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North America Perfume Market Outlook, 2027

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    Report

  • 92 Pages
  • November 2022
  • Region: North America
  • Bonafide Research
  • ID: 5701437
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Smell is one of the most powerful senses we have. We are able to recognise only 200 colors, but we can remember up to 10,000 perfumes. Even an aroma can take us to a specific place and time. For this reason, the world of perfumery is growing so much. Companies use it to strengthen their marketing strategies, known as sensory and olfactory marketing. North America exhibited a major market share owing to the growing economy and increasing demand for premium products across the global perfume market. Moreover, the rising standard of living in the United States, Canada, and Mexico is projected to boost market revenue in this region. The number of beauty-focused businesses in the USA was 4,165, employing 10,842 people in 2021. Sephora, Sally Beauty Holdings Inc., and L Brands Inc. hold the largest market shares in the industry.

According to the report, North America Perfume Market Outlook, 2027 the market has grown by USD 0.80 Billion from 2016 to 2021. North America, especially the United States, will still play an important role that cannot be ignored. Any changes from the United States may have an impact on the fragrance and perfume development trend. The high adoption of advanced technology and the presence of large players in this region are likely to create ample growth opportunities for the market. Many channels, such as hypermarkets, para-pharmacies, and drug stores, were open during lockdowns, offering a good selection of fragrances. Despite this, sales were down due to the closure of beauty specialists and department stores, which were known for generating higher value shares. Following that, these channels opted to invest heavily in e-commerce to boost their sales.

On the other hand, the emerging trend of personal grooming and rising demand for youth-oriented and exotic fragrances are among the key factors driving the North American perfume market. Moreover, the increasing need for luxury perfumes among the millennial population due to rising income levels and rising living standards is also encouraging the growth of the North American perfume market. In addition, various major market players are offering rich fragrances with natural ingredients, including otter, musk, amber, exotic flowers, etc., which is another important growth-inducing factor. Furthermore, easy product availability via online retail channels, as well as an expanding working women population, are expected to boost the North American perfume market by the end of the forecast period. Also, the market growth can primarily be attributed to an increase in consumer spending on beauty and personal care items in the region.

Moreover, one of the major trends in the region is the growing preference for a variety of fragrances as opposed to a single signature scent. Being witnessed particularly among the younger generation, this trend has encouraged consumer spending on mass-market and as premium products. Moreover, the rising demand for on-the-go, natural and value-added products are also contributing the market growth. For instance, Coty Incorporation has recently launched its first cradle-to-cradle certified refillable perfume in North America, the 100ml bottle and 150-ml refill reduce greenhouse gas emissions by up to 65 percent and use 67 percent less water, 66 percent less energy, and 75 percent less mineral resources compared to five regular 50-ml bottles. In addition to that, with more than 10,000 almost-perfect reviews on retailers such as Ulta Beauty, Sephora, and Amazon, it’s no surprise philosophy's Amazing Grace eau de toilette ranks as the number-one selling fragrance in America. Even crazier, the brand reports selling one bottle of the fragrance every 39 seconds last year alone. These factors are anticipated to boost the market growth for the North American perfume industry during the upcoming timeframe.

Covid-19 Impacts:

COVID-19 has not just negatively impacted the fragrances and perfumes market across the world, but its impact has resulted in a generation of opportunities for many private players to emerge in the markets to cater to the inflated demand. Furthermore, COVID-19 has led to a major consumer shift, as customers are no longer brand loyal in developing countries and are trying new brands in the low-stock environment. According to L’Oréal, the consumption of beauty and personal care products, including fragrance and perfume, was strongly impacted by the closure of millions of points of sale (specialty stores, perfumeries, department stores, airport stores, etc.), which caused a real crisis of supply rather than demand, with consumers temporarily unable to purchase products and services. However, increasing awareness of e-commerce platforms has boosted the demand.

Major Companies present in the report

Moët Hennessy Louis Vuitton (LVMH), Natura & Co., L’Oreal, Estee Lauder, CHANEL, IFF, Gucci, Hermes International, Shiseido Co. Ltd., Givaudan, Coty Inc, Firmenich S.A., Capri Holdings Ltd., Symrise, Burberry Group plc, PUIG, Revlon Inc., L'Occitane International SA, Wipro Consumer Care & Lighting.

