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Global Kombucha Market by Product Type (Hard, Conventional), Type (Natural, Flavored), Nature (Organic, Inorganic), Packaging (Bottle, Can), Distribution Channel & Region - Forecast to 2029

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    Report

  • 250 Pages
  • April 2024
  • Markets and Markets
  • ID: 5953433
Description Jump to:
The global kombucha market is estimated at USD 2.4 billion in 2024 and is projected to reach USD 5.9 billion by 2029, at a CAGR of 19.4% during the forecast period. Growing consumer preference toward organic products will lead to drive the demand for kombucha drinks. Furthermore, growing awareness of the health benefits associated with kombucha increases the growth of the kombucha market.

Health benefits associated with kombucha consumption.

Kombucha contains antioxidants, such as polyphenols and vitamins C and E, which help combat oxidative stress and reduce inflammation in the body. These antioxidants may contribute to overall health and protection against chronic diseases. The organic acids produced during kombucha fermentation, such as acetic acid and gluconic acid, may support detoxification processes in the body by aiding liver function and promoting the elimination of toxins. Kombucha contains vitamins and minerals that support immune function, such as vitamin C and zinc. Additionally, the probiotics in kombucha may help modulate the immune system and enhance immune response.

In 2023, conventional type stood as the major segment within the product type segment of the kombucha market.

Conventional kombucha drinks are favored for their potential health benefits, appealing to consumers seeking natural and functional beverage options. These beverages offer a variety of advantages, including their rich probiotic content, which supports gut health by maintaining a healthy balance of microorganisms and aiding digestion. Additionally, the organic acids in kombucha can improve digestive wellness, alleviating symptoms like bloating and indigestion. With its array of vitamins and antioxidants, kombucha also provides immune support, helping to strengthen the body's defenses against illness. Furthermore, the detoxifying properties of kombucha, attributed to organic acids like acetic acid and gluconic acid, promote liver health and aid in the elimination of toxins.

Within the packaging type segment, the can segment to grow at highest rate.

The shift towards packaging kombucha drinks in cans is gaining momentum for several reasons, mirroring a broader trend in the beverage sector. Primarily, cans provide superior protection against light and oxygen exposure, surpassing other packaging options like glass bottles. This safeguarding capability ensures the retention of the nuanced flavor profiles and beneficial live cultures found in kombucha, delivering a consistently fresh product to consumers.

Additionally, cans offer the advantages of being lightweight and portable, catering to the demand for convenient consumption, especially for on-the-go and outdoor activities. Furthermore, their high recyclability and lower carbon footprint compared to alternative packaging materials align with the increasing consumer preference for sustainable and eco-conscious products. With the growing awareness of environmental issues and the rising popularity of canned beverages, the trend towards utilizing cans for packaging kombucha is anticipated to continue expanding in the foreseeable future.

The kombucha market in Europe is anticipated to maintain consistent growth throughout the forecast period.

In Europe, there is a growing trend towards health and wellness, with consumers increasingly seeking out natural and functional beverages like kombucha. The European market is witnessing a rise in environmentally conscious consumerism, with growing concerns about sustainability and eco-friendliness. With its natural fermentation process and organic ingredient base, Kombucha aligns well with these values, making it an attractive option for environmentally conscious consumers seeking sustainable beverage choices. Moreover, the trend toward premiumization in the beverage industry has led to an increasing demand for high-quality and artisanal products. European consumers, known for their appreciation of artisanal foods and beverages, are drawn to the authentic and handcrafted nature of kombucha, driving growth in the market.

The Break-up of Primaries:

  • By Value Chain: Tire 1 - 30%, Tire 2 - 35%, Tire 3 - 35%
  • By Designation: CXOs - 30%, Managers - 50%, Executives - 20%
  • By Region: North America - 25%, Europe - 20%, Asia Pacific - 35%, South America - 10%, RoW - 10%
Key players in this market include GT's Living Foods (US), Brew Dr. (US), SYSTM Foods Inc. (US), Health-Ade LLC (US), Tropicana Brands Group (US), MOMO Kombucha (UK), GO Kombucha (UK), Harris Freeman (US), Kosmic Kombucha (US), Equinox Kombucha (UK), Remedy Drinks (Australia), Soulfresh Global Pty Ltd (Australia), Cruz Group Sp. z o. o. (Poland), NessAlla Kombucha (US), and FedUp Foods (US).

Research Coverage:

The report segments the kombucha market based on product type, type, nature, packaging, distribution channels, and region. In terms of insights, this report has focused on various levels of analyses - the competitive landscape, end-use analysis, and company profiles, which together comprise and discuss views on the emerging & high-growth segments of the kombucha market, high-growth regions, countries, government initiatives, drivers, restraints, opportunities, and challenges. A detailed analysis of the key industry players has been done to provide insights into their business overview, solutions, services, key strategies, Contracts, partnerships, and agreements. New product launches, mergers and acquisitions, and recent developments associated with the kombucha market. Competitive analysis of upcoming startups in the kombucha market ecosystem is covered in this report.

