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Surface Care in the Czech Republic Product Image

Surface Care in the Czech Republic

  • ID: 594135
  • April 2015
  • Region: Czech Republic
  • 29 pages
  • Euromonitor International

Stronger specialisation with growing demand for task-specific products intended for special surfaces or rooms together with rising importance of product quality were the main trends within surface care at the end of the review period. In addition, brand plays an increasingly more important role for consumers as to them strong brands guarantee a certain level of quality.

The Surface Care in Czech Republic market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Bathroom Cleaners, Descalers, Drain Openers, Floor Cleaners, Home Care Disinfectants, Home Care Wipes and Floor Cleaning Systems, Kitchen Cleaners, Multi-Purpose Cleaners, Oven Cleaners, Scouring Agents, Window/Glass Cleaners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Surface Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Note: Product cover images may vary from those shown

SURFACE CARE IN THE CZECH REPUBLIC

April 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Surface Care by Category: Value 2009-2014
Table 2 Sales of Surface Care by Category: % Value Growth 2009-2014
Table 3 Sales of Home Care Wipes and Floor Cleaning Systems by Category: Value 2009-2014
Table 4 Sales of Home Care Wipes and Floor Cleaning Systems by Category: % Value Growth 2009-2014
Table 5 NBO Company Shares of Surface Care: % Value 2010-2014
Table 6 LBN Brand Shares of Surface Care: % Value 2011-2014
Table 7 NBO Company Shares of Home Care Wipes and Floor Cleaning Systems: % Value 2010-2014
Table 8 LBN Brand Shares of Home Care Wipes and Floor Cleaning Systems: % Value 2011-2014
Table 9 Forecast Sales of Surface Care by Category: Value 2014-2019
Table 10 Forecast Sales of Surface Care by Category: % Value Growth 2014-2019
Dm-drogerie Markt Sro in Home Care (czech Republic)
Strategic Direction
Key Facts
Summary 1 dm-Drogerie Markt sro: Key Facts
Summary 2 dm-Drogerie Markt sro: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 3 dm-Drogerie Markt sro: Private Label Portfolio
Competitive Positioning
Summary 4 dm-Drogerie Markt sro: Competitive Position 2014
Henkel Cr Spol Sro in Home Care (czech Republic)
Strategic Direction
Key Facts
Summary 5 Henkel CR spol sro: Key Facts
Company Background
Production
Competitive Positioning
Summary 6 Henkel CR spol sro: Competitive Position 2014
Procter & Gamble Czech Republic Sro in Home Care (czech Republic)
Strategic Direction
Key Facts
Summary 7 Procter & Gamble Czech Republic sro: Key Facts
Company Background
Production
Competitive Positioning
Summary 8 Procter & Gamble Czech Republic sro: Competitive Position 2014
Styl, Druzstvo Pro Chemickou Vyrobu in Home Care (czech Republic)
Strategic Direction
Key Facts
Summary 9 Styl, druzstvo pro chemickou vyrobu: Key Facts
Company Background
Production
Private Label
Summary 10 Styl, druzstvo pro chemickou vyrobu: Private Label Portfolio
Tomil Sro in Home Care (czech Republic)
Strategic Direction
Key Facts
Summary 11 Tomil sro: Key Facts
Company Background
Production
Competitive Positioning
Summary 12 Tomil sro: Competitive Position 2014
Executive Summary
Persisting Weaker Performance of Home Care
Quality Products for Reasonable Price Are Winners Within Home Care
Multinationals Lead Sales of Home Care
Hypermarkets and Drugstores Remain Dominant Distribution Channels
Demand for Home Care Is Expected To Revive Over the Forecast Period
Key Trends and Developments
Performance of Home Care Remains Weaker in 2014
Consumers Are Increasingly Demanding
Strong Multinational Companies and Brands Dominate Sales of Home Care
Market Indicators
Table 11 Households 2009-2014
Market Data
Table 12 Sales of Home Care by Category: Value 2009-2014
Table 13 Sales of Home Care by Category: % Value Growth 2009-2014
Table 14 NBO Company Shares of Home Care: % Value 2010-2014
Table 15 LBN Brand Shares of Home Care: % Value 2011-2014
Table 16 Penetration of Private Label in Home Care by Category: % Value 2009-2014
Table 17 Distribution of Home Care by Format: % Value 2009-2014
Table 18 Distribution of Home Care by Format and Category: % Value 2014
Table 19 Forecast Sales of Home Care by Category: Value 2014-2019
Table 20 Forecast Sales of Home Care by Category: % Value Growth 2014-2019
Definitions
Sources
Summary 13 Research Sources

Note: Product cover images may vary from those shown
Note: Product cover images may vary from those shown

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