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European Custom Procedure Trays Markets
Frost & Sullivan, Aug 2007, Pages: 138
This Frost & Sullivan research titled European Custom Procedure Trays Markets provides a detailed analysis of different segments of the market. It also includes the key market drivers, restraints, industry challenges and the geographic trends that are influencing the medical devices industry in Europe. The final part of the study provides strategic recommendations to market participants. In this research, Frost & Sullivan’s expert analysts thoroughly examine the following markets: angiography CPTs, ophthalmic CPTs, operating room CPTs and anesthesia room CPTs.
Market Sectors Expert Frost & Sullivan analysts thoroughly examine the following market sectors in this research:
-Angiography custom procedure trays -Ophthalmic custom procedure trays -Operating room custom procedure trays -Anesthesia room custom procedure trays
Market Overview Increased Emphasis on Infection Control Measures and Benefits of Customisation Promote Demand for CPTs in Europe
A custom procedure tray (CPT) is a customised solution, which contains a bundle of disposable products required for a particular procedure. Procedure trays meet the surgical user’s needs for single-use components in one sterile pack and provide a convenient way of managing surgical interventions. The various components in the pack are sourced from a wide and diverse supplier base. They are tailored to meet individual needs that include delivery options, which help fulfil the user’s operating requirements.
'The increased need for convenience, speed of operations and more efficient hospital management are the main factors driving customer demand,' notes the analyst of this research service. 'The market is reinforced by the increasing popularity of outsourcing as well as the realisation of the infection risks in hospitals and emphasis on the possible ways to reduce this problem.'
Operating Room and Ophthalmic CPT Markets Offer Huge Growth Potential
The potential of the market is far in excess of the current market size. However, the market is growing at a fast pace, though not as rapid as the United States. Several regional participants have recently entered the CPT business and the market is highly fragmented. Single-use product firms have also extended their product line to include procedure packs. However, large participants in the United States have not been able to penetrate this segment unlike other medical devices. At the same time, a number of companies are considering market entry in some form, with the likelihood of merger and acquisition activities over the next five years being extremely high.
The angiography and ophthalmic CPT markets are almost reaching maturity and saturation. 'However, with the advent of new procedures and surgeries, the operating room and anaesthesia CPT markets continue to exhibit high market growth potential,' says the analyst. 'Overall, any company seeking to enter the European CPT market must be fully aware of the complexities of the various healthcare systems in the region and should possess the necessary sales and marketing, operational as well as supply chain management skills in order to succeed.'
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