Reasons to buy this report:

The report will help the market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall kombucha market and the subsegments. This report will help stakeholders understand the competitive landscape and gain more insights to position their businesses better and plan suitable go-to-market strategies. The report also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities. The report provides insights on the following pointers:
  • Analysis of key drivers (rise in demand for fortified food & beverage products, Growing health awareness amongst people, and easy manufacturing process). restraints (complex supply chain, regulations for the use of microorganisms, and regulatory approvals). opportunities (growing consumption of functional beverages and growing demand in emerging economies) and challenges (lack of regulatory framework and logistics challenge).
  • Product Development/Innovation: Detailed insights on research & development activities and new product launches in the kombucha market.
  • Market Development: Comprehensive information about lucrative markets - the report analyses the kombucha market across varied regions.
  • Market Diversification: Exhaustive information about new products, untapped geographies, recent developments, and investments in the kombucha market
  • Competitive Assessment: In-depth assessment of market shares, growth strategies, and product offerings of leading players like GT's Living Foods (US), Brew Dr. (US), SYSTM Foods Inc. (US), Health-Ade LLC (US), Tropicana Brands Group (US), MOMO Kombucha (UK), GO Kombucha (UK), Harris Freeman (US), Kosmic Kombucha (US), Equinox Kombucha (UK), Remedy Drinks (Australia), Soulfresh Global Pty Ltd (Australia), Cruz Group Sp. z o. o. (Poland), NessAlla Kombucha (US), and FedUp Foods (US) in the kombucha market.

