LAMEA Fruit & Vegetable Wash Market Size, Share & Trends Analysis Report By Type (Synthetic, and Natural), By End-user, By Product (Liquid & Sprays, Powder, and Others), By Distribution Channel, By Country and Growth Forecast, 2023 - 2030

The Latin America, Middle East and Africa Fruit & Vegetable Wash Market would witness market growth of 7.3% CAGR during the forecast period (2023-2030). In the year 2026, the LAMEA market's volume is expected to surge to 416.9 Tonnes, showcasing a growth of 7.2% (2023-2030).

With the increasing emphasis on food safety, there is a rising demand for fruit and vegetable wash products with antimicrobial properties. Consumers seek solutions that effectively eliminate harmful bacteria, viruses, and pathogens from produce surfaces, reducing the risk of foodborne illnesses and contamination. In addition, busy lifestyles have fueled demand for convenient fruit and vegetable wash solutions that cater to on-the-go consumers. Manufacturers are introducing portable wipes, sprays, and single-use packets that enable consumers to easily clean produce away from home, such as at work, school, or while traveling.

Furthermore, there is a greater need to ensure the safety and quality of imported and exported fruits and vegetables throughout the supply chain. Food retailers and wholesalers often source fruits and vegetables from various regions and countries to meet year-round consumer demand for seasonal and exotic produce. This diversified sourcing approach increases the risk of contamination and deterioration during shipping and storage, which exposes the product to various environmental factors, handling techniques, and regulatory requirements.

The growing e-commerce sector in Brazil significantly impacts the fruit & vegetable wash market by enhancing convenience, increasing consumer awareness, and expanding market reach. As per the International Trade Administration (ITA), Brazil is one of the largest economies in Latin America and continues to experience rapid e-commerce growth of 14.3%, which should exceed US$200 billion by 2026. Therefore, the expansion of the food service sector and the growing retail industry in the region are driving the growth of the fruit & vegetable wash market.

The Brazil market dominated the LAMEA Fruit & Vegetable Wash Market by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $147.8 million by 2030. The Argentina market is showcasing a CAGR of 7.6% during (2023 - 2030). Additionally, The UAE market would register a CAGR of 6.9% during (2023 - 2030).

Based on Type, the market is segmented into Synthetic, and Natural. Based on End-user, the market is segmented into Household, Commercial, and Institutional. Based on Product, the market is segmented into Liquid & Sprays, Powder, and Others. Based on Distribution Channel, the market is segmented into Supermarkets and Hypermarkets, Online, Convenience Stores, and Others. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.

List of Key Companies Profiled

• The Procter & Gamble Company
• Unilever PLC
• Wipro Limited
• Dabur India Ltd.
• Diversey Holdings Ltd. (Solenis LLC)
• ITC Limited
• Marico Limited
• Maclin Sourcing Solutions Ltd.
• Hebei Baiyun Daily Chemical Co., Ltd.
• Veg Wash Plus

Market Report Segmentation

By Type (Volume, Tonnes, USD Billion, 2019-2030)

• Synthetic
• Natural

By End-user (Volume, Tonnes, USD Billion, 2019-2030)

• Household
• Commercial
• Institutional

By Product (Volume, Tonnes, USD Billion, 2019-2030)

• Liquid & Sprays
• Powder
• Others

By Distribution Channel (Volume, Tonnes, USD Billion, 2019-2030)

• Supermarkets and Hypermarkets
• Online
• Convenience Stores
• Others

By Country (Volume, Tonnes, USD Billion, 2019-2030)

• Brazil
• Argentina
• UAE
• Saudi Arabia
• South Africa
• Nigeria
• Rest of LAMEA