- Language: English
- 302 Pages
- Published: November 2012
- Region: Global
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Demand for SaaS Business Applications Segmented by US Vertical Market
- Published: June 2008
- Region: United States
- 59 pages
SaaS (Software as a Service) is creating a lot of hype in the market place as an alternative to traditional, installed licenses for business management applications. In its March 2008 SaaS survey, we asked US-based survey respondents about their usage of six specific business function-related applications delivered in the SaaS model: CRM, ERP, SCM, HR, Salesforce automation, and Web collaboration applications.
We also questioned respondents about their use of Microsoft Office-esque productivity applications (word processing, spreadsheet, and presentation applications) delivered as a service specifically to gauge the impact that SaaS productivity applications might have on Microsoft's dominant position in this space.
This report is broken out into two sections; the first focuses on demand for business function-related SaaS applications, the second focuses on demand for SaaS productivity applications. Covered are the crucial reasons why businesses are or are not interested in these applications, as well as who they turn to as providers.
Survey data showing SaaS adoption drivers and inhibitors is segmented into four vertical markets:
Survey data from these four vertical markets is presented and compared to results from respondents across the entire US market.
A forecast of total US business application hosting revenues through 2012 is also included.
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Definition of Applications in Survey:
Business Management Application Usage
Survey Guidance Given to Respondents
Take Rates for Hosted Applications Vary by Function
Hosted Deployments Lag In-House Deployments
Business Management Application Implementations by Vertical Market
Customer Relationship Management-Type Application Implementations by Vertical Market
Enterprise Resource Planning-Type Application Implementations by Vertical Market
Human Resources/Talent Management-Type Application Implementations by Vertical Market
Supply Chain Management-Type Application Implementations by Vertical Market
Web Collaboration-Type Application Implementations by Vertical Market
Current Hosted Application Users Satisfied With Services
Satisfaction With Hosted Business Management Applications by Vertical Market
Multiple Factors Seen as Important Benefits of SaaS Business Applications
Important Potential Benefits of Using Hosted Business Applications by Vertical Market
Hosted Business Applications Offer Savings of 34% Compared to Installed Applications
Annual Savings of Using Hosted Applications by Vertical Market
What Leads to Dissatisfied Hosted Business Management Ap Users?
Main Reasons for Using Hosted Business Aps Less in the Future by Vertical Market
Who Do Users of Hosted Applications Turn To?
Type of Provider Used for Business Management Applications by Vertical Market
Why Are Businesses Not Using SaaS?
Why the Lack of Interest in Hosted Business Management Applications?
Main Reason for Lack of Interest in Hosted Applications by Vertical Market
Office Productivity Applications
Current Office Productivity Applications Usage
Office Productivity Application Implementations by Vertical Market
Current Hosted Office Productivity Applications Users
What Are the Adoption Drivers for Current Hosted Application Users?
Important Potential Benefits of Using Hosted Productivity Applications by Vertical Market
Satisfaction With Hosted Office Productivity Applications is Good, But Not Great
Level of Satisfaction With Using Hosted Productivity Applications by Vertical Market
Recommending Using Hosted Productivity Applications by Vertical Market
Future Usage of Hosted Productivity Applications by Vertical Market
What Would Current Users Be Willing to Pay For?
Features Desired from Hosted Productivity Application Users by Vertical Market
Who Do Current Users Turn to as Providers of Hosted Applications?
Types of Providers of Hosted Productivity Applications by Vertical Market
Future Office Productivity Application Plans by Vertical Market
Current Installed Users Who are Going to Switch to or Try Hosted Applications
Why Try Hosted Applications?
Important Potential Benefits of Hosted Productivity Applications by Vertical Market
Who Will They Turn to as Providers of Hosted Applications?
Providers Turned to for Hosted Productivity Applications by Vertical Market
Current Installed Users With an Interest in Hosted Applications
Can Anything Stoke the Interest of Installed-License Users in Hosted Applications?
Interest in Hosted Productivity Applications by Vertical Market
What Drives Interest in Hosted Office Productivity Applications Among Curious Office Users?
Important Potential Benefits of Hosted Productivity Applications by Vertical Market
Steadfast Installed Users
Why the Lack of Interest in Hosted Productivity Applications?