Table of Contents

1 Introduction
1.1 Study Objectives
1.2 Market Definition
1.3 Study Scope
1.3.1 Market Segmentation
1.3.2 Inclusions & Exclusions
1.3.3 Regions Covered
1.4 Years Considered
1.5 Currency Considered
Table 1 USD Exchange Rates, 2019-2023
1.6 Volume Unit Considered
1.7 Stakeholders
1.8 Summary of Changes
1.8.1 Recession Impact
2 Research Methodology
2.1 Research Data
Figure 1 Kombucha Market: Research Design
2.1.1 Secondary Data
2.1.1.1 Key Data from Secondary Sources
2.1.2 Primary Data
2.1.2.1 Key Industry Insights
2.1.2.2 Breakdown of Primaries
2.2 Market Size Estimation
2.2.1 Bottom-Up Approach
Figure 2 Kombucha Market: Demand-Side Calculation
2.2.2 Top-Down Approach
2.2.2.1 Approach to Estimate Market Size Using Top-Down Analysis
Figure 3 Kombucha Market Size Estimation Steps and Respective Sources: Supply Side
2.3 Data Triangulation
Figure 4 Data Triangulation Methodology
2.4 Research Assumptions
2.5 Limitations and Risk Assessment
2.6 Impact of Recession on Kombucha Market
2.6.1 Recession Macro-Indicators
Figure 5 Indicators of Recession
Figure 6 Global Inflation Rate, 2011-2022
Figure 7 Global GDP, 2011-2022 (USD Trillion)
Figure 8 Recession Indicators and Their Impact on Kombucha Market
Figure 9 Kombucha Market: Earlier Forecast vs. Recession Forecast
3 Executive Summary
Table 2 Kombucha Market Snapshot, 2024 vs. 2029
Figure 10 Kombucha Market, by Type, 2024 vs. 2029 (USD Million)
Figure 11 Kombucha Market, by Product Type, 2024 vs. 2029 (USD Million)
Figure 12 Kombucha Market, by Nature, 2024 vs. 2029 (USD Million)
Figure 13 Kombucha Market, by Packaging Type, 2024 vs. 2029 (USD Million)
Figure 14 Kombucha Market, by Distribution Channel, 2024 vs. 2029 (USD Million)
Figure 15 Kombucha Market Share (Value), by Region, 2023
4 Premium Insights
4.1 Attractive Opportunities for Players in Kombucha Market
Figure 16 Rising Health Consciousness Among People and Awareness Regarding Health Benefits of Kombucha to Drive Market
4.2 Europe: Kombucha Market, by Product Type and Key Country
Figure 17 Conventional Segment and Spain Accounted for Significant Market Share in 2023
4.3 Kombucha Market, by Distribution Channel
Figure 18 Supermarkets/Hypermarkets Segment to Lead Market by 2029
4.4 Kombucha Market, by Packaging Type
Figure 19 Bottles Segment to Dominate Kombucha Market During Forecast Period
4.5 Kombucha Market, by Product Type
Figure 20 Conventional Segment to Lead Market During Review Period
4.6 Kombucha Market, by Nature
Figure 21 Organic Segment to Account for Larger Share by 2029
4.7 Kombucha Market, by Type
Figure 22 Flavored Segment to Account for Larger Share During Forecast Period
5 Market Overview
5.1 Introduction
5.2 Macroeconomic Indicators
5.2.1 Increase in Consumer Spending
Figure 23 Gross Value Added to UK Agri-Food Sector, 2021
5.2.2 Increase in Acceptance of Alcohol-based Drinks
5.3 Market Dynamics
Figure 24 Kombucha Market: Market Dynamics
5.3.1 Drivers
5.3.1.1 Increase in Gastrointestinal (Gi) Diseases
5.3.1.2 Spike in Demand for Alternatives to Sugary Beverages
Figure 25 Consumer Research Conducted by Sugar Association in 2021
5.3.1.3 Shift Toward Organic or Natural Products
5.3.2 Restraints
5.3.2.1 Need for Effective Distribution and Storage Strategies
5.3.2.2 Stringent Regulatory Requirements
5.3.3 Opportunities
5.3.3.1 Increasing Expansion into New Domestic and International Markets
5.3.3.2 Increase in Retail Beverage Sales
5.3.4 Challenges
5.3.4.1 Exorbitant Price of Kombucha Drinks
5.3.4.2 Divergence in Taste Preferences
6 Industry Trends
6.1 Introduction
6.2 Value Chain Analysis
6.2.1 Research & Product Development
6.2.2 Manufacturing
6.2.3 Marketing & Sales
6.2.4 Distribution
6.2.5 Post-Sale Services
Figure 26 Value Chain Analysis
6.3 Technology Analysis
6.3.1 Air Knife Technology
6.3.2 High Pressure Processing (Hpp)
6.4 Patent Analysis
Figure 27 Patents Granted for Kombucha Market, 2014-2024
Figure 28 Regional Analysis of Patent Granted for Kombucha Market, 2014-2024
6.4.1 List of Major Patents, 2014-2024
6.5 Ecosystem Analysis/Market Map
6.5.1 Demand Side
6.5.2 Supply Side
Table 3 Kombucha Market Ecosystem
Figure 29 Kombucha: Market Map
6.6 Trade Analysis
Table 4 Export Value of Kombucha, by Key Country, 2022 (USD Million)
Table 5 Import Value of Kombucha, by Key Country, 2022 (USD Million)
Table 6 Export Value of Kombucha, by Key Country, 2021 (USD Million)
Table 7 Import Value of Kombucha, by Key Country, 2021 (USD Million)
6.7 Pricing Analysis
6.7.1 Average Selling Price Trend of Key Players, by Packaging Type
Table 8 Average Selling Price (ASP) Trend of Key Players, by Packaging Type, 2023 (USD/Ton)
Table 9 Average Selling Price (ASP) Trend of Key Players, by Packaging Type, 2019-2023 (USD/Ton)
6.7.2 Average Selling Price Trend of Key Players, by Region
Table 10 Bottles: Average Selling Price (ASP) Trend of Key Players, by Region, 2019-2023 (USD/Ton)
Table 11 Cans: Average Selling Price (ASP) Trend of Key Players, by Region, 2019-2023 (USD/Ton)
6.8 Trends/Disruptions Impacting Customers’ Businesses
Figure 30 Revenue Shift for Kombucha Market
6.9 Key Conferences & Events (2024-2025)
Table 12 Kombucha Market: List of Conferences & Events
6.10 Regulatory Landscape
6.10.1 Regulatory Bodies, Government Agencies, and Other Organizations
Table 13 North America: List of Regulatory Bodies, Government Agencies, and Other Organizations
