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Dairy Products and Alternatives in Vietnam

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    Report

  • 76 Pages
  • September 2023
  • Region: Vietnam
  • Euromonitor International
  • ID: 5616124
Overall, dairy products and alternatives is expected to see only modest, if slightly faster, retail volume (tonnes) growth in 2023, compared with 2022. Vietnam’s economy faces various challenges at the end of the review period. The country has experienced tremendous challenges on numerous fronts from the start of 2023. For example, a drop in demand from key export markets has had a significant impact on manufacturing.

The Dairy Products and Alternatives in Vietnam report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in 2023 directly informs the forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage: Baby Food, Dairy, Plant-based Dairy.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Dairy Products and Alternatives market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop
The analyst has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, The analyst has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contents

EXECUTIVE SUMMARY
  • Dairy products and alternatives in 2023: The big picture
  • Key trends in 2023
  • Competitive landscape
  • Channel developments
  • What next for dairy products and alternatives?
MARKET DATA
  • Table 1 Sales of Dairy Products and Alternatives by Category: Value 2018-2023
  • Table 2 Sales of Dairy Products and Alternatives by Category: % Value Growth 2018-2023
  • Table 3 NBO Company Shares of Dairy Products and Alternatives: % Value 2019-2023
  • Table 4 LBN Brand Shares of Dairy Products and Alternatives: % Value 2020-2023
  • Table 5 Distribution of Dairy Products and Alternatives by Format: % Value 2018-2023
  • Table 6 Forecast Sales of Dairy Products and Alternatives by Category: Value 2023-2028
  • Table 7 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
BABY FOOD IN VIETNAMKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Baby food stagnates as consumers experience economic difficulties
  • Abbott Vietnam is set to maintain its new leadership of baby food in 2023
  • Diminishing birth rate in Vietnam underpins a fall in demand for milk formula, but inflationary climate boosts value sales
PROSPECTS AND OPPORTUNITIES
  • Prepared baby food and “other” baby food to see healthy performances
  • Parents and players move beyond weight gain focus
  • Organic and natural trend puts pressure on players to invest in product innovation
CATEGORY DATA
  • Table 8 Sales of Baby Food by Category: Volume 2018-2023
  • Table 9 Sales of Baby Food by Category: Value 2018-2023
  • Table 10 Sales of Baby Food by Category: % Volume Growth 2018-2023
  • Table 11 Sales of Baby Food by Category: % Value Growth 2018-2023
  • Table 12 Sales of Growing-Up Milk Formula by Age: % Value 2018-2023
  • Table 13 NBO Company Shares of Baby Food: % Value 2019-2023
  • Table 14 LBN Brand Shares of Baby Food: % Value 2020-2023
  • Table 15 Distribution of Baby Food by Format: % Value 2018-2023
  • Table 16 Forecast Sales of Baby Food by Category: Volume 2023-2028
  • Table 17 Forecast Sales of Baby Food by Category: Value 2023-2028
  • Table 18 Forecast Sales of Baby Food by Category: % Volume Growth 2023-2028
  • Table 19 Forecast Sales of Baby Food by Category: % Value Growth 2023-2028
BUTTER AND SPREADS IN VIETNAMKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Margarine and spreads retains by far the biggest share of the category pie
  • Foodservice volume sales of butter and spreads are expected to be more stable in 2023
  • More investment is required to develop and grow butter and spreads
PROSPECTS AND OPPORTUNITIES
  • Butter and spreads likely to benefit from the rising influence of Western culture
  • Product innovation with an eye of on health and wellness to pique the interest of an increasingly health-conscious consumer base
  • Limits to the development of e-commerce distribution of butter and spreads
CATEGORY DATA
  • Table 20 Sales of Butter and Spreads by Category: Volume 2018-2023
  • Table 21 Sales of Butter and Spreads by Category: Value 2018-2023
  • Table 22 Sales of Butter and Spreads by Category: % Volume Growth 2018-2023
  • Table 23 Sales of Butter and Spreads by Category: % Value Growth 2018-2023
  • Table 24 NBO Company Shares of Butter and Spreads: % Value 2019-2023
  • Table 25 LBN Brand Shares of Butter and Spreads: % Value 2020-2023
  • Table 26 Distribution of Butter and Spreads by Format: % Value 2018-2023
  • Table 27 Forecast Sales of Butter and Spreads by Category: Volume 2023-2028
  • Table 28 Forecast Sales of Butter and Spreads by Category: Value 2023-2028
  • Table 29 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2023-2028
  • Table 30 Forecast Sales of Butter and Spreads by Category: % Value Growth 2023-2028
CHEESE IN VIETNAMKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Cheese continues to gain traction despite strong economic pressures
  • Rising use of cheese in foodservice in line with Western and Korean cuisine trends
  • Bel Vietnam leverages local production and wider offer to dominate cheese
PROSPECTS AND OPPORTUNITIES
  • Cheese offer and sales to continue to develop
  • Players to leverage social media to increase cheese awareness among young people and parents
  • Health and wellness trend to support stronger presence of packaged hard cheese
CATEGORY DATA
  • Table 31 Sales of Cheese by Category: Volume 2018-2023
  • Table 32 Sales of Cheese by Category: Value 2018-2023
  • Table 33 Sales of Cheese by Category: % Volume Growth 2018-2023
  • Table 34 Sales of Cheese by Category: % Value Growth 2018-2023