Considered in this report

  • Geography: North America
  • Historic year: 2016
  • Base year: 2021
  • Estimated year: 2022
  • Forecast year: 2027

Aspects covered in this report

  • North America Perfume market with its value and forecast along with its segments
  • Country-wise perfume market analysis
  • Various drivers and challenges
  • On-going trends and developments
  • Top profiled companies
  • Strategic recommendation

Countries covered in the report

  • USA
  • Canada
  • Mexico

By Product Type

  • Eau De Parfum
  • Eau De Toilette
  • Eau De Cologne
  • Eau Fraiche
  • Parfum
  • Others

By End User

  • Men
  • Women
  • Others

By Ingredient Type

  • Natural
  • Synthetic

By Product

  • Premium
  • Mass

By Distribution Channel

  • Online
  • Offline

Intended audience

This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Perfume industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

Table of Contents

1. Executive Summary
2. Market Dynamics
2.1. Market Drivers
2.2. Challenges
2.3. Opportunity
2.4. Restraints
2.5. Market Trends
2.6. Covid-19 Effect
2.7. Supply chain Analysis
2.8. Policy & Regulatory Framework
2.9. Industry Experts Views
3. Research Methodology
3.1. Secondary Research
3.2. Primary Data Collection
3.3. Market Formation & Validation
3.4. Report Writing, Quality Check & Delivery
4. Market Structure
4.1. Market Considerate
4.2. Assumptions
4.3. Limitations
4.4. Abbreviations
4.5. Sources
4.6. Definitions
5. Economic /Demographic Snapshot
6. Competitive Landscape
6.1. Competitive Dashboard
6.2. Business Strategies Adopted by Key Players
6.3. Key Players Market Share Insights and Analysis, 2021
6.4. Key Players Market Positioning Matrix
6.5. Consolidated SWOT Analysis of Key Players
6.6. Porter's Five Forces
7. Global Perfume Market Outlook
7.1. Market Size By Value
7.2. Market Size and Forecast, By Geography
7.3. Market Size and Forecast, By Product Type
7.4. Market Size and Forecast, By End User
7.5. Market Size and Forecast, By Product
7.6. Market Size and Forecast, By Ingredient Type
7.7. Market Size and Forecast, By Distribution Channel
8. North America Perfume Market Outlook
8.1. Market Size By Value
8.2. Market Share By Country
8.3. Market Size and Forecast By Product Type
8.4. Market Size and Forecast By End User
8.5. Market Size and Forecast By Product
8.6. Market Size and Forecast By Ingredient Type
8.7. Market Size and Forecast By Distribution Channel
8.8. US Perfume Market Outlook
8.8.1. Market Size By Value
8.8.2. Market Size and Forecast By Product Type
8.8.3. Market Size and Forecast By End User
8.8.4. Market Size and Forecast By Product
8.8.5. Market Size and Forecast By Ingredient Type
8.8.6. Market Size and Forecast By Distribution Channel
8.9. Canada Perfume Market Outlook
8.9.1. Market Size By Value
8.9.2. Market Size and Forecast By Product Type
8.9.3. Market Size and Forecast By End User
8.9.4. Market Size and Forecast By Product
8.9.5. Market Size and Forecast By Ingredient Type
8.9.6. Market Size and Forecast By Distribution Channel
8.10. Mexico Perfume Market Outlook
8.10.1. Market Size By Value
8.10.2. Market Size and Forecast By Product Type
8.10.3. Market Size and Forecast By End User
8.10.4. Market Size and Forecast By Product
8.10.5. Market Size and Forecast By Ingredient Type
8.10.6. Market Size and Forecast By Distribution Channel
9. Company Profile
9.1. LVMH
9.1.1. Company Snapshot
9.1.2. Company Overview
9.1.3. Financial Highlights
9.1.4. Geographic Insights
9.1.5. Business Segment & Performance
9.1.6. Product Portfolio
9.1.7. Key Executives
9.1.8. Strategic Moves & Developments
9.2. Natura & Co.
9.3. L’Oreal
9.4. Estee Lauder
9.5. CHANEL (Chanel Limited)
9.6. IFF
9.7. Gucci (Kering)
9.8. Hermes International (H51 SAS)
9.9. Shiseido Co. Ltd.
9.10. Givaudan
9.11. Coty (Cottage Holdco B.V.) (JAB Cosmetics B.V. is the parent of Cottage Holdco B.V.)
9.12. Firmenich S.A.