Table 14 Europe: List of Regulatory Bodies, Government Agencies, and Other Organizations
Table 15 Asia-Pacific: List of Regulatory Bodies, Government Agencies, and Other Organizations
6.10.2 Regulatory Landscape
6.10.2.1 North America
6.10.2.1.1 US
6.10.2.1.2 Canada
6.10.2.1.3 Mexico
6.10.2.2 Europe
6.10.2.2.1 Germany
6.10.2.2.2 France
6.10.2.3 Asia-Pacific
6.10.2.3.1 China
6.10.2.3.2 India
6.10.2.3.3 Australia
6.10.2.3.4 Thailand
6.10.2.4 South America
6.10.2.4.1 Brazil
6.10.2.4.2 Argentina
6.10.2.5 Rest of the World
6.10.2.5.1 South Africa
6.10.2.5.2 UAE
6.10.2.5.3 Nigeria
6.11 Case Study Analysis
6.11.1 Brew Dr. Kombucha Utilized Social Media to Increase Brand Awareness
6.11.2 Health-Ade Kombucha Leveraged Influencers for Brand Growth
6.11.3 Great Little Box Company's Packaging Solution Helped Healthy Hooch Control Expenses
6.12 Porter's Five Forces Analysis
Table 16 Porter's Five Forces Analysis
6.12.1 Intensity of Competitive Rivalry
6.12.2 Bargaining Power of Suppliers
6.12.3 Bargaining Power of Buyers
6.12.4 Threat of Substitutes
6.12.5 Threat of New Entrants
6.13 Key Stakeholders & Buying Criteria
6.13.1 Key Stakeholders in Buying Process
Figure 31 Influence of Stakeholders on Buying Process for Key Types
Table 17 Influence of Stakeholders on Buying Process for Organic and Inorganic Kombucha Types
6.13.2 Buying Criteria
Figure 32 Buying Criteria
Table 18 Key Buying Criteria for Key Types
6.14 Investment and Funding Scenarios
Figure 33 Investment and Funding Scenarios of Few Major Players
7 Kombucha Market, by Type
7.1 Introduction
Figure 34 Kombucha Market, by Type, 2024 vs. 2029 (USD Million)
Table 19 Kombucha Market, by Type, 2019-2023 (USD Million)
Table 20 Kombucha Market, by Type, 2024-2029 (USD Million)
7.2 Natural (Unflavored)
7.2.1 Minimal Processing and Use of Additives to Fuel Demand for Natural Kombucha
Table 21 Nâbâ Kombucha Products’ Datasheet
Table 22 Natural: Kombucha Market, by Region, 2019-2023 (USD Million)
Table 23 Natural: Kombucha Market, by Region, 2024-2029 (USD Million)
7.3 Flavored
7.3.1 Rising Culinary Exploration and Experimentation to Drive Demand for Unique and Innovative Flavor Combinations of Kombucha
Table 24 Flavored: Kombucha Market, by Region, 2019-2023 (USD Million)
Table 25 Flavored: Kombucha Market, by Region, 2024-2029 (USD Million)
7.3.2 Herbs & Spices
Table 26 Herbs & Spices: Kombucha Market, by Region, 2019-2023 (USD Million)
Table 27 Herbs & Spices: Kombucha Market, by Region, 2024-2029 (USD Million)
7.3.3 Citrus
Table 28 Citrus: Kombucha Market, by Region, 2019-2023 (USD Million)
Table 29 Citrus: Kombucha Market, by Region, 2024-2029 (USD Million)
7.3.4 Berries
Table 30 Berries: Kombucha Market, by Region, 2019-2023 (USD Million)
Table 31 Berries: Kombucha Market, by Region, 2024-2029 (USD Million)
7.3.5 Apple
Table 32 Apple: Kombucha Market, by Region, 2019-2023 (USD Million)
Table 33 Apple: Kombucha Market, by Region, 2024-2029 (USD Million)
7.3.6 Flowers
Table 34 Flowers: Kombucha Market, by Region, 2019-2023 (USD Million)
Table 35 Flowers: Kombucha Market, by Region, 2024-2029 (USD Million)
7.3.7 Other Flavors
Table 36 Other Flavors: Kombucha Market, by Region, 2019-2023 (USD Million)
Table 37 Other Flavors: Kombucha Market, by Region, 2024-2029 (USD Million)
8 Kombucha Market, by Nature
8.1 Introduction
Figure 35 Kombucha Market, by Nature, 2024 vs. 2029 (USD Million)
Table 38 Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 39 Kombucha Market, by Nature, 2024-2029 (USD Million)
8.2 Organic
8.2.1 Rising Population of Health-Conscious Consumers to Drive Consumption of Organic Kombucha
Table 40 Organic: Kombucha Market, by Region, 2019-2023 (USD Million)
Table 41 Organic: Kombucha Market, by Region, 2024-2029 (USD Million)
8.3 Inorganic
8.3.1 Affordability and Availability of Inorganic Kombucha to Boost Its Consumption
Table 42 Inorganic: Kombucha Market, by Region, 2019-2023 (USD Million)
Table 43 Inorganic: Kombucha Market, by Region, 2024-2029 (USD Million)
9 Kombucha Market, by Product Type
9.1 Introduction
Figure 36 Kombucha Market, by Product Type, 2024 vs. 2029 (USD Million)
Table 44 Kombucha Market, by Product Type, 2019-2023 (USD Million)
Table 45 Kombucha Market, by Product Type, 2024-2029 (USD Million)
9.2 Hard
9.2.1 Lifestyle Trends Such as Mindful Drinking to Create Demand for Hard Kombucha
Table 46 Hard: Kombucha Market, by Region, 2019-2023 (USD Million)
Table 47 Hard: Kombucha Market, by Region, 2024-2029 (USD Million)
9.3 Conventional
9.3.1 Consumers Seeking Probiotic Health Beverages to Prefer Conventional Kombucha Over Hard Kombucha
Table 48 Conventional: Kombucha Market, by Region, 2019-2023 (USD Million)
Table 49 Conventional: Kombucha Market, by Region, 2024-2029 (USD Million)
10 Kombucha Market, by Packaging Type
10.1 Introduction
Figure 37 Kombucha Market, by Packaging Type, 2024 vs. 2029 (USD Million)
Table 50 Kombucha Market, by Packaging Type, 2019-2023 (USD Million)
Table 51 Kombucha Market, by Packaging Type, 2024-2029 (USD Million)
Table 52 Kombucha Market, by Packaging Type, 2019-2023 (Kt)
Table 53 Kombucha Market, by Packaging Type, 2024-2029 (Kt)
10.2 Cans
10.2.1 Convenience and Preservation Considerations to Encourage Manufacturers to Use Cans for Packaging
Table 54 Cans: Kombucha Market, by Region, 2019-2023 (USD Million)
Table 55 Cans: Kombucha Market, by Region, 2024-2029 (USD Million)
