Cocoa Powder Market - Forecasts from 2022 to 2027

The cocoa powder market was evaluated at US$2.610 billion in the year 2020, growing at a CAGR of 3.69% reaching the market size of US$3.369 billion by the year 2027.

The cocoa industry is predicted to grow at a significant pace during the forecast period owing to the wide popularity of cocoa powder among the end-user industries at the global level. Its wide use as an important ingredient in the food and beverage industry is further boosting the market demand during the forecast period.

The growing production of cocoa powder is driven by its immense utilization in confectionery syrups and the manufacturing of chocolates. Additionally, the increasing chocolate consumption along with the consumption of other food products like cocoa butter is further burgeoning the market demand during the forecast period. The market's growth is further supported by the use of cocoa powder in food service restaurants as an ingredient in many foods and beverages. Cocoa powder is being utilized as one of the important ingredients in the bakery industry, further augmenting the market demand over the next five years. The product is used on a large scale for producing baked products like cakes, pastries, cookies, and other sweet dishes.

Apart from the food and beverage industry, cocoa powder is also utilized in cosmetics and personal care products. These include cocoa powder applications in skincare, hair care, bath and body products, and the soap-making process. Soaps, facial masks, creams, lotions, shampoos, conditioners, lip balms, and massage oils are some of the products where the cocoa powder is extensively used. Hence, fueling market demand over the next five years.

Based on geography, Europe is projected to hold a significant market share in the global cocoa powder industry during the forecast period. The demand for chocolate, along with the perceived health benefits, is increasing the demand for cocoa powder in these regions. Additionally, manufacturers in the region are continuously working on product portfolio enhancement by manufacturing chocolates with different exotic flavours. On the other hand, the Asia Pacific region is projected to show high market growth prospects due to high cocoa consumption owing to the increasing disposable income of end consumers who are willing to pay for premium cocoa products.

The increasing consumption of cocoa powder due to its health benefits is further augmenting the market growth in the forecast period.

Several research studies have revealed that cocoa powder contains compounds that are good for an individual's health. Hence, the consumption of cocoa powder is related to providing numerous health benefits, which include reduced inflammation, improved blood flow, lowering of blood pressure, and LDL cholesterol and blood sugar levels. Cocoa is considered to be rich in polyphenols and contains flavanols in abundance. These compounds are known to have potent antioxidant and anti-inflammatory effects.

It has also been observed that cocoa consumption is linked to a reduced risk of cardiovascular disease including coronary heart disease and stroke. Hence, with significant health benefits, the market holds strong growth prospects during the forecast period. The potential mechanisms that are held responsible for providing health benefits include the activation of nitric oxide synthase, increased bioavailability of nitric oxide and antioxidants, and anti-inflammatory properties. Furthermore, the demand for food products containing cocoa powder in high amounts will continue to remain high owing to its contribution to boosting cognitive performance along with improved blood flow to the brain. This may further contribute to lowering the risk of suffering from neurodegenerative diseases.

On the other hand, there are significant health benefits provided by utilizing cocoa powder for several skincare and hair care applications. Cocoa helps in promoting healthy skin tissues, helps in skin firming, and encourages healthy cell development. Furthermore, the antioxidant activity of cocoa helps in repairing the damaged skin and hence, contributes to improving blood flow to the skin. Additionally, it helps in improving skin hydration and complexion and even protects against UV radiation, preventing photoaging. For hair care, the application of cocoa powder aids in providing hair softness, and also, helps in smoothening and moisturizing dry hair. It helps in making hair shinier while also providing elasticity. Additionally, it prevents hair loss due to stress.

The growing trend towards organic cocoa production is further promoting market growth in the forecast period.

As per the International Cocoa Organization (ICCO), organic cocoa holds a small share of the overall cocoa market, but this, however, will contribute to the surging production of cocoa powder, further contributing to the market growth during the forecast period. As per the ICCO predictions, the certified organic cocoa production of around 15,500 tonnes is sourced from Madagascar, Tanzania, Uganda, Belize, Bolivia, Brazil, Costa Rica, Dominican Republic, EI Salvador, Mexico, Nicaragua, Panama, Peru, Venezuela, Fiji, India, Sri Lanka, and Vanuatu. The demand for organic cocoa products is continuing to soar at a rapid pace. This is because consumers are concerned regarding the safety of their food supply and other environmental issues.

Significant investments by big companies in expanding production capacity are further augmenting the market growth during the forecast period.

Significant company investments in increasing production facilities are driving the market growth. For example, Cargill, Incorporated announced in December 2019 that it will invest US$13 million in expanding the cocoa processing site in Tema, Ghana. This is done to boost the production capacity by 20%. The company has committed to contributing US$ 3.4 million to Ghanaian community sustainability programs and cocoa traceability efforts. The programs are focused on increasing the safety and well-being of the children and families in cocoa farming areas and are geared to providing a more transparent, traceable cocoa supply chain for customers and consumers. The company has around 245 employees and around 350 contractors at the Tema site. Additionally, it is involved in the manufacturing of cocoa butter and powder. The investment will further help in the creation of several indirect jobs, ranging from labourers to university-educated positions.

Recent Developments and expansions

• Cargill Inc. launched its first chocolate production facility in India in June 2020. To better serve the demands of both domestic Indian clients and international clients in the region, the company increased its geographic reach and capabilities in Asia by building a chocolate production plant in India.
• To capitalize on Asia's trajectory to overtake Europe as the world's top consumer of cocoa powder, Olam acquired US$90 million for an 85% share in YTS Holdings Pte Limited in February 2019. YTS Holdings Pte Limited is the sole owner of PT of BT Cocoa, Indonesia's largest cocoa processor. The acquisition responds to rising consumer demand for full supply chain integration in the cocoa sector.

COVID-19 Impact

The present novel coronavirus pandemic scenario has resulted in lockdowns worldwide that serve as markets for cocoa and chocolate. It is observed that mainstream chocolate consumption is quite stable, but the craft chocolate segment is facing difficulties amid COVID-19. In cocoa-producing countries, like the Ivory Coast and Ghana, which produce more than 60% of the world's cocoa, it has been assessed that lockdown may cause disruptions in the supply chain and that this may lead to cocoa shortages. Hence, impacts the production of cocoa products including cocoa powder, further, leading to a decline in the market's growth in 2020.

Segmentation:

By Type

• Natural Cocoa Powder
• Dutch-process Cocoa Powder

By Application

• Confectionery
• Bakery
• Beverages
• Cosmetics

By Distribution Channel

• Online
• Offline
• Hypermarket/Supermarket
• Convenience and Specialty Stores

By Geography

• North America
• USA
• Canada
• Mexico
• South America
• Brazil
• Argentina
• Europe
• France
• Germany
• Italy
• Netherlands
• Spain
• United Kingdom
• Middle East and Africa
• Saudi Arabia
• Israel
• UAE
• Asia Pacific
• China
• Japan
• India
• South Korea
• Australia
• Indonesia
• Vietnam
• Malaysia
• Thailand