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Colour Cosmetics in Austria

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    Report

  • 31 Pages
  • June 2023
  • Region: Austria
  • Euromonitor International
  • ID: 586228
Colour cosmetics registered a dynamic performance in 2022. Colour cosmetics posted weak performances due to low consumer demand in 2020 and 2021, largely determined by the exigencies of Coronavirus (COVID-19) lockdowns. Consumers spent more time at home working, while there were few opportunities for social events. Moreover, they were obliged to wear face masks in public, which militated against the application of colour cosmetics. However, in 2022, colour cosmetics experienced a strong rebound.

The analyst's Colour Cosmetics in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product Coverage:
Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.

Data Coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Colour Cosmetics market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

COLOUR COSMETICS IN AUSTRIAKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Dynamic performance as consumers resume work and social norms, while face mask regulation eases
  • Company activity and renewed opportunities for application push lip products
  • L’Oréal leverages strong portfolio and investment to stay ahead of the field
PROSPECTS AND OPPORTUNITIES
  • Strong demand anticipated for colour cosmetics
  • Long-lasting products to help facial make-up drive growth rates
  • Personal touch to continue to draw consumers to health and beauty specialists
CATEGORY DATA
  • Table 1 Sales of Colour Cosmetics by Category: Value 2017-2022
  • Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2017-2022
  • Table 3 NBO Company Shares of Colour Cosmetics: % Value 2018-2022
  • Table 4 LBN Brand Shares of Colour Cosmetics: % Value 2019-2022
  • Table 5 LBN Brand Shares of Eye Make-up: % Value 2019-2022
  • Table 6 LBN Brand Shares of Facial Make-up: % Value 2019-2022
  • Table 7 LBN Brand Shares of Lip Products: % Value 2019-2022
  • Table 8 LBN Brand Shares of Nail Products: % Value 2019-2022
  • Table 9 LBN Brand Shares of Premium Colour Cosmetics: % Value 2019-2022
  • Table 10 Forecast Sales of Colour Cosmetics by Category: Value 2022-2027
  • Table 11 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2022-2027
BEAUTY AND PERSONAL CARE IN AUSTRIA
EXECUTIVE SUMMARY
  • Beauty and personal care in 2022: The big picture
2022 key trends
  • Competitive landscape
  • Retailing developments
  • What next for beauty and personal care?
MARKET DATA
  • Table 12 Sales of Beauty and Personal Care by Category: Value 2017-2022
  • Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
  • Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
  • Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
  • Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
  • Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
  • Table 18 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
  • Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
  • Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
  • Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
  • Summary 1 Research Sources