Table 56 Cans: Kombucha Market, by Region, 2019-2023 (Kt)
Table 57 Cans: Kombucha Market, by Region, 2024-2029 (Kt)
10.3 Bottles
10.3.1 Traditional Association of People with Quality and Authenticity to Motivate Manufacturers to Favor Bottles
Table 58 Bottles: Kombucha Market, by Region, 2019-2023 (USD Million)
Table 59 Bottles: Kombucha Market, by Region, 2024-2029 (USD Million)
Table 60 Bottles: Kombucha Market, by Region, 2019-2023 (Kt)
Table 61 Bottles: Kombucha Market, by Region, 2024-2029 (Kt)
11 Kombucha Market, by Distribution Channel
11.1 Introduction
Figure 38 Kombucha Market, by Distribution Channel, 2024 vs. 2029 (USD Million)
Table 62 Kombucha Market, by Distribution Channel, 2019-2023 (USD Million)
Table 63 Kombucha Market, by Distribution Channel, 2024-2029 (USD Million)
11.2 Supermarkets/Hypermarkets
11.2.1 Supermarkets and Hypermarkets Serve as Convenient Points for Consumers
Table 64 Supermarkets/Hypermarkets: Kombucha Market, by Region, 2019-2023 (USD Million)
Table 65 Supermarkets/Hypermarkets: Kombucha Market, by Region, 2024-2029 (USD Million)
11.3 Online Retailers
11.3.1 Growing Popularity of E-Commerce and Availability of Range of Brands and Flavors to Spur Market
Table 66 Online Retailers: Kombucha Market, by Region, 2019-2023 (USD Million)
Table 67 Online Retailers: Kombucha Market, by Region, 2024-2029 (USD Million)
11.4 Specialist Stores
11.4.1 Demand for Unique Shopping Experience to Fuel Demand for Kombucha Drinks
Table 68 Specialist Stores: Kombucha Market, by Region, 2019-2023 (USD Million)
Table 69 Specialist Stores: Kombucha Market, by Region, 2024-2029 (USD Million)
11.5 Convenience Stores
11.5.1 Demand for Quick and Hassle-Free Shopping Experience to Propel Market Growth
Table 70 Convenience Stores: Kombucha Market, by Region, 2019-2023 (USD Million)
Table 71 Convenience Stores: Kombucha Market, by Region, 2024-2029 (USD Million)
11.6 Other Distribution Channels
Table 72 Other Distribution Channels: Kombucha Market, by Region, 2019-2023 (USD Million)
Table 73 Other Distribution Channels: Kombucha Market, by Region, 2024-2029 (USD Million)
12 Kombucha Market, by Region
12.1 Introduction
Figure 39 Spain to Record Highest Growth in Kombucha Market
Table 74 Kombucha Market, by Region, 2019-2023 (USD Million)
Table 75 Kombucha Market, by Region, 2024-2029 (USD Million)
Table 76 Kombucha Market, by Region, 2019-2023 (Kt)
Table 77 Kombucha Market, by Region, 2024-2029 (Kt)
12.2 North America
12.2.1 North America: Recession Impact
Figure 40 North America: Recession Impact Analysis, 2024
Figure 41 North American Kombucha Market Snapshot
Table 78 North America: Kombucha Market, by Country, 2019-2023 (USD Million)
Table 79 North America: Kombucha Market, by Country, 2024-2029 (USD Million)
Table 80 North America: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 81 North America: Kombucha Market, by Nature, 2024-2029 (USD Million)
Table 82 North America: Kombucha Market, by Product Type, 2019-2023 (USD Million)
Table 83 North America: Kombucha Market, by Product Type, 2024-2029 (USD Million)
Table 84 North America: Kombucha Market, by Type, 2019-2023 (USD Million)
Table 85 North America: Kombucha Market, by Type, 2024-2029 (USD Million)
Table 86 North America: Kombucha Market, by Packaging Type, 2019-2023 (USD Million)
Table 87 North America: Kombucha Market, by Packaging Type, 2024-2029 (USD Million)
Table 88 North America: Kombucha Market, by Packaging Type, 2019-2023 (Kt)
Table 89 North America: Kombucha Market, by Packaging Type, 2024-2029 (Kt)
Table 90 North America: Kombucha Market, by Distribution Channel, 2019-2023 (USD Million)
Table 91 North America: Kombucha Market, by Distribution Channel, 2024-2029 (USD Million)
12.2.2 US
12.2.2.1 Major Players in US to Serve as Catalysts for Expansion of Kombucha Market
Table 92 US: Top 33 States in Terms of Number of Commercial Brands, 2020
Table 93 US: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 94 US: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.2.3 Canada
12.2.3.1 Rise in Deaths Caused by Digestive Problems to Fuel Demand for Kombucha
Figure 42 Number of Deaths Caused by Digestive Problems in Canada, 2018-2022
Table 95 Canada: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 96 Canada: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.2.4 Mexico
12.2.4.1 Presence of Small and Regional Brands to Fuel Growth of Kombucha Market
Table 97 Mexico: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 98 Mexico: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.3 Europe
12.3.1 Europe: Recession Impact
Figure 43 Europe: Recession Impact Analysis, 2024
Figure 44 European Kombucha Market Snapshot
Table 99 Europe: Kombucha Market, by Country, 2019-2023 (USD Million)
Table 100 Europe: Kombucha Market, by Country, 2024-2029 (USD Million)
Table 101 Europe: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 102 Europe: Kombucha Market, by Nature, 2024-2029 (USD Million)
Table 103 Europe: Kombucha Market, by Product Type, 2019-2023 (USD Million)
Table 104 Europe: Kombucha Market, by Product Type, 2024-2029 (USD Million)
Table 105 Europe: Kombucha Market, by Packaging Type, 2019-2023 (USD Million)
Table 106 Europe: Kombucha Market, by Packaging Type, 2024-2029 (USD Million)
Table 107 Europe: Kombucha Market, by Packaging Type, 2019-2023 (Kt)
Table 108 Europe: Kombucha Market, by Packaging Type, 2024-2029 (Kt)
