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Card Issuer Profile: Grupo Santander
Datamonitor, Feb 2009, Pages: 60
Grupo Santander is one of the leading global card issuers, with significant portfolios across Latin America and Western Europe. In addition to details about the performance of its portfolio, this profile examines how the innovative structure of its cards operations and geographical positioning leave it well placed to succeed in the downturn.
Key reasons to purchase this title
- Gain a detailed understanding of Grupo Santanders strategy and approach in the card market, and apply the lessons from this to your business
- Learn how the structure of Santander Cards and the groups presence in Latin America positions it well to continue growing in the global downturn
- Compare Grupo Santander against other leading global issuers using an unique Competitor Benchmark
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