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Toys and Games in Chile

  • ID: 586326
  • December 2009
  • Region: Chile
  • 30 pages
  • Euromonitor International
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The Toys and Games in Chile report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2003-2008), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2013 illustrate how the market is set to change.

Product coverage includes: traditional toys and games and video games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the toys and games industry;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Note: Product cover images may vary from those shown
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Toys and Games in Chile
Euromonitor International
December 2009
List of Contents and Tables
Executive Summary
Innovation To Fight Against Crisis
Changes in Consumption Trends
TV and Internet Powerful Communication To Teenagers
Strong Development of Private Label
New Measures To Alleviate Unemployment
Key Trends and Developments
Distribution Channels and New Retailers Continue Growing
Sectors Benefit From Working Parents and Falling Birth Rates
Strong Development of Private Labels
Certification A Defence Against Contaminated Toys
Children With Higher Spending Power
Market Data
Table 1 Sales of Toys and Games by Sector: Value 2004-2009
Table 2 Sales of Toys and Games by Sector: % Value Growth 2004-2009
Table 3 Sales of Toys and Games by Distribution Format: % Analysis 2004-2009
Table 4 Toys and Games Company Shares by Value 2004-2008
Table 5 Forecast Sales of Toys and Games by Sector: Value 2009-2014
Table 6 Forecast Sales of Toys and Games by Sector: % Value Growth 2009-2014
Definitions
Summary 1 Research Sources
Comercial E Industrial Silfa SA
Strategic Direction
Key Facts
Summary 2 D.H. Empresas S.A. - Niños & Ideas : Key Facts
Summary 3 D.H. Empresas S.A. - Niños & Ideas : Operational Indicators
Company Background
Production
Competitive Positioning
Summary 4 D.H. Empresas S.A.-Niños & Ideas : Competitive Position 2008
Comercial E Industrial Silfa SA
Strategic Direction
Key Facts
Summary 5 Comercial e Industrial Silfa Ltda.: Key Facts
Company Background
Production
Competitive Positioning
Juguetes Festival Kayser SA
Strategic Direction
Key Facts
Summary 6 Juguetes Festival Kayser S.A. : Key Facts
Company Background
Production
Competitive Positioning
Juguetes Ludik Ltda
Strategic Direction
Key Facts
Summary 7 Juguetes Ludik Ltda.: Key Facts
Company Background
Production
Summary 8 Juguetes Ludik Ltda. : Production Statistics 2008
Competitive Positioning
Summary 9 Juguetes Ludik: Competitive Position 2008
Microplay SA
Strategic Direction
Key Facts
Summary 10 Microplay S.A.: Key Facts
Company Background
Production
Competitive Positioning
Headlines
Trends
Competitive Landscape
Prospects
New Product Developments
Summary 11 New Product Launches 2008- 2009
Sector Data
Table 7 Sales of Traditional Toys and Games by Subsector: Value 2004-2009
Table 8 Sales of Traditional Toys and Games by Subsector: % Value Growth 2004-2009
Table 9 Sales of Traditional Toys and Games by Distribution Format: % Analysis 2004-2009
Table 10 Traditional Toys and Games Company Shares by Value 2004-2008
Table 11 Forecast Sales of Traditional Toys and Games by Subsector: Value 2009-2014
Table 12 Forecast Sales of Traditional Toys and Games by Subsector: % Value Growth 2009-2014
Headlines
Trends
Competitive Landscape
Prospects
New Product Developments
Summary 12 New Product Launches 2008- 2009
Sector Data
Table 13 Sales of Video Games by Subsector: Value 2004-2009
Table 14 Sales of Video Games by Subsector: % Value Growth 2004-2009
Table 15 Sales of Video Games by Distribution Format: % Analysis 2004-2009
Table 16 Video Games Company Shares by Value 2004-2008
Table 17 Forecast Sales of Video Games by Subsector: Value 2009-2014
Table 18 Forecast Sales of Video Games by Subsector: % Value Growth 2009-2014

Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown

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