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Surface Care in the Czech Republic Product Image

Surface Care in the Czech Republic

  • Published: June 2014
  • Region: Czech Republic
  • 28 pages
  • Euromonitor International

Within surface care, consumers increasingly demand products that offer high effectiveness and/or some added benefits, such as protection of the surface, antibacterial properties or easy application. Therefore, cleaning products with disinfecting ingredients as well as products in convenient packaging, such as trigger sprays, were increasingly in demand among Czech consumers at the end of the review period.

The Surface Care in Czech Republic market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Bathroom Cleaners, Descalers, Drain Openers, Floor Cleaners, Household Antiseptics/Disinfectants, Household Care Wipes and Floor Cleaning Systems, Kitchen Cleaners, Multi-Purpose Cleaners, Oven Cleaners, READ MORE >

SURFACE CARE IN THE CZECH REPUBLIC

June 2014

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Surface Care by Category: Value 2008-2013
Table 2 Sales of Surface Care by Category: % Value Growth 2008-2013
Table 3 Sales of Household Care Wipes and Floor Cleaning Systems by Category: Value 2008-2013
Table 4 Sales of Household Care Wipes and Floor Cleaning Systems by Category: % Value Growth 2008-2013
Table 5 NBO Company Shares of Surface Care: % Value 2009-2013
Table 6 LBN Brand Shares of Surface Care: % Value 2010-2013
Table 7 NBO Company Shares of Household Care Wipes and Floor Cleaning Systems: % Value 2009-2013
Table 8 LBN Brand Shares of Household Care Wipes and Floor Cleaning Systems: % Value 2010-2013
Table 9 Forecast Sales of Surface Care by Category: Value 2013-2018
Table 10 Forecast Sales of Surface Care by Category: % Value Growth 2013-2018
Druchema, Druzstvo Pro Chemickou Vyrobu A Sluzby in Home Care (czech Republic)
Strategic Direction
Key Facts
Summary 1 Druchema, druzstvo pro chemickou vyrobu a sluzby: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Druchema, druzstvo pro chemickou vyrobu a sluzby: Competitive Position 2013
Henkel Cr Spol Sro in Home Care (czech Republic)
Strategic Direction
Key Facts
Summary 3 Henkel CR spol sro: Key Facts
Company Background
Production
Competitive Positioning
Summary 4 Henkel CR spol sro: Competitive Position 2013
Homebrands As in Home Care (czech Republic)
Strategic Direction
Key Facts
Summary 5 HomeBrands as: Key Facts
Company Background
Production
Competitive Positioning
Summary 6 HomeBrands as: Competitive Position 2013
Procter & Gamble Czech Republic Sro in Home Care (czech Republic)
Strategic Direction
Key Facts
Summary 7 Procter & Gamble Czech Republic sro: Key Facts
Company Background
Production
Competitive Positioning
Summary 8 Procter & Gamble Czech Republic sro: Competitive Position 2013
Tomil Sro in Home Care (czech Republic)
Strategic Direction
Key Facts
Summary 9 Tomil sro: Key Facts
Company Background
Production
Competitive Positioning
Summary 10 Tomil sro: Competitive Position 2013
Executive Summary
Performance of Home Care Sales Remains Low in 2013
Consumers Seek Ways To Economise
Multinationals Boost Their Positions in Home Care
Hypermarkets and Health and Beauty Specialist Retailers Remain the Main Distribution Channels
Relatively Good Prospects for Home Care
Key Trends and Developments
Ongoing Worsening Economic Situation Negatively Impacts Home Care Sales
Innovations and Special Price Offers Are Important Competitive Strategies
Domestic Producers and Brands Increasingly Attract Attention of Consumers
Market Indicators
Table 11 Households 2008-2013
Market Data
Table 12 Sales of Home Care by Category: Value 2008-2013
Table 13 Sales of Home Care by Category: % Value Growth 2008-2013
Table 14 NBO Company Shares of Home Care: % Value 2009-2013
Table 15 LBN Brand Shares of Home Care: % Value 2010-2013
Table 16 Penetration of Private Label in Home Care by Category: % Value 2008-2013
Table 17 Distribution of Home Care by Format: % Value 2008-2013
Table 18 Distribution of Home Care by Format and Category: % Value 2013
Table 19 Forecast Sales of Home Care by Category: Value 2013-2018
Table 20 Forecast Sales of Home Care by Category: % Value Growth 2013-2018
Definitions
Sources
Summary 11 Research Sources

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