  • Table 35 Sales of Spreadable Processed Cheese by Type: % Value 2018-2023
  • Table 36 Sales of Soft Cheese by Type: % Value 2018-2023
  • Table 37 Sales of Hard Cheese by Type: % Value 2018-2023
  • Table 38 NBO Company Shares of Cheese: % Value 2019-2023
  • Table 39 LBN Brand Shares of Cheese: % Value 2020-2023
  • Table 40 Distribution of Cheese by Format: % Value 2018-2023
  • Table 41 Forecast Sales of Cheese by Category: Volume 2023-2028
  • Table 42 Forecast Sales of Cheese by Category: Value 2023-2028
  • Table 43 Forecast Sales of Cheese by Category: % Volume Growth 2023-2028
  • Table 44 Forecast Sales of Cheese by Category: % Value Growth 2023-2028
DRINKING MILK PRODUCTS IN VIETNAMKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Drinking milk products faces various challenges in 2023
  • Organic milk continues to gain traction
  • Vinamilk rebrand forms part of leading player’s constant investment strategy
PROSPECTS AND OPPORTUNITIES
  • Drinking milk products is expected to gain momentum over the forecast period
  • Players to focus new product development on health and wellness
  • Plant-based alternatives pose a threat to drinking milk products
CATEGORY DATA
  • Table 45 Sales of Drinking Milk Products by Category: Volume 2018-2023
  • Table 46 Sales of Drinking Milk Products by Category: Value 2018-2023
  • Table 47 Sales of Drinking Milk Products by Category: % Volume Growth 2018-2023
  • Table 48 Sales of Drinking Milk Products by Category: % Value Growth 2018-2023
  • Table 49 NBO Company Shares of Drinking Milk Products: % Value 2019-2023
  • Table 50 LBN Brand Shares of Drinking Milk Products: % Value 2020-2023
  • Table 51 Distribution of Drinking Milk Products by Format: % Value 2018-2023
  • Table 52 Forecast Sales of Drinking Milk Products Products by Category: Volume 2023-2028
  • Table 53 Forecast Sales of Drinking Milk Products Products by Category: Value 2023-2028
  • Table 54 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2023-2028
  • Table 55 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2023-2028
YOGHURT AND SOUR MILK PRODUCTS IN VIETNAMKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Yoghurt continues to record a strong performance in 2023
  • The competition intensifies in yoghurt
  • On-the-go consumption boosts the popularity of pouch packaging in drinking yoghurt
PROSPECTS AND OPPORTUNITIES
  • Bright outlook for yoghurt
  • Yoghurt to trend towards zero fat and sugar innovation
  • Local players to exploit competitive advantages
CATEGORY DATA
  • Table 56 Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023
  • Table 57 Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023
  • Table 58 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023
  • Table 59 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023
  • Table 60 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2019-2023
  • Table 61 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2020-2023
  • Table 62 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2018-2023
  • Table 63 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2023-2028
  • Table 64 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2023-2028
  • Table 65 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2023-2028
  • Table 66 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2023-2028
OTHER DAIRY IN VIETNAMKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Coffee culture supports dominance of plain condensed milk
  • Bubble tea shops shape foodservice recovery
  • Vietnam Dairy Products JSC (Vinamilk) consolidates its dominance of other dairy
PROSPECTS AND OPPORTUNITIES
  • Condensed milk to continue to shape other dairy, but other categories also offer growth potential
  • Foodservice to a play key role in new trends in other dairy
  • Organic products to emerge and condensed milk to drive new product development
CATEGORY DATA
  • Table 67 Sales of Other Dairy by Category: Volume 2018-2023
  • Table 68 Sales of Other Dairy by Category: Value 2018-2023
  • Table 69 Sales of Other Dairy by Category: % Volume Growth 2018-2023
  • Table 70 Sales of Other Dairy by Category: % Value Growth 2018-2023
  • Table 71 Sales of Cream by Type: % Value 2018-2023
  • Table 72 NBO Company Shares of Other Dairy: % Value 2019-2023
  • Table 73 LBN Brand Shares of Other Dairy: % Value 2020-2023
  • Table 74 Distribution of Other Dairy by Format: % Value 2018-2023
  • Table 75 Forecast Sales of Other Dairy by Category: Volume 2023-2028
  • Table 76 Forecast Sales of Other Dairy by Category: Value 2023-2028
  • Table 77 Forecast Sales of Other Dairy by Category: % Volume Growth 2023-2028
  • Table 78 Forecast Sales of Other Dairy by Category: % Value Growth 2023-2028
PLANT-BASED DAIRY IN VIETNAMKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Plant-based dairy stabilises as maturity sets in soy drinks
  • New player enters the fray in “other” plant-based milk
  • Vietnam Soy Milk continues to lead and drive the category
PROSPECTS AND OPPORTUNITIES
  • A more diverse range of plant-based dairy is anticipated in Vietnam
  • Plant-based yoghurt and plant-based cheese struggle to emerge as significant categories
  • Trend towards sustainability boosts plant-based dairy
CATEGORY DATA
  • Table 79 Sales of Plant-Based Dairy by Category: Value 2018-2023
  • Table 80 Sales of Plant-Based Dairy by Category: % Value Growth 2018-2023
  • Table 81 NBO Company Shares of Plant-Based Dairy: % Value 2019-2023
  • Table 82 LBN Brand Shares of Plant-Based Dairy: % Value 2020-2023
  • Table 83 Distribution of Plant-Based Dairy by Format: % Value 2018-2023
  • Table 84 Forecast Sales of Plant-Based Dairy by Category: Value 2023-2028
  • Table 85 Forecast Sales of Plant-Based Dairy by Category: % Value Growth 2023-2028