The global mobile gimbal market size was valued at $ 490.1 million in 2021 and is projected to reach $951.6 million by 2031, registering a CAGR of 6.9% from 2022 to 2031. A gimbal is a pivoting support that allows an object to rotate around an axis. It can be mechanical or motorized, and it is utilized in stabilization systems to give camera operators the freedom to capture without shaking the camera.
The sudden rise in the number of vloggers is expected to boost the growth of the mobile gimbal market since gimbals help vloggers to record more steady and clear videos to post on their channels so they can present a good video and attract more viewers. There is a surge in the number of daily vloggers as many people opted for vlogging as a profession during COVID-19 as they have lost their jobs and have nothing to do. According to an article by vlogging pro over 44% of internet users watch vlogs every single month. The large audience is luring people to shift towards vlogging which is expected to boost the demand for the mobile gimbal.
The global entertainment and media industry has grown significantly during the last few decades. The rise in the production of different kinds of video material for social media, television, and the big screen can be blamed for the increase. Mobile phones are used in the entertainment industry due to features like quality, several modes, filters, and other capabilities given by mobile phone makers. For instance, the media and entertainment industry is expanding. In 2020, the U.S. media and entertainment (M&E) industry will be the largest in the world, with a market value of $660 billion (of the $2 trillion total), predicts the International Trade Administration. Such a huge size of the media and entertainment industry coupled with the rising usage of mobile phones in the industry is expected to fuel the mobile gimbal market growth.
Since many smartphones already come with built-in motion stabilization features, the integrated camera stabilization used by smartphone makers may hinder the growth of the mobile gimbal industry. Smartphone cameras typically feature optical image stabilization (OIS), which reduces blurriness in images and videos caused by irregular motion. (EIS) Electronic picture stabilization is another technique for reducing hand tremors that result in unsettling video shaking during playback. There are many smartphone programs available that can deal with fuzzy photos. The availability of numerous less-priced gimbal alternatives may impede the growth of the gimbal market.
A market expansion opportunity is anticipated as a result of increased global population spending on mobile phone accessories. The National Library of Medicine reports that sales of mobile phone accessories in the United States have exceeded 74 billion US dollars and are projected to reach 93 billion US dollars in 2023. This increase in the need for mobile phone accessories is anticipated to open up opportunities for the mobile gimbal market to expand rapidly. The demand for mobile accessories is being fueled by the expansion of social media platforms. For instance, according to an article by The Economic Times in 2019, the Popularity of the Chinese social media app, TikTok which lets people record short videos and post them online, has boosted sales of mobile phone tripods and accessories up to 10 times in a year.
The mobile gimbal market is segmented into stabilization type, price point, type, distribution channel, and region. By stabilization type, the market is bifurcated into 3-Axis Stabilization and 2-Axis Stabilization. By price point, the market is classified into premium, mid-range, and low/economic. By distribution channel, the market is bifurcated into offline channels and online channels. Region-wise, the market is studied across North America, Europe, Asia-Pacific, and LAMEA.
The prominent market players are include Glidecam Industries, Inc., Gudsen Technology Co., Ltd., Flyfilms, Shape, Letus Corporation, Ikan Corporation, Tilta Inc., Ningbo Eimage Studio Equipment Co., Ltd., SZ DJI Technology Co., Ltd., and Rhino.
The sudden rise in the number of vloggers is expected to boost the growth of the mobile gimbal market since gimbals help vloggers to record more steady and clear videos to post on their channels so they can present a good video and attract more viewers. There is a surge in the number of daily vloggers as many people opted for vlogging as a profession during COVID-19 as they have lost their jobs and have nothing to do. According to an article by vlogging pro over 44% of internet users watch vlogs every single month. The large audience is luring people to shift towards vlogging which is expected to boost the demand for the mobile gimbal.
The global entertainment and media industry has grown significantly during the last few decades. The rise in the production of different kinds of video material for social media, television, and the big screen can be blamed for the increase. Mobile phones are used in the entertainment industry due to features like quality, several modes, filters, and other capabilities given by mobile phone makers. For instance, the media and entertainment industry is expanding. In 2020, the U.S. media and entertainment (M&E) industry will be the largest in the world, with a market value of $660 billion (of the $2 trillion total), predicts the International Trade Administration. Such a huge size of the media and entertainment industry coupled with the rising usage of mobile phones in the industry is expected to fuel the mobile gimbal market growth.