9.13. Capri Holdings Ltd.
9.14. Symrise
9.15. Burberry Group plc
9.16. PUIG
9.17. Revlon Inc. (Elizabeth Arden is a subsidiary)
9.18. L'Occitane International SA
9.19. Wipro Consumer Care & Lighting
10. Strategic Recommendations
11. Annexure
11.1. FAQ`s
11.2. Notes
11.3. Related Reports
12. Disclaimer
List of Figures
Figure 1: Global Perfume Market Size (USD Billion) By Region, 2021 & 2027
Figure 2: Market attractiveness Index, By Region 2027
Figure 3: Market attractiveness Index, By Segment 2027
Figure 4: Competitive Dashboard of top 5 players, 2021
Figure 5: Market Share insights of key players, 2021
Figure 6: Porter's Five Forces of North America Perfume Market
Figure 7: Global Perfume Market Size By Value 2016, 2021 & 2027F (in USD Billion)
Figure 8: Global Perfume Market Share By Region (2021)
Figure 9: North America Perfume Market Size By Value 2016, 2021 & 2027F (in USD Billion)
Figure 10: North America Perfume Market Share By Country (2021)
Figure 11: US Perfume Market Size By Value 2016, 2021 & 2027F (in USD Billion)
Figure 12: Canada Perfume Market Size By Value 2016, 2021 & 2027F (in USD Billion)
Figure 13: Mexico Perfume Market Size By Value 2016, 2021 & 2027F (in USD Billion)
List of Tables
Table 1: Global Perfume Market Snapshot, By Segmentation (2021 & 2027) (in USD Billion)
Table 2: Influencing Factors for Global Perfume Market, 2021
Table 3: Top 10 Counties Economic Snapshot 2020
Table 4: Economic Snapshot of Other Prominent Countries 2020
Table 5: Average Exchange Rates for Converting Foreign Currencies into U.S. Dollars
Table 6: Global Perfume Market Size and Forecast, By Geography 2016 to 2027F (In USD Billion)
Table 7: Global Perfume Market Size and Forecast, By Product Type 2016 to 2027F (In USD Billion)
Table 8: Global Perfume Market Size and Forecast, By End User 2016 to 2027F (In USD Billion)
Table 9: Global Perfume Market Size and Forecast, By Product 2016 to 2027F (In USD Billion)
Table 10: Global Perfume Market Size and Forecast, By Ingredient Type 2016 to 2027F (In USD Billion)
Table 11: Global Perfume Market Size and Forecast, By Distribution Channel 2016 to 2027F (In USD Billion)
Table 12: North America Perfume Market Size and Forecast By Product Type 2016 to 2027F (In USD Billion)
Table 13: North America Perfume Market Size and Forecast By End User 2016 to 2027F (In USD Billion)
Table 14: North America Perfume Market Size and Forecast By Product 2016 to 2027F (In USD Billion)
Table 15: North America Perfume Market Size and Forecast By Ingredient Type 2016 to 2027F (In USD Billion)
Table 16: North America Perfume Market Size and Forecast By Distribution Channel 2016 to 2027F (In USD Billion)
Table 17: US Perfume Market Size and Forecast By Product Type 2016, 2021 & 2027F
Table 18: US Perfume Market Size and Forecast By End User 2016, 2021 & 2027F
Table 19: US Perfume Market Size and Forecast By Product 2016, 2021 & 2027F
Table 20: US Perfume Market Size and Forecast By Ingredient Type 2016, 2021 & 2027F
Table 21: US Perfume Market Size and Forecast By Distribution Channel 2016, 2021 & 2027F
Table 22: Canada Perfume Market Size and Forecast By Product Type 2016, 2021 & 2027F
Table 23: Canada Perfume Market Size and Forecast By End User 2016, 2021 & 2027F
Table 24: Canada Perfume Market Size and Forecast By Product 2016, 2021 & 2027F
Table 25: Canada Perfume Market Size and Forecast By Ingredient Type 2016, 2021 & 2027F
Table 26: Canada Perfume Market Size and Forecast By Distribution Channel 2016, 2021 & 2027F
Table 27: Mexico Perfume Market Size and Forecast By Product Type 2016, 2021 & 2027F
Table 28: Mexico Perfume Market Size and Forecast By End User 2016, 2021 & 2027F
Table 29: Mexico Perfume Market Size and Forecast By Product 2016, 2021 & 2027F
Table 30: Mexico Perfume Market Size and Forecast By Ingredient Type 2016, 2021 & 2027F
Table 31: Mexico Perfume Market Size and Forecast By Distribution Channel 2016, 2021 & 2027F