Table 109 Europe: Kombucha Market, by Type, 2019-2023 (USD Million)
Table 110 Europe: Kombucha Market, by Type, 2024-2029 (USD Million)
Table 111 Europe: Kombucha Market, by Distribution Channel, 2019-2023 (USD Million)
Table 112 Europe: Kombucha Market, by Distribution Channel, 2024-2029 (USD Million)
12.3.2 France
12.3.2.1 Increased Tax on Sugary Drinks to Create Opportunity for Manufacturers to Enter Growing Kombucha Market
Table 113 France: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 114 France: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.3.3 Spain
12.3.3.1 Increasing Population of Health-Conscious Consumers Seeking Natural, Probiotic-Rich Alternatives to Traditional Beverages to Fuel Demand
Table 115 Spain: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 116 Spain: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.3.4 Italy
12.3.4.1 Popularity of Organic Beverages to Create Favorable Environment for Kombucha Drinks
Figure 45 Organic Beverage Consumption in Italy, 2018-2025
Table 117 Italy: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 118 Italy: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.3.5 Germany
12.3.5.1 Presence of Small and Regional Brands to Spur Growth of Kombucha Market
Table 119 Germany: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 120 Germany: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.3.6 UK
12.3.6.1 Rising Government Initiatives and Support to Encourage Beverage Manufacturers to Invest in Product Developments
Table 121 UK: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 122 UK: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.3.7 Rest of Europe
Table 123 Rest of Europe: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 124 Rest of Europe: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.4 Asia-Pacific
12.4.1 Asia-Pacific: Recession Impact
Figure 46 Asia-Pacific: Recession Impact Analysis, 2024
Table 125 Asia-Pacific: Kombucha Market, by Country, 2019-2023 (USD Million)
Table 126 Asia-Pacific: Kombucha Market, by Country, 2024-2029 (USD Million)
Table 127 Asia-Pacific: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 128 Asia-Pacific: Kombucha Market, by Nature, 2024-2029 (USD Million)
Table 129 Asia-Pacific: Kombucha Market, by Product Type, 2019-2023 (USD Million)
Table 130 Asia-Pacific: Kombucha Market, by Product Type, 2024-2029 (USD Million)
Table 131 Asia-Pacific: Kombucha Market, by Packaging Type, 2019-2023 (USD Million)
Table 132 Asia-Pacific: Kombucha Market, by Packaging Type, 2024-2029 (USD Million)
Table 133 Asia-Pacific: Kombucha Market, by Packaging Type, 2019-2023 (Kt)
Table 134 Asia-Pacific: Kombucha Market, by Packaging Type, 2024-2029 (Kt)
Table 135 Asia-Pacific: Kombucha Market, by Type, 2019-2023 (USD Million)
Table 136 Asia-Pacific: Kombucha Market, by Type, 2024-2029 (USD Million)
Table 137 Asia-Pacific: Kombucha Market, by Distribution Channel, 2019-2023 (USD Million)
Table 138 Asia-Pacific: Kombucha Market, by Distribution Channel, 2024-2029 (USD Million)
12.4.2 Australia & New Zealand
12.4.2.1 Rising Preference for Natural and Functional Beverages to Fuel Demand
Table 139 Australia & New Zealand: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 140 Australia & New Zealand: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.4.3 China
12.4.3.1 Challenges Faced by Beverage Lovers in Managing Their Sugar Intake to Drive Demand for Kombucha
Table 141 China: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 142 China: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.4.4 Japan
12.4.4.1 Japan's Commitment to Global Health Initiatives to Benefit Market Expansion
Table 143 Japan: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 144 Japan: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.4.5 India
12.4.5.1 Rising Demand for Nutritional Food Products to Encourage Market Expansion
Table 145 India: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 146 India: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.4.6 Thailand
12.4.6.1 Increased Consumption by Young and Adventurous Population to Prove Lucrative for Kombucha's Market Growth
Table 147 Thailand: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 148 Thailand: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.4.7 Rest of Asia-Pacific
Table 149 Rest of Asia-Pacific: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 150 Rest of Asia-Pacific: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.5 South America
12.5.1 South America: Recession Impact
Figure 47 South America: Recession Impact Analysis, 2024
Table 151 South America: Kombucha Market, by Country, 2019-2023 (USD Million)
Table 152 South America: Kombucha Market, by Country, 2024-2029 (USD Million)
Table 153 South America: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 154 South America: Kombucha Market, by Nature, 2024-2029 (USD Million)
Table 155 South America: Kombucha Market, by Product Type, 2019-2023 (USD Million)
Table 156 South America: Kombucha Market, by Product Type, 2024-2029 (USD Million)
Table 157 South America: Kombucha Market, by Packaging Type, 2019-2023 (USD Million)
Table 158 South America: Kombucha Market, by Packaging Type, 2024-2029 (USD Million)
Table 159 South America: Kombucha Market, by Packaging Type, 2019-2023 (Kt)
Table 160 South America: Kombucha Market, by Packaging Type, 2024-2029 (Kt)