Since many smartphones already come with built-in motion stabilization features, the integrated camera stabilization used by smartphone makers may hinder the growth of the mobile gimbal industry. Smartphone cameras typically feature optical image stabilization (OIS), which reduces blurriness in images and videos caused by irregular motion. (EIS) Electronic picture stabilization is another technique for reducing hand tremors that result in unsettling video shaking during playback. There are many smartphone programs available that can deal with fuzzy photos. The availability of numerous less-priced gimbal alternatives may impede the growth of the gimbal market.
A market expansion opportunity is anticipated as a result of increased global population spending on mobile phone accessories. The National Library of Medicine reports that sales of mobile phone accessories in the United States have exceeded 74 billion US dollars and are projected to reach 93 billion US dollars in 2023. This increase in the need for mobile phone accessories is anticipated to open up opportunities for the mobile gimbal market to expand rapidly. The demand for mobile accessories is being fueled by the expansion of social media platforms. For instance, according to an article by The Economic Times in 2019, the Popularity of the Chinese social media app, TikTok which lets people record short videos and post them online, has boosted sales of mobile phone tripods and accessories up to 10 times in a year.
The mobile gimbal market is segmented into stabilization type, price point, type, distribution channel, and region. By stabilization type, the market is bifurcated into 3-Axis Stabilization and 2-Axis Stabilization. By price point, the market is classified into premium, mid-range, and low/economic. By distribution channel, the market is bifurcated into offline channels and online channels. Region-wise, the market is studied across North America, Europe, Asia-Pacific, and LAMEA.
The prominent market players are include Glidecam Industries, Inc., Gudsen Technology Co., Ltd., Flyfilms, Shape, Letus Corporation, Ikan Corporation, Tilta Inc., Ningbo Eimage Studio Equipment Co., Ltd., SZ DJI Technology Co., Ltd., and Rhino.
Key Benefits For Stakeholders
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the mobile gimbal market analysis from 2021 to 2031 to identify the prevailing mobile gimbal market opportunities.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the mobile gimbal market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as global mobile gimbal market trends, key players, market segments, application areas, and market growth strategies.
Key Market Segments
By Stabilization Type
- 3-Axis Stabilization
- 2-Axis Stabilization
By Price Point
- Premium
- Mid-Range
- Low/Economic
By Type
- Foldable
- Wireless remote control
- Bluetooth enabled
By Distribution Channel
- Offline
- Sub Segment
- Hypermarket
- Specialty Stores
- Mobile Stores
- Online
- Sub Segment
- Direct
- Indirect
By Region
- North America
- U.S.
- Canada
- Mexico
- Europe
- UK
- Germany
- France
- Italy
- Spain
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- Australia
- New Zealand
- Rest of Asia-Pacific
- LAMEA
- Brazil
- Argentina
- Saudi Arabia
- South Africa
- Rest of LAMEA
Key Market Players
- SZ DJI Technology Co., Ltd.
- EVO Gimbals
- FeiyuTech
- Shenzhen Douying Technology Co., Ltd.
- Gudsen Technology Co., Ltd.
- Kaiser Baas
- Movo Photo Group LLC.
- Rollei GmbH & Co KG
- Shenzhen Snoppa Technology Co., Ltd.
- SwiftCam Technologies Group Company Ltd.
- VanTop
- SHAPE wlb Inc.
- Guilin Zhishen Information Technology Co. Ltd.
- Hohem Technology Co., Ltd
- Zhongshan Kingjoy Photographic equipment Co. Ltd.
Table of Contents
CHAPTER 1: INTRODUCTION
CHAPTER 2: EXECUTIVE SUMMARY
CHAPTER 3: MARKET OVERVIEW
CHAPTER 4: MOBILE GIMBAL MARKET, BY STABILIZATION TYPE
CHAPTER 5: MOBILE GIMBAL MARKET, BY PRICE POINT
CHAPTER 6: MOBILE GIMBAL MARKET, BY TYPE
CHAPTER 7: MOBILE GIMBAL MARKET, BY DISTRIBUTION CHANNEL
CHAPTER 8: MOBILE GIMBAL MARKET, BY REGION
CHAPTER 9: COMPETITIVE LANDSCAPE
CHAPTER 10: COMPANY PROFILES
List of Tables
List of Figures
Executive Summary
According to the report titled, “Mobile Gimbal Market," the mobile gimbal market was valued at $490.12 million in 2021, and is estimated to reach $951.6 million by 2031, growing at a CAGR of 6.9% from 2022 to 2031.A gimbal is a pivoting support that allows an object to rotate around an axis. It can be mechanical or motorized, and it is utilized in stabilization systems to give camera operators the freedom to capture without shaking the camera.
