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European Markets for General X-Rays
Frost & Sullivan, Dec 2007, Pages: 92


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This Frost & Sullivan research titled European Market for General X Rays provides an overview of market dynamics and revenues, along with a complete analysis of key drivers, restraints and trends prevailing in the United Kingdom, Germany, France, Italy, Benelux, Spain and Scandinavia. In this research, Frost & Sullivan's expert analysts thoroughly examine different imaging market segments including analogue and digital radiography, technology trends, product end users and distribution networks.

Technologies
The following technologies are covered in this research:

-Analog Radiography (AR)
-Digital Radiography (DR)

Market Overview
Digital Radiography Systems to Push Market Expansion

The European market for general x-rays, comprising analogue radiography (AR) systems and digital radiography (DR) systems, has been growing in the last few years. DR systems are perceived to be the main driver of the total general x-rays market and are projected to contribute the bulk of revenues. 'The present digitisation trend in Europe is helping the market for DR systems to grow,' notes the analyst of this research. 'Superior image quality, low radiation exposure and enhanced workflow are some of the advantages of DR systems that are promoting uptake levels.'

Current AR systems equipped with an optional computed reader (CR) represent an intermediate step between traditional film radiography and DR. This is enabling AR modalities to provide superior quality digital images in comparison to film-based output. The use of a CR reader in an analogue system has helped this segment grow, although at a significantly slower pace than earlier, and AR systems continue to face stiff competition from DR systems.

Superior Imaging Outcomes and Enhanced Workflow Efficiencies to Boost Market Growth

Overall, the high resolution of digital images obtained from current radiology modalities and the accompanying low exposure of patients to x-rays remain principal catalysts in market expansion. As Europe’s population ages, the number of x-ray procedures has risen correspondingly. In this context, recent radiology systems effectively reduce the burden of rising procedures due to the short span of time required for examination. Moreover, current AR systems with CR readers and DR systems obtain images two to four times faster than conventional alternatives. Current radiology modalities support enhanced workflow efficiency and lower image acquisition time. This, in turn, increases patient throughput and improves long-term cost effectiveness, creating further room for growth in an industry focused on achieving higher efficiency and reduced cost.

Among the challenges that the market faces are high equipment prices, which are hindering widespread adoption. On the competitive front, intense competition among vendors is threatening profitability and leading to market concentration. Market expansion is also being impeded by the sizeable initial investments required to update current radiography modalities to electronic information management systems. To maintain or improve their present positions, market participants will need to develop customised sales, support and financial plans for each buyer. Companies will need to produce cost-effective, tailor-made equipment that meet client specifications.



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