Beer, Cider and FABs in Bulgaria to 2011

Datamonitor, January 2008, Pages: 110

This databook is a detailed information resource covering all the key data points on Beer, Cider and FABs in Bulgaria. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope of this title

- Contains information on 3 categories: Beer, Cider and FABs.

- Provides market value, volume, expenditure and consumption data by market, segment and subsegment.

- Includes company and brand share data by categories.

Highlights of this title

The market for Beer, Cider and FABs in Bulgaria increased between 2001-2006, growing at an average annual rate of 3%.

The leading company in the market in 2006 was InBev. The second-largest player was Heineken N.V. with Carlsberg in third place.

Key reasons to purchase this title

- Discover the major quantitative trends affecting the Beer, Cider and FABs markets.

- Understand consumers consumption and expenditure patterns.

- Understand the future direction of the market with reliable historical data and full five year forecasting.

Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Beer, cider & FABs 2
Summary category level - Fabs 3
Summary category level - Cider 4
Summary category level - Beer 5
Chapter 2 INTRODUCTION 6
What is this report about? 6
How to use this report 6
Market Definition 7
Chapter 3 MARKET OVERVIEW 19
Value Analysis, 2001-2006 19
Value Analysis, 2006-2011 20
Value Analysis, US$ 2001-2006 22
Value Analysis, US$ 2006-2011 22
Volume Analysis, 2001-2006 24
Volume Analysis, 2006-2011 25
Company and Brand Share Analysis 27
Distribution Analysis 30
Expenditure & consumption per capita 32
Chapter 4 LEADING COMPANY PROFILES 35
Inbev 35
Heineken N.V. 37
Chapter 5 CATEGORY ANALYSIS - FABS 39
Value Analysis, 2001-2006 39
Value Analysis, 2006-2011 40
Value Analysis, US$ 2001-2006 42
Value Analysis, US$ 2006-2011 42
Volume Analysis, 2001-2006 44
Volume Analysis, 2006-2011 45
Company and Brand Share Analysis 47
Distribution Analysis 50
Expenditure & consumption per capita 52
Chapter 6 CATEGORY ANALYSIS - CIDER 55
Value Analysis, 2001-2006 55
Value Analysis, 2006-2011 56
Value Analysis, US$ 2001-2006 57
Value Analysis, US$ 2006-2011 57
Volume Analysis, 2001-2006 58
Volume Analysis, 2006-2011 59
Company and Brand Share Analysis 60
Distribution Analysis 63
Expenditure & consumption per capita 65
Chapter 7 CATEGORY ANALYSIS - BEER 68
Value Analysis, 2001-2006 68
Value Analysis, 2006-2011 69
Value Analysis, US$ 2001-2006 71
Value Analysis, US$ 2006-2011 72
Volume Analysis, 2001-2006 73
Volume Analysis, 2006-2011 74
Company and Brand Share Analysis 76
Distribution Analysis 79
Expenditure & consumption per capita 81
Chapter 8 COUNTRY COMPARISON 84
Value 84
Volume 89
Market Share 94
Chapter 9 BULGARIA SOCIOECONOMIC PROFILE 95
Country Overview 95
Key Facts 96
Political Overview 98
Bulgaria Economic Overview 99
Chapter 10 BULGARIA MACROECONOMIC PROFILE 100
Macroeconomic Indicators 100
Chapter 11 RESEARCH METHODOLOGY 105
Methodology overview 105
Secondary research 106
Market modelling 107
Primary research 108
Data finalisation 108
Ongoing research 109
Chapter 12 APPENDIX 110
Future readings 110
How to contact experts in your industry 110

LIST OF FIGURES
Figure 1: Bulgaria Beer, Cider & Fabs value & value forecast, 2001-2011 (BGM m, nominal prices) 21
Figure 2: Bulgaria Beer, Cider & Fabs category growth comparison, by value, 2001-2011 23
Figure 3: Bulgaria Beer, Cider & Fabs volume & volume forecast, 2001-2011 (Liters m) 26
Figure 4: Bulgaria Beer, Cider & Fabs category growth comparison, by volume, 2001-2011 26
Figure 5: Bulgaria Beer, Cider & Fabs company share, by volume, 2005-2006 (%) 28
Figure 6: Bulgaria Beer, Cider & Fabs distribution channels, by volume, 2005-2006(Liters m) 31
Figure 7: Bulgaria Fabs value & value forecast, 2001-2011 (BGM m, nominal prices) 41
Figure 8: Bulgaria Fabs category growth comparison, by value, 2001-2011 43
Figure 9: Bulgaria Fabs volume & volume forecast, 2001-2011 (Liters m) 46
Figure 10: Bulgaria Fabs category growth comparison, by volume, 2001-2011 46
Figure 11: Bulgaria Fabs company share, by volume, 2005-2006 (%) 48
Figure 12: Bulgaria Fabs distribution channels, by volume, 2005-2006(Liters m) 51
Figure 13: Bulgaria Cider value & value forecast, 2001-2011 (BGM m, nominal prices) 56
Figure 14: Bulgaria Cider volume & volume forecast, 2001-2011 (Liters m) 59
Figure 15: Bulgaria Cider company share, by volume, 2005-2006 (%) 61
Figure 16: Bulgaria Cider distribution channels, by volume, 2005-2006(Liters m) 64
Figure 17: Bulgaria Beer value & value forecast, 2001-2011 (BGM m, nominal prices) 70
Figure 18: Bulgaria Beer category growth comparison, by value, 2001-2011 72
Figure 19: Bulgaria Beer volume & volume forecast, 2001-2011 (Liters m) 75
Figure 20: Bulgaria Beer category growth comparison, by volume, 2001-2011 75
Figure 21: Bulgaria Beer company share, by volume, 2005-2006 (%) 77
Figure 22: Bulgaria Beer distribution channels, by volume, 2005-2006(Liters m) 80
Figure 23: Global Beer, Cider and FABs market split (value terms, 2006) - Top 5 countries 85
Figure 24: Global Beer, Cider and FABs market value, 2001 - 2006 (Top 5 countries) 88
Figure 25: Global Beer, Cider and FABs market split (volume terms, 2006) - Top 5 countries 90
Figure 26: Global Beer, Cider and FABs market volume, 2001 - 2006 (Top 5 countries) 93
Figure 27: Map of Bulgaria 97
Figure 28: Annual data review process 106

