Natural Surfactants Global Market Report 2024

The global natural surfactants market has grown strongly in recent years. It will grow from $18.84 billion in 2023 to $20.09 billion in 2024 at a compound annual growth rate (CAGR) of 6.6%. During the historical period, growth can be attributed to several factors including increased consumer preference for natural products, rising environmental concerns and regulatory measures, a transition towards green chemistry, the continual expansion of the personal care industry, heightened consumer awareness regarding harsh chemicals, active research and development efforts, and the ready availability of raw materials.

The global natural surfactants market is expected to see strong growth in the next few years. It will grow to $26.26 billion in 2028 at a compound annual growth rate (CAGR) of 6.9%. Anticipated growth in the forecast period is underpinned by the agricultural sector's expansion, the increased utilization of bio-based and renewable resources, a preference for plant-derived ingredients, the continual growth of organic farming practices, and government backing for sustainable approaches. Major forecast trends encompass broader applications in household cleaning products, ongoing innovation in biosurfactants, an emphasis on renewable resource utilization, technological advancements in extraction methodologies, and the enhancement of natural surfactant performance.

The surge in demand for personal care items is expected to be a driving force behind the growth of the natural surfactants market. Personal care products encompass a wide range of items utilized for personal hygiene and grooming, such as shampoos, moisturizers, perfumes, and more. Natural surfactants play a crucial role in formulating these products, providing essential functions like detergency, emulsification, and thickening. Notably, Unilever reported a 3.3% growth in beauty and personal care sales in the first half of 2021, with significant growth in skincare and haircare segments, attributing the rise to increased demand for washing and styling products.

The escalating demand for environmentally friendly products is poised to significantly drive the natural surfactants market forward. These eco-friendly goods, designed to minimize environmental impact, increasingly utilize natural surfactants due to their sustainability and effectiveness while minimizing ecological harm. Survey data from The Roundup in September 2023 revealed a substantial consumer inclination toward sustainability, with a majority willing to pay more for eco-friendly products. This rising consumer consciousness regarding environmental impact drives the growth of the natural surfactants market.

Innovation stands as a pivotal trend within the natural surfactant market. Key industry players prioritize research and development initiatives focused on groundbreaking products like Vita 100% bio-based surfactants and polyethylene glycols (PEGs). Clariant AG's introduction of these innovative solutions in February 2022 signifies a shift toward bio-ethanol derived surfactants, emphasizing sustainability with a significantly reduced carbon footprint. These products set new benchmarks in sustainability, boasting a Renewable Carbon Index (RCI) of at least 98% and offering up to 85% reduction in CO2 emissions, presenting a substantial stride towards eco-friendly surfactants.

Major companies in the natural surfactant industry concentrate on introducing groundbreaking Vita bio-based surfactants and polyethylene glycols (PEGs) to mitigate their environmental impact. In February 2022, Clariant AG's launch of Vita 100% bio-based surfactants and PEGs, derived from renewable sources and boasting a Renewable Carbon Index (RCI) of over 98%, exemplifies the shift toward more sustainable alternatives. These products present numerous advantages over traditional fossil-based counterparts, offering enhanced sustainability, biodegradability, and significant carbon reduction while maintaining high performance standards.

In September 2022, Stepan Company strategically acquired PerformanX Specialty Chemical LLC, a US-based manufacturer of natural surfactants. This acquisition aligns with Stepan's objectives of expanding its product portfolio, accessing new markets, achieving economies of scale, and bolstering its position in the surfactant market, further solidifying its presence in the industry.

Major companies operating in the natural surfactants market report are Akzo Nobel N.V., BASF SE, The Dow Chemical Company, Croda International PLC., Huntsman Corporation, Clariant AG, Stepan Company, Kao Corporation, Indorama Corporation, Innospec, Dora Agri-Tech, Lankem, Sanchi Organics Private Limited, Kensing, LLC, Solvay S.A., Arkema, Evonik Industries AG, Galaxy Surfactants, Air Products and Chemicals, Sasol, India Glycols, Enaspol, Celanese Corporation, Eastman Chemical Company, Albemarle Corporation, DuPont de Nemours, Inc., LyondellBasell Industries N.V., Croda International Plc., Ecopol Chemicals Pvt. Ltd., Aarti Industries Ltd.

Europe was the largest region in the natural surfactants market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the natural surfactants market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the natural surfactants market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The primary categories of natural surfactants encompass anionic, nonionic, cationic, and amphoteric variations, all falling under the realm of bio-based surfactants. Anionic surfactants, characterized by a negatively charged head group, find extensive application across diverse sectors, including detergents, personal care items, industrial and institutional cleaning solutions, oilfield chemicals, agricultural products, and are distributed through various sales channels such as direct sales and distribution networks.

This report provides natural surfactants market statistics, including natural surfactants industry global market size, regional shares, competitors with a natural surfactants market share, detailed natural surfactants market segments, market trends and opportunities, and any further data you may need to thrive in the natural surfactants industry. This natural surfactants market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The natural surfactants market consists of sales of coco glucoside, decyl glucoside, lauryl glucoside, sucrose cocoate, capryl glucoside, ammonium lauryl sulfate, sodium laureth sulfate, sodium lauryl sarcosinate, sodium myreth sulfate, sodium pareth sulfate, alcohol ethoxylates, nonyl phenoxy polyethylenoxy alcohols, alkylamidopropylamine N-oxide (APAO), alkyl dimethylamine N-oxide (AO), alkyl betaine (Bt) and alkylamidopropylbetaine (APB). Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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