Clothes, Shoes and Luxury Goods Table 60 Consumer Expenditure on Clothing and Footwear (Current Value): 2005-2009 Table 61 Consumer Expenditure on Clothing and Footwear (Constant 2009 Value): 2005-2009 Table 62 Consumer Expenditure on Clothing and Footwear (Constant 2009 Value): 2010-2020 Health and Wellness Healthcare Health and Well-being Sport and Fitness Nutrition Home Medication and Vitamins Table 63 Obese and Overweight Population: 2005-2009 Table 64 Consumer Expenditure on Health and Wellness (Current Value): 2005-2009 Table 65 Consumer Expenditure on Health and Wellness (Constant 2009 Value): 2005-2009 Leisure and Recreation Staying in Going Out Public Holidays, Celebrations and Gift-giving Occasions Culture Holidays Table 66 Household Possession of Cable TV and Satellite TV: 2005-2009 Table 67 Household Possession of Cable TV and Satellite TV: 2010-2020 Table 68 Consumer Expenditure on Package Holidays (Current Value): 2005-2009 Table 69 Consumer Expenditure on Package Holidays (Constant 2009 Value): 2005-2009 Table 70 Consumer Expenditure on Package Holidays (Constant 2009 Value): 2010-2020 Consumer Technology In-home Technology Portable Technology E-commerce and M-commerce Table 71 Household Possession of Broadband Internet-Enabled Computers, DVD Players and Video Game Consoles: 2005-2009 Table 72 Household Possession of Broadband Internet-Enabled Computers, DVD Players and Video Game Consoles: 2010-2020 Table 73 Household Possession of Mobile Telephones: 2005-2009 Table 74 Household Possession of Mobile Telephones: 2010-2020 Table 75 Internet Retailing (Current Value): 2005-2009 Table 76 Internet Retailing (Constant 2009 Value): 2005-2009 Transport Getting Around Air Travel Table 77 Household Possession of Passenger Vehicles: 2005-2009 Table 78 Household Possession of Passenger Vehicles: 2010-2020 Table 79 Consumer Expenditure on Transport Services (Current Value): 2005-2009 Table 80 Consumer Expenditure on Transport Services (Constant 2009 Value): 2005-2009 Table 81 Consumer Expenditure on Transport Services (Constant 2009 Value): 2010-2020 Money Savings Loans and Mortgages Credit Table 82 Savings and Savings Ratio: 2005-2009 Table 83 Consumer Loans, Mortgages and Credit (Current Value): 2005-2009 Table 84 Consumer Loans, Mortgages and Credit (Constant 2009 Value): 2005-2009 Table 85 Financial Cards in Circulation: 2005-2009