|
|
 |
|
Viewing report
|
|
|
|
Aerospace Equipment and Services in Belgium: A Strategic Reference, 2006
ICON Group International, July 2007, Pages: 213
How to Strategically Evaluate Belgium
Perhaps the most efficient way of evaluating Belgium is to consider key dimensions which themselves are composites of multiple factors. Composite portfolio approaches have long been used by strategic planners. The biggest challenge in this approach is to choose the appropriate factors that are the most relevant to international planning. The two measures of greatest relevance to aerospace equipment and services are “latent demand” and “market accessibility”. The figure below summarizes the key dimensions and recommendations of such an approach. Using these two composites, one can prioritize all countries of the world. Countries of high latent demand and high relative accessibility (e.g. easier entry for one firm compared to other firms) are given highest priority. The figure below shows two different scenarios. Accessibility is defined as a firm’s ease of entering or supplying from or to a market (the “supply side”), and latent demand is an indicator of the potential in serving from or to the market (the “demand side”).
Framework for Prioritizing Countries
Demand/Market Potential Driven Firm
Relative Accessibility
Accessibility/Supply Averse Firm
In the top figure, the firm is driven by market potential, whereas the bottom figure represents a firm that is driven by costs or by an aversion to difficult markets. This report treats the reader as coming from a “generic firm” approaching the global market - neither a market-driven nor a cost-driven company. Planners must therefore augment this report with their own company-specific factors that might change the priorities (e.g. a Canadian firm may have higher accessibility in Canada than a German firm).
Latent Demand and Accessibility in Belgium
This report provides a detailed overview of factors driving latent demand and accessibility for aerospace equipment and services in Belgium. Latent demand is largely driven by economic fundamentals specific to aerospace equipment and services. This topic is discussed in Chapter 2 using work carried out in Belgium on behalf of American firms and authored by the United States government (typically commercial attachés or similar persons in local offices of the U.S. Department of State). I have included a number of edits to clarify the information provided. Latent demand only represents half of the picture. Chapter 2 also deals with micro-accessibility for aerospace equipment and services in Belgium. I use the term “micro” since the discussion is focused specifically on aerospace equipment and services.
Chapter 3 is also a stand-alone report that I have authored. It covers proxy pro-forma financial indicators of firms operating in Belgium. I use the word “proxy” because the provided figures only cover a “what if” scenario, based on actual operating results for firms in Belgium. The numbers are only indicative of an average firm whose primary activity is in Belgium. It covers a vertical analysis of the maximum likelihood balance sheet, income statement, and financial ratios of firms operating in Belgium. It does so for a particular Standard Industrial Classification (SIC) code. That code covers “aircraft and parts manufacturing”, as defined in Chapter 3. Again, while “aircraft and parts manufacturing” does not exactly equate to “aerospace equipment and services”, it nevertheless gives an indicator of how Belgium compares to other countries for a proxy adjacent category along various dimensions.
Chapter 4 deals with macro-accessibility and covers factors that go beyond aerospace equipment and services. A country may at first sight appear to be attractive due to a high latent demand, but it is often less attractive when one considers at the macro level how easy it might be to serve that entire potential and/or general business risks. While accessibility will always vary from one company to another for a given country, the following domains are typically considered when evaluating macro-accessibility in Belgium:
Openness to Trade in Belgium
Openness to Direct Investment in Belgium
Local Marketing and Entry Strategy Alternatives
Local Human Resources
Local Risks
Across these domains, a number of not-so-obvious factors can affect accessibility and risk. These are covered in the Chapter 4, which is a general overview of investment and business conditions in Belgium. Chapter 4 is also presented from the perspective of an American firm, though is equally applicable to most firms entering Belgium. This chapter is also authored by local offices of the U.S. government, as is Chapter 2. Likewise, I have included a number of edits to clarify the provided information as it relates to the general strategic framework mentioned earlier.
Customers who bought this item also bought
Security for Airport and Aerospace, Maritime and Port, and High-Threat Targets in Belgium: A Strategic Reference, 200609
Opportunities for Composites in the Global Aerospace Market 2009-2028
The Global Aerospace Market Trends and Forecast 2009-2028
Opportunities for Composites in the Global Aerospace Market 2007-2026
High Definition Television (HDTV) - Global Strategic Business Report
Growth Opportunities in the Carbon Fiber Market 2009-2014
Opportunities for Composites in The Global UAV Market 2009-2014: Trends, Forecast and Opportunity Analysis
Growth Opportunities in Carbon Fiber Composites Market 2006-2011
Executive Analysis of the Indian Defence Industry
Global Composites Market 2009 - 2014: Opportunities, Markets & Technologies
Global Composites Market 2008-2013: Opportunities, Markets and Technologies
SCM Snapshot Germany 2004
|
|
|
|