LIST OF TABLES
Table 1: Beer, Cider & FABs category definitions 8
Table 2: Beer, Cider & FABs distribution channels 9
Table 3: Bulgaria Beer, cider & FABs value, 2001-2006 (BGM m, nominal prices) 19
Table 4: Bulgaria Beer, cider & FABs value forecast, 2006-2011 (BGM m, nominal prices) 20
Table 5: Bulgaria Beer, cider & FABs value, 2001-2006 (US$ m nominal prices) 22
Table 6: Bulgaria Beer, cider & FABs value forecast, 2006-2011 (US$ m nominal prices) 22
Table 7: Bulgaria Beer, cider & FABs volume, 2001-2006 (Liters m) 24
Table 8: Bulgaria Beer, cider & FABs volume forecast, 2006-2011 (Liters m) 25
Table 9: Bulgaria Beer, cider & FABs brand share, by volume, 2005-2006 (%) 27
Table 10: Bulgaria Beer, cider & FABs volume, by brand 2005-2006 (Liters m) 27
Table 11: Bulgaria Beer, cider & FABs company share by volume, 2005-2006 (%) 29
Table 12: Bulgaria Beer, cider & FABs volume, by company, 2005-2006 (Liters m) 29
Table 13: Bulgaria Beer, cider & FABs distribution channels, by volume, 2005-2006 (%) 30
Table 14: Bulgaria Beer, cider & FABs volume, by distribution channel, 2005-2006 (Liters m) 30
Table 15: Bulgaria Beer, cider & FABs expenditure per capita, 2001-2006 (BGM, nominal prices) 32
Table 16: Bulgaria Beer, cider & FABs forecast expenditure per capita, 2006-2011 (BGM, nominal prices) 32
Table 17: Bulgaria Beer, cider & FABs expenditure per capita, 2001-2006 (US$ nominal prices) 33
Table 18: Bulgaria Beer, cider & FABs forecast expenditure per capita, 2006-2011 (US$ nominal prices) 33
Table 19: Bulgaria Beer, cider & FABs consumption per capita, 2001-2006 (Liters) 34
Table 20: Bulgaria Beer, cider & FABs forecast consumption per capita, 2006-2011 (Liters) 34
Table 21: Inbev Key Facts 35
Table 22: Heineken N.V. Key Facts 37
Table 23: Bulgaria Fabs value, 2001-2006 (BGM m, nominal prices) 39
Table 24: Bulgaria Fabs value forecast, 2006-2011 (BGM m, nominal prices) 40
Table 25: Bulgaria Fabs value, 2001-2006 (US$ m nominal prices) 42
Table 26: Bulgaria Fabs value forecast, 2006-2011 (US$ m nominal prices) 42
Table 27: Bulgaria Fabs volume, 2001-2006 (Liters m) 44
Table 28: Bulgaria Fabs volume forecast, 2006-2011 (Liters m) 45
Table 29: Bulgaria Fabs brand share, by volume, 2005-2006 (%) 47
Table 30: Bulgaria Fabs volume, by brand 2005-2006 (Liters m) 47
Table 31: Bulgaria Fabs company share by volume, 2005-2006 (%) 49
Table 32: Bulgaria Fabs volume, by company, 2005-2006 (Liters m) 49
Table 33: Bulgaria Fabs distribution channels, by volume, 2005-2006 (%) 50
Table 34: Bulgaria Fabs volume, by distribution channel, 2005-2006 (Liters m) 50
Table 35: Bulgaria Fabs expenditure per capita, 2001-2006 (BGM, nominal prices) 52
Table 36: Bulgaria Fabs forecast expenditure per capita, 2006-2011 (BGM, nominal prices) 52
Table 37: Bulgaria Fabs expenditure per capita, 2001-2006 (US$ nominal prices) 53
Table 38: Bulgaria Fabs forecast expenditure per capita, 2006-2011 (US$ nominal prices) 53
Table 39: Bulgaria Fabs consumption per capita, 2001-2006 (Liters) 54
Table 40: Bulgaria Fabs forecast consumption per capita, 2006-2011 (Liters) 54
Table 41: Bulgaria Cider value, 2001-2006 (BGM m, nominal prices) 55
Table 42: Bulgaria Cider value forecast, 2006-2011 (BGM m, nominal prices) 56
Table 43: Bulgaria Cider value, 2001-2006 (US$ m nominal prices) 57
Table 44: Bulgaria Cider value forecast, 2006-2011 (US$ m nominal prices) 57
Table 45: Bulgaria Cider volume, 2001-2006 (Liters m) 58
Table 46: Bulgaria Cider volume forecast, 2006-2011 (Liters m) 59
