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Competitor Market Shares and Developments in the UK Plastic Card Market
Datamonitor, Aug 2009, Pages: 51
The UK payment card market is dynamic and ever shifting, as issuers adopt different strategies to compete. Featuring detailed consumer data for the very first time, this brief provides up to the minute intelligence on how all of the competitors in the UK market are performing, with granular market share data and analysis of the key market developments.
Scope
- Includes figures for all of the major UK credit issuers including number of cards, frequency of use, transaction values,and balances outstanding.
- Features detailed consumer behaviour data at the card issuer level, from the proprietary Financial Services Consumer Insight survey
- This brief includes up to date information on changes within the private label and prepaid cards markets.
- An analysis of the key developments in UK plastic cards is included, with real world examples of the strategies being followed by the leading players.
Highlights of this title
Lloyds Group has now become the leading player in the UK credit card market following its acquisition of HBOS. However Lloyds faces stiff competition from more pro-active players such as Barclaycard and Tesco Personal Finance.
Consumer behaviour data shows that cards that incentivise consumer have higher usage rates, particularly for day-to-day transactions. However these cards also hold higher repayment levels, limiting their profitability for issuers.
While up to 50% of Barclaycard cardholders pay off their balance in full each month, repayment rates range from 83% to 18% across different issuer brands. With unemployment growing repayment levels are likely to drop in the near term, with up to 6% of cardholders reporting they made no payments on their balances outstanding in June 2009
Key reasons to purchase this title
- Stay ahead of the competition with up to date market data on all of the major UK issuers in credit, debit, private label, and prepaid cards.
- Delve deeper into realworld cardholder behaviour and understand not just what cards consumers have, but what they do with them.
- Move with the market by understanding what todays market leaders are doing, and how others are adapting to a changing environment.
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