We recently completed a comparison of six market leading Customer Relationship Management (CRM) solutions. One of the evaluated products was SAP Business One CRM. The evaluation examines specific strengths and weaknesses to determine to what degree it would make a good choice for an organization implementing CRM. This research note outlines several key points, including:
-SAP’s position in the spectrum of CRM offerings.
-A description of the SAP Business One CRM solution.
-SAP Business One CRM product strengths and challenges.
SAP Business One CRM provides adequate sales and service functionality, but will not be compelling product to non-SAP users. Companies that have no existing commitment to SAP software should look elsewhere for mid-market CRM solutions.