Over the past few decades, the worldwide entertainment and media sector has experienced enormous growth. The increase can be attributed to the development in the production of various types of video content for social media, television, and the big screen. Due to features like quality, a variety of modes, filters, and other capabilities provided by mobile phone manufacturers, mobile phones are employed in the entertainment sector. The media and entertainment sector, for instance, is growing. The International Trade Administration projects that the U.S. media and entertainment (M&E) industry will be the largest in the world in 2020 with a market value of $660 billion (of the $2 trillion total).
Since many smartphones already come with built-in motion stabilization features, the integrated camera Since gimbals enable vloggers to record more steady and clear videos to upload on their channels so they can offer a decent video and draw in more viewers, the unexpected increase in vloggers is predicted to boost the growth of the mobile gimbal market. As more people chose to turn to vlogging as a career during COVID-19 because they had lost their jobs and had nothing to do, there has been an increase in the number of daily vloggers. Over 44% of internet users watch vlogs every single month, claims a vlogging pro article. The popularity of vlogging is attracting individuals to switch, and this is anticipated to increase demand for mobile gimbals.
A market expansion opportunity is anticipated as a result of increased global population spending on mobile phone accessories. The National Library of Medicine reports that sales of mobile phone accessories in the United States have exceeded 74 billion US dollars and are projected to reach 93 billion US dollars in 2023. This increase in the need for mobile phone accessories is anticipated to open up opportunities for the mobile gimbal market to expand rapidly. The demand for mobile accessories is being fueled by the expansion of social media platforms. For instance, according to an article by The Economic Times in 2019, the Popularity of the Chinese social media app, TikTok which lets people record short videos and post them online, has boosted sales of mobile phone tripods and accessories up to 10 times in a year.
The amount of online content available today has soared over the years. This has been due to increased internet penetration and the impact of social media on the consumer. The increase in growth and rise in the average surfing time among the populous today has made platforms such as YouTube and Instagram, very profitable and this has attracted a lot of competition among content creators. To overcome competition, the content creators have started investing heavily in cameras and peripherals such as mobile gimbals, to provide higher-quality videos. This growing investment has driven the sales of cameras, and camera peripherals and has indirectly influenced the growth of mobile gimbals in the global market.
The rise in expenditure on mobile phone accessories by the global population is expected to create a growth opportunity for the market. According to the report of the National Library of Medicine, U.S., mobile phone accessories sales have more than 74 billion U.S. dollars which are expected to cross 93 billion U.S. dollars in 2023. Such a rise in the mobile phone accessories market is expected to create an opportunity for the growth of the mobile gimbal market at a significant rate. The rise in the number of social media platforms fuels the demand for mobile accessories. For instance, according to an article by The Economic Times in 2019, the Popularity of the Chinese social media app, TikTok which lets people record short videos and post them online, has boosted sales of mobile phone tripods and accessories up to 10 times in a year.
The mobile gimbal market is segmented into stabilization type, price point, type, distribution channel, and region. By stabilization type, the market is bifurcated into 3-Axis Stabilization and 2-Axis Stabilization. By price point, the market is classified into a premium, mid-range, and low/economic. By distribution channel, the market is bifurcated into offline channels and online channels. Region-wise, the market is studied across North America, Europe, Asia-Pacific, and LAMEA.
Key Market Insights
- By stabilization type, the two-axis segment was the highest revenue contributor to the market and is estimated to reach $575.5 million by 2031, with a CAGR of 6.7%.
- By price-point, The mid-range segment dominated the global mobile gimbal market and is estimated to reach $351.8 million by 2031, with a CAGR of 6.6%.
- By distribution channel, the offline segment was the highest revenue contributor to the market.
- By region, North America was the highest revenue contributor to the global mobile gimbal market.
Companies Mentioned
- SZ DJI Technology Co., Ltd.
- EVO Gimbals
- FeiyuTech
- Shenzhen Douying Technology Co., Ltd.
- Gudsen Technology Co., Ltd.
- Kaiser Baas
- Movo Photo Group LLC.
- Rollei GmbH & Co KG
- Shenzhen Snoppa Technology Co., Ltd.
- SwiftCam Technologies Group Company Ltd.
- VanTop
- SHAPE wlb Inc.
- Guilin Zhishen Information Technology Co. Ltd.
- Hohem Technology Co., Ltd
- Zhongshan Kingjoy Photographic equipment Co. Ltd.
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 254 |
| Published | February 2023 |
| Forecast Period | 2021 - 2031 |
| Estimated Market Value ( USD | $ 490.1 million |
| Forecasted Market Value ( USD | $ 951.6 million |
| Compound Annual Growth Rate | 6.9% |
| Regions Covered | Global |
| No. of Companies Mentioned | 15 |
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