2008 U.S. Drinking Places & Bars Industry Report - Market Research Reports - Research and Markets

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2008 U.S. Drinking Places & Bars Industry Report

Description:

The Drinking Places & Bars Industry report features 2008 current and 2009 forecast estimates on the size of the industry (sales, establishments, employment) nationally and for all 50 U.S. States and over 900 metro areas. The report also includes industry definition, 5-year historical trends on industry sales, establishments and employment and estimates on up to 10 sub-industries, including taverns, lounges and night clubs.

Managers, planners, and market researchers use the information in these reports for a variety of activities:

- Sizing markets and segments – You can estimate the size of the regional markets you sell in and your company’s market penetration into that market. You can do the same with the market segments in which you participate.
- Sales territory potential – You can estimate your market penetration and also the market potential in any regional area or market segment.
- Sales forecasting – With the estimates on the size of the industry, market researchers supporting a sales force can then estimate and forecast the future size of the industry.
- Advertising strategies – You can use this information for forecasting and estimating sales potential and target advertising campaigns.
- Competitive analysis – You will use the information to locate your possible competitors (if it is not already known), to estimate their size, growth and strengths and weaknesses and to see what market segments in which they participate.

We recognize that many managers today are asked to provide detailed analysis of their markets, sales territories, distribution channels, and product placements. We have organized these reports in a logical format making your market analysis and research tasks easy to accomplish.

Contents:

Users' Guide

Industry Definition and Related Industries

Sub-Industries - 2007 Estimated Industry Sales ($Millions)
Sub-Industries - 2007 Estimated Number of Establishments
Sub-Industries - 2007 Estimated Number of Employees

5-Year Trend - Estimated Industry Sales ($Millions)
5-Year Trend - Estimated Number of Establishments
5-Year Trend - Estimated Number of Employees

2008 U.S. States - Estimated Number of Establishments
2008 U.S. States - Estimated Industry Sales ($Millions)
2008 U.S. States - Estimated Number of Employees

2009 U.S. States - Estimated Number of Establishments
2009 U.S. States - Estimated Industry Sales ($Millions)
2009 U.S. States - Estimated Number of Employees

2008 U.S. Metropolitan Areas - Estimated Number of Establishments
2008 U.S. Metropolitan Areas - Estimated Industry Sales ($Millions)
2008 U.S. Metropolitan Areas - Estimated Number of Employees

2009 U.S. Metropolitan Areas - Estimated Number of Establishments
2009 U.S. Metropolitan Areas - Estimated Industry Sales ($Millions)
2009 U.S. Metropolitan Areas - Estimated Number of Employees

Definitions and Terms

Summary:

Industry Definition and Related Industries

NAICS 72241: Drinking Places (Alcoholic Beverages)

This industry comprises establishments known as bars, taverns, nightclubs or drinking places primarily engaged in preparing and serving alcoholic beverages for immediate consumption. These establishments may also provide limited food services.

Related Industries

- Full-Service Restaurants
- Breweries
- Wineries
- Distilleries

U.S. Census Categories

NAICS 72241 – Drinking Places & Bars is: 100% comparable to SIC 5813 – Drinking Places

Sub-Industries

- Drinking places
- Bars and lounges
- Bar (drinking places)
- Beer garden (drinking places)
- Cocktail lounge
- Saloon
- Tavern (drinking places)
- Wine bar
- Night clubs
- Cabaret
- Discotheque

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