Table 161 South America: Kombucha Market, by Type, 2019-2023 (USD Million)
Table 162 South America: Kombucha Market, by Type, 2024-2029 (USD Million)
Table 163 South America: Kombucha Market, by Distribution Channel, 2019-2023 (USD Million)
Table 164 South America: Kombucha Market, by Distribution Channel, 2024-2029 (USD Million)
12.5.2 Brazil
12.5.2.1 Rising Preference for Natural and Functional Beverages to Drive Market
Table 165 Brazil: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 166 Brazil: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.5.3 Argentina
12.5.3.1 Regulatory Resolution of Kombucha to Lead to Market Growth
Table 167 Argentina: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 168 Argentina: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.5.4 Rest of South America
Table 169 Rest of South America: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 170 Rest of South America: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.6 Rest of the World (RoW)
12.6.1 RoW: Recession Impact
Figure 48 RoW: Recession Impact Analysis, 2024
Table 171 RoW: Kombucha Market, by Region, 2019-2023 (USD Million)
Table 172 RoW: Kombucha Market, by Region, 2024-2029 (USD Million)
Table 173 RoW: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 174 RoW: Kombucha Market, by Nature, 2024-2029 (USD Million)
Table 175 RoW: Kombucha Market, by Product Type, 2019-2023 (USD Million)
Table 176 RoW: Kombucha Market, by Product Type, 2024-2029 (USD Million)
Table 177 RoW: Kombucha Market, by Packaging Type, 2019-2023 (USD Million)
Table 178 RoW: Kombucha Market, by Packaging Type, 2024-2029 (USD Million)
Table 179 RoW: Kombucha Market, by Packaging Type, 2019-2023 (Kt)
Table 180 RoW: Kombucha Market, by Packaging Type, 2024-2029 (Kt)
Table 181 RoW: Kombucha Market, by Type, 2019-2023 (USD Million)
Table 182 RoW: Kombucha Market, by Type, 2024-2029 (USD Million)
Table 183 RoW: Kombucha Market, by Distribution Channel, 2019-2023 (USD Million)
Table 184 RoW: Kombucha Market, by Distribution Channel, 2024-2029 (USD Million)
12.6.2 Africa
Table 185 Africa: Kombucha Market, by Country, 2019-2023 (USD Million)
Table 186 Africa: Kombucha Market, by Country, 2024-2029 (USD Million)
Table 187 Africa: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 188 Africa: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.6.2.1 South Africa
12.6.2.1.1 Growing Popularity of Organic Products to Drive Consumption of Kombucha
Table 189 South Africa: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 190 South Africa: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.6.2.2 Nigeria
12.6.2.2.1 Increasing Tax on Sugary Drinks to Create Opportunity for Manufacturers to Enter Developing Market
Table 191 Nigeria: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 192 Nigeria: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.6.2.3 Kenya
12.6.2.3.1 Rising Awareness Regarding Health Benefits Associated with Kombucha Consumption to Increase Its Popularity
Table 193 Kenya: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 194 Kenya: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.6.2.4 Rest of Africa
Table 195 Rest of Africa: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 196 Rest of Africa: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.6.3 Middle East
Table 197 Middle East: Kombucha Market, by Country, 2019-2023 (USD Million)
Table 198 Middle East: Kombucha Market, by Country, 2024-2029 (USD Million)
Table 199 Middle East: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 200 Middle East: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.6.3.1 Saudi Arabia
12.6.3.1.1 Rising Popularity of Organic Food Products to Drive Kombucha Market
Table 201 Saudi Arabia: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 202 Saudi Arabia: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.6.3.2 UAE
12.6.3.2.1 Tax Hike on Sweetened Drinks to Create Opportunity for Manufacturers to Enter Growing Kombucha Market
Table 203 UAE: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 204 UAE: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.6.3.3 Qatar
12.6.3.3.1 Introduction of Tax Law on Unhealthy Products to Drive Market for Healthy Beverages, Including Kombucha
Table 205 Qatar: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 206 Qatar: Kombucha Market, by Nature, 2024-2029 (USD Million)
12.6.3.4 Rest of Middle East
Table 207 Rest of Middle East: Kombucha Market, by Nature, 2019-2023 (USD Million)
Table 208 Rest of Middle East: Kombucha Market, by Nature, 2024-2029 (USD Million)
13 Competitive Landscape
13.1 Overview
13.2 Market Share Analysis, 2022
Table 209 Kombucha Market: Degree of Competition
13.3 Key Players’ Strategies/Right to Win
Table 210 Overview of Strategies Adopted by Key Players in Kombucha Market, 2020-2024
13.4 Brand/Product Analysis
Figure 49 Brand/Product Analysis, by Kombucha Key Brand
13.5 Company Evaluation Matrix: Key Players
13.5.1 Stars
13.5.2 Emerging Leaders
13.5.3 Pervasive Players
13.5.4 Participants
Figure 50 Kombucha Market: Company Evaluation Matrix (Key Players), 2023
13.5.5 Company Footprint
Table 211 Overall Company Footprint
Table 212 Kombucha Market: Company Product Type Footprint
Table 213 Kombucha Market: Company Packaging Type Footprint
Table 214 Kombucha Market: Company Nature Footprint
