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Viewing report
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Horse Trailer Manufacturing in North America
SpecialtyTransportation.net, Feb 2008, Pages: 124
Size, segmentation, competition, growth and trends underlying the manufacture of lightweight trailers for horse transportation in North America.
The manufacture of trailers for horse transportation in North America is a unique product segment in the lightweight trailer industry. These units can be very simple, two-horse bumper-pull trailers, to very complex, living quarter horse trailers with hydraulic slide-outs and customized furnishings.
This is a specialized manufacturing activity. The majority of companies involved in the production of horse trailers tend to have these as their predominant product line.
Numerous players manufacture products in each of the three horse trailer categories researched in this report—bumper-pulls, goosenecks, and living quarter trailers. Based on the approximate number of final units, this application represents an activity of around $700 million in North America.
Going forward, key factors for success will increasingly be differentiation and more user-friendly specification processes for the final units. Living quarter trailers have become the growth product in this segment, due to the customization of each unit. Bumper-pull units are easy to produce, but have the lowest sales price and therefore are less profitable for manufacturers and dealers. Additionally, gas prices directly affect the type of frame preferred and purchased by customers.
Horse trailer manufacturing is still a very regional market, with only Universal Trailer Corporation, after the merger of the Featherlite, Exiss and Sooner brands, being the only major national group on the market. SVN believes there are significant opportunities for consolidation in the marketplace, but with relatively few barriers to entry, there will always be unforeseen competitors entering this segment.
This report displays the estimated unit production and sales for each manufacturer within the bumper-pull, gooseneck and living quarter horse trailer markets. SVN feels that this information will be invaluable to trailer manufacturers and suppliers to the industry. Production shares are broken out by region to reflect the local/regional geographic nature of the business.
These and other issues are analyzed in this report, providing a perspective on the industry structure and dynamics of this specialized trailer segment.
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