Main Reason for Disinterest in Hosted Productivity Applications by Vertical Market
List of Tables
Table 1. US Business Application Hosting Revenues 2007–2012
Table 2. Private Sector Firms More Likely to Use Business Management Applications
Table 3. Healthcare Market Among Most Satisfied With Hosted Business Management Applications
Table 4. Scalability and Accessibility of Hosted Applications are Crucial Benefits
Table 5. Professional Services Market Most Likely to Save With SaaS
Table 6. Reasons for Churn Vary by Vertical Market
Table 7. Software Companies Turned to Most Often as SaaS Provider by All Four Major Vertical Markets
Table 8. Reasons for Disinterest in SaaS Vary Greatly by Vertical Market
Table 9. Education Market the Least Likely to Use Hosted Productivity Applications
Table 10. Potential Benefits of Hosted Productivity Applications Vary Across Vertical Markets
Table 11. Government Users of Hosted Productivity Applications Less Than Satisfied
Table 12. Hosted Productivity Application Users in Education Market Most Likely to Recommend Them
Table 13. Healthcare Market Most Likely to Use Hosted Productivity Applications More in Next Year
Table 14. Healthcare Market Shows Interest in Additional Features
Table 15. Most Vertical Markets Look to Software Companies for Hosted Productivity Applications
Table 16. Professional Services Market the Most Likely to Experiment With Hosted Productivity Aps
Table 17. Importance of Potential Benefits of Hosted Productivity Applications Vary by Vertical Market
Table 18. Software Companies the Most Likely Provider of Hosted Aps Across All Vertical Markets
Table 19. Private Sector Firms Slightly More Interested in Hosted Applications Than Public Firms
Table 20. Important Potential Benefits of Hosted Productivity Applications by Vertical Market
Table 21. Reasons for Disinterest in Hosted Productivity Applications Vary Across Vertical Markets
Table 22. Business Management Application Implementation Status
Table 23. Non-SaaS User Interest in Trying Hosted Applications in Next 12 Months
List of Figures
Figure 1. Total US Market View of Business Management Application Implementations
Figure 2. More Than One-Third of Professional Services Market Addressable for Hosted CRM
Figure 3. Roughly Only One in Ten Firms Have No Plans for ERP Implementations
Figure 4. Few New HR/Talent Management Application Implementations in the Healthcare Market
Figure 5. Private Sector Firms the Most Likely to Implement Hosted SFA-Type Applications
Figure 6. Only 2% of Public Sector Firms Plan New Hosted SCM-Type Application Implementations
Figure 7. Web Collaboration Applications the Most Likely Applications to be Hosted
Figure 8. Over 80% of Current Hosted Business Ap Users Will Use Them as Much or More in Next Year
Figure 9. TCO Not the Only Benefit to Current or Future SaaS Users
Figure 10. Only 4% Say There is No TCO Benefit to Hosted Business Applications
Figure 11. Security and Poor Support Leading to Churn
Figure 12. Software Companies Turned to Most Often as Hosted Applications Providers
Figure 13. Little Interest in Hosted Applications Among Current Non-Hosted Applications Users
Figure 14. Reasons for Disinterest in Hosted Applications Vary by Size of Business
Figure 15. Traditional Licenses Solely Used by Three-Quarters of US Market
Figure 16. Multiple Benefits Resonate With Current Hosted Productivity Applications Users
Figure 17. Majority of Current Hosted Applications Users Only Moderately Satisfied
Figure 18. Four Out of Five Users Would Recommend Using Hosted Productivity Applications
Figure 19. 83% of Hosted Productivity Applications Users Plan to Use as Much or More in Next Year
Figure 20. Providers Could Potentially Charge for Extra Features
Figure 21. Preferred Providers of Hosted Productivity Applications Vary
Figure 22. Not Much Demand for Hosted Applications Expected Among Current Installed License Users
Figure 23. TCO and Accessibility are Key Potential Benefits for the Hosted-Curious
Figure 24. Pure-Play Productivity Applications Providers Will See Market Share Gains in Next Year
Figure 25. Not Much Interest in Using or Trying Hosted Applications Among Current Installed Users
Figure 26. Same Benefits Resonate With Hosted-Curious Installed Productivity Users
Figure 27. Lack of TCO Benefit the Main Reason for Disinterest among Installed License Users
Figure 28. Respondents’ Knowledge of Organization’s Business Software
Figure 29. Respondents’ Role in the Procurement of Organization’s Business Software