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Sub-Saharan Africa: A Rising Economic Frontier?

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    Report

  • 49 Pages
  • July 2023
  • Region: Africa
  • Euromonitor International
  • ID: 5860731

The report analyses the economic state of Sub-Saharan Africa. It seeks to assess the opportunities in the region against the backdrop of its young, large and fast-growing population, as well as the bottlenecks Sub-Saharan Africa faces, including widespread corruption, infrastructure challenges and skills shortages. It ends with some key business takeaways for Sub-Saharan Africa and concludes on the region’s potential as a rising global economic frontier.

Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on the analyst's vast information resources to give top line insight across markets and within consumer segments. Written by some of our most experienced analysts, they are designed as provocations for senior management to use in their own forum, allowing them to stand back and reflect on the behaviour and motivation driving global markets today and tomorrow

Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Identify factors driving change now and in the future
  • Understand motivation
  • Forward-looking outlook
  • Briefings and presentation should provoke lively discussion at senior level
  • Take a step back from micro trends
  • Get up to date estimates and comment

Table of Contents

  • Introduction
  • State of play in Sub-Saharan Africa
  • Addressing regional challenges
  • Leveraging opportunities for growth
  • Sub-Saharan Africa in 2040
  • Conclusion