In business, innovation often results when ideas are applied by each company department and/or workgroup in order to further satisfy the needs and customer expectations. Yet, too often management and staff are settled into their work and miss seeing the opportunities to innovate.
Why you should Attend:
A lack of innovation can cause business failures. One of the most recent large business failures is Blockbuster Entertainment Inc. - a.k.a Blockbuster. It failed because of too much debt and changes in the industry. It had too many stores, Netfix created a better business model, and then Redbox kiosks and the whole digital phenomenon eliminated the need for consumers to go to a separate DVD store.”
Other recent failures for lack of innovation are Toys R Us. It was, arguably, one of the favorite places for kids, because it offered many different toys. Babies R Us, a sister company to Toys R Us where Moms could find a variety of cute clothes at reasonable prices, went down the same path. Both Toys R Us and Babies R Us failed to read the pulse of Internet Commerce and customer shopping/buying trends.
Areas Covered in the Session:
6 steps to improve how you generate new ideas
- How to foster a culture for innovation. This means a culture promoting employee participation and trust, as well as doing new things, adapting and learning
- Identify challenges and collect ideas
- Validate
- Implement and scale
- Measure your efforts
- Reward for employees involved
Speakers
Dorothy M Neddermeyer , Ph.D. is a successful influencer in the public and private sectors. As a consultant, coach, and keynote speaker, she brings 30 plus years of global experience to leadership development, behavioral change, and human potential.Who Should Attend
- All individuals and professionals who desire to improve their personal, professional and business success
