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Cough, Cold and Allergy (Hay Fever) Remedies in the Philippines

Description:
The health and wellness trend, coupled with information campaigns through television commercials and print ads, resulted in a further increase in demand for herbal/traditional remedies in 2011. Pascual Laboratories, a purveyor of plant-based medicines, continued to invest heavily in advertising and marketing activities for its Ascof brand, in an attempt to highlight the benefits of using natural treatments over chemical-based drugs. Testimonials from early adopters on the effectiveness of these...

The Cough, Cold and Allergy (Hay Fever) Remedies in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Antihistamines/Allergy Remedies (Systemic), Combination Products - Cough, Cold and Allergy (Hay Fever) Remedies, Cough Remedies, Decongestants, Medicated Confectionery, Paediatric Cough, Cold and Allergy Remedies, Pharyngeal Preparations.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Cough, Cold and Allergy (Hay Fever) Remedies market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.


Contents:
COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN THE PHILIPPINES
Euromonitor International
June 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Switches
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2006-2011
Table 2 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2006-2011
Table 3 Sales of Decongestants by Category: Value 2006-2011
Table 4 Sales of Decongestants by Category: % Value Growth 2006-2011
Table 5 Sales of Paediatric Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2006-2011
Table 6 Sales of Paediatric Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2006-2011
Table 7 Cough, Cold and Allergy (Hay Fever) Remedies Company Shares by Value 2007-2011
Table 8 Cough, Cold and Allergy (Hay Fever) Remedies Brand Shares by Value 2008-2011
Table 9 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2011-2016
Table 10 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2011-2016
Pascual Laboratories Inc in Consumer Health (philippines)
Strategic Direction
Key Facts
Summary 1 Pascual Laboratories Inc: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Pascual Laboratories Inc: Competitive Position 2011
United Laboratories Inc in Consumer Health (philippines)
Strategic Direction
Key Facts
Summary 3 United Laboratories Inc: Key Facts
Company Background
Production
Competitive Positioning
Summary 4 United Laboratories Inc: Competitive Position 2011
Executive Summary
Consumer Health Records Stable Growth in 2011
More Filipinos Opt To Invest in Preventive Health Care
Domestic Player United Laboratories Maintains Leadership in 2011
Parapharmacies/drugstores Remains the Leading Distribution Channel
Stronger Growth Is Expected Over the Forecast Period
Key Trends and Developments
Increasing Demand for Plant-based Treatments
Line Extensions Become Increasingly Popular
Growing Competition Between Consumer Health and Beauty and Personal Care
Celebrity Endorsement Remains A Popular Marketing Tool
More Filipinos Opt To Invest in Preventive Health Care
Market Indicators
Table 11 Consumer Expenditure on Health Goods and Medical Services 2006-2011
Table 12 Life Expectancy at Birth 2006-2011
Market Data
Table 13 Sales of Consumer Health by Category: Value 2006-2011
Table 14 Sales of Consumer Health by Category: % Value Growth 2006-2011
Table 15 Consumer Health Company Shares 2007-2011
Table 16 Consumer Health Brand Shares 2008-2011
Table 17 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011
Table 18 Sales of Consumer Health by Category and Distribution Format: % Analysis 2011
Table 19 Forecast Sales of Consumer Health by Category: Value 2011-2016
Table 20 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Definitions
Sources
Summary 5 Research Sources












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