Table 47: Bulgaria Cider brand share, by volume, 2005-2006 (%) 60
Table 48: Bulgaria Cider volume, by brand 2005-2006 (Liters m) 60
Table 49: Bulgaria Cider company share by volume, 2005-2006 (%) 62
Table 50: Bulgaria Cider volume, by company, 2005-2006 (Liters m) 62
Table 51: Bulgaria Cider distribution channels, by volume, 2005-2006 (%) 63
Table 52: Bulgaria Cider volume, by distribution channel, 2005-2006 (Liters m) 63
Table 53: Bulgaria Cider expenditure per capita, 2001-2006 (BGM, nominal prices) 65
Table 54: Bulgaria Cider forecast expenditure per capita, 2006-2011 (BGM, nominal prices) 65
Table 55: Bulgaria Cider expenditure per capita, 2001-2006 (US$ nominal prices) 66
Table 56: Bulgaria Cider forecast expenditure per capita, 2006-2011 (US$ nominal prices) 66
Table 57: Bulgaria Cider consumption per capita, 2001-2006 (Liters) 67
Table 58: Bulgaria Cider forecast consumption per capita, 2006-2011 (Liters) 67
Table 59: Bulgaria Beer value, 2001-2006 (BGM m, nominal prices) 68
Table 60: Bulgaria Beer value forecast, 2006-2011 (BGM m, nominal prices) 69
Table 61: Bulgaria Beer value, 2001-2006 (US$ m nominal prices) 71
Table 62: Bulgaria Beer value forecast, 2006-2011 (US$ m nominal prices) 72
Table 63: Bulgaria Beer volume, 2001-2006 (Liters m) 73
Table 64: Bulgaria Beer volume forecast, 2006-2011 (Liters m) 74
Table 65: Bulgaria Beer brand share, by volume, 2005-2006 (%) 76
Table 66: Bulgaria Beer volume, by brand 2005-2006 (Liters m) 76
Table 67: Bulgaria Beer company share by volume, 2005-2006 (%) 78
Table 68: Bulgaria Beer volume, by company, 2005-2006 (Liters m) 78
Table 69: Bulgaria Beer distribution channels, by volume, 2005-2006 (%) 79
Table 70: Bulgaria Beer volume, by distribution channel, 2005-2006 (Liters m) 79
Table 71: Bulgaria Beer expenditure per capita, 2001-2006 (BGM, nominal prices) 81
Table 72: Bulgaria Beer forecast expenditure per capita, 2006-2011 (BGM, nominal prices) 81
Table 73: Bulgaria Beer expenditure per capita, 2001-2006 (US$ nominal prices) 82
Table 74: Bulgaria Beer forecast expenditure per capita, 2006-2011 (US$ nominal prices) 82
Table 75: Bulgaria Beer consumption per capita, 2001-2006 (Liters) 83
Table 76: Bulgaria Beer forecast consumption per capita, 2006-2011 (Liters) 83
Table 77: Global Beer, Cider and FABs market value, 2006 84
Table 78: Global Beer, Cider and FABs market split (value terms (US$ m), 2006) - Top 5 countries 87
Table 79: Global Beer, Cider and FABs market volume, 2006 89
Table 80: Global Beer, Cider and FABs market split (volume terms, 2006) - Top 5 countries 92
Table 81: Leading players - Top 5 countries 94
Table 82: Bulgaria Key Facts 96
Table 83: Bulgaria population, by age group, 2000-2005 (millions) 100
Table 84: Bulgaria population forecast, by age group, 2005-2010 (millions) 101
Table 85: Bulgaria population, by gender, 2000-2005 (millions) 101
Table 86: Bulgaria population forecast, by gender, 2005-2010 (millions) 102
Table 87: Bulgaria real GDP, 2000-2005 (BGN bn, 2005 prices) 102
Table 88: Bulgaria real GDP forecast, 2005-2010 (BGN bn, 2005 prices) 102
Table 89: Bulgaria nominal GDP, 2000-2005 (BGN bn, nominal prices) 103
Table 90: Bulgaria real GDP, 2000-2005 (US$ bn, 2005 prices) 103
Table 91: Bulgaria real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 103
Table 92: Bulgaria consumer price index, 2000-2005 (2000=100) 104
Table 93: Bulgaria consumer price index, 2005-2010 (2000=100) 104
Table 94: Bulgaria exchange rate, 2000-2005 104

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