Table 215 Kombucha Market: Company Type Footprint
Table 216 Kombucha Market: Company Regional Footprint
13.6 Competitive Scenario
13.6.1 Product Launches
Table 217 Kombucha Market: Product Launches, January 2020-March 2024
13.6.2 Deals
Table 218 Kombucha Market: Deals, January 2020-March 2024
13.6.3 Expansions
Table 219 Kombucha Market: Expansions, January 2020-March 2024
14 Company Profiles
(Business Overview, Products/Solutions/Services Offered, Recent Developments & Analyst's View)*
14.1 Key Players
14.1.1 Gt's Living Foods
Table 220 Gt's Living Foods: Company Overview
Table 221 Gt's Living Foods: Products/Solutions/Services Offered
Table 222 Gt's Living Foods: Product Launches
14.1.2 Brew Dr.
Table 223 Brew Dr.: Company Overview
Table 224 Brew Dr.: Products/Solutions/Services Offered
Table 225 Brew Dr.: Product Launches
14.1.3 Systm Foods Inc.
Table 226 Systm Foods Inc.: Company Overview
Table 227 Systm Foods Inc.: Products/Solutions/Services Offered
Table 228 Systm Foods Inc.: Deals
Table 229 Systm Foods Inc.: Product Launches
14.1.4 Health-Ade LLC
Table 230 Health-Ade LLC: Company Overview
Table 231 Health-Ade LLC: Products/Solutions/Services Offered
14.1.5 Tropicana Brands Group
Table 232 Tropicana Brands Group: Company Overview
Table 233 Tropicana Brands Group: Products/Solutions/Services Offered
Table 234 Tropicana Brands Group: Product Launches
14.1.6 Momo Kombucha
Table 235 Momo Kombucha: Company Overview
Table 236 Momo Kombucha: Products/Solutions/Services Offered
Table 237 Momo Kombucha: Product Launches
14.1.7 Go Kombucha
Table 238 Go Kombucha: Company Overview
Table 239 Go Kombucha: Products/Solutions/Services Offered
14.1.8 Harris Freeman
Table 240 Harris Freeman: Company Overview
Table 241 Harris Freeman: Products/Solutions/Services Offered
Table 242 Harris Freeman: Expansions
14.1.9 Kosmic Kombucha
Table 243 Kosmic Kombucha: Company Overview
Table 244 Kosmic Kombucha: Products/Solutions/Services Offered
14.1.10 Equinox Kombucha
Table 245 Equinox Kombucha: Company Overview
Table 246 Equinox Kombucha: Products/Solutions/Services Offered
Table 247 Equinox Kombucha: Expansions
14.1.11 Remedy Drinks
Table 248 Remedy Drinks: Company Overview
Table 249 Remedy Drinks: Products/Solutions/Services Offered
Table 250 Remedy Drinks: Product Launches
Table 251 Remedy Drinks: Expansions
14.1.12 Soulfresh Global Pty Ltd
Table 252 Soulfresh Global Pty Ltd.: Company Overview
Table 253 Soulfresh Global Pty Ltd.: Products/Solutions/Services Offered
Table 254 Soulfresh Global Pty Ltd.: Product Launches
14.1.13 Cruz Group Sp. Z O. O.
Table 255 Cruz Group Sp. Z O. O.: Company Overview
Table 256 Cruz Group Sp. Z O. O.: Products/Solutions/Services Offered
14.1.14 Nessalla Kombucha
Table 257 Nessalla Kombucha: Company Overview
Table 258 Nessalla Kombucha: Products/Solutions/Services Offered
14.1.15 Fedup Foods
Table 259 Fedup Foods: Company Overview
Table 260 Fedup Foods: Products/Solutions/Services Offered
14.2 Other Players
14.2.1 Aqua Vitea
Table 261 Aqua Vitea: Company Overview
Table 262 Aqua Vitea: Products/Solutions/Services Offered
Table 263 Aqua Vitea: Deals
14.2.2 Drink Live
Table 264 Drink Live: Company Overview
Table 265 Drink Live: Products/Solutions/Services Offered
14.2.3 København Kombucha
Table 266 København Kombucha: Company Overview
Table 267 København Kombucha: Products/Solutions/Services Offered
Table 268 København Kombucha: Deals
14.2.4 Læsk
Table 269 Læsk: Company Overview
Table 270 Læsk: Products/Solutions/Services Offered
14.2.5 Fix8
Table 271 Fix8: Company Overview
Table 272 Fix8: Products/Solutions/Services Offered
Table 273 Fix8: Deals
Table 274 Fix8: Expansions
14.2.6 Bb Kombucha
14.2.7 Brothers and Sisters
14.2.8 Atmosphere Kombucha
14.2.9 Kultur’D
14.2.10 Borécha
*Details on Business Overview, Products/Solutions/Services Offered, Recent Developments & Analyst's View Might Not be Captured in Case of Unlisted Companies
15 Adjacent and Related Markets
15.1 Introduction
Table 275 Adjacent Markets
15.2 Research Limitations
15.3 Specialty Yeast Market
15.3.1 Market Definition
15.3.2 Market Overview
Table 276 Specialty Yeast Market, by Type, 2017-2021 (USD Million)
Table 277 Specialty Yeast Market, by Type, 2022-2027 (USD Million)
15.4 Starter Cultures Market
15.4.1 Market Definition
15.4.2 Market Overview
Table 278 Starter Cultures Market, by Application, 2017-2021 (USD Million)
Table 279 Starter Cultures Market, by Application, 2022-2027 (USD Million)
16 Appendix
16.1 Discussion Guide
16.2 Knowledgestore: The Subscription Portal
16.3 Customization Options

Companies Mentioned

  • Gt's Living Foods
  • Brew Dr.
  • Systm Foods Inc.
  • Health-Ade LLC
  • Tropicana Brands Group
  • Momo Kombucha
  • Go Kombucha
  • Harris Freeman
  • Kosmic Kombucha
  • Equinox Kombucha
  • Remedy Drinks
  • Soulfresh Global Pty Ltd
  • Cruz Group Sp. Z O. O.
  • Nessalla Kombucha
  • Fedup Foods
  • Aqua Vitea
  • Drink Live
  • København Kombucha
  • Læsk
  • Fix8
  • Bb Kombucha
  • Brothers and Sisters
  • Atmosphere Kombucha
  • Kultur’D
  • Borécha

Table Information

Report AttributeDetails
No. of Pages250
PublishedApril 2024
Forecast Period2024 - 2029
Estimated Market Value ( USD ) in 2024 $ 2.4 Billion
Forecasted Market Value ( USD ) by 2029 $ 5.9 Billion
Compound Annual Growth Rate19.4%
No. of Companies Mentioned25

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