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P&G - IT Sales Opportunities - 2008 Product Image

P&G - IT Sales Opportunities - 2008

  • ID: 614876
  • July 2008
  • 35 pages
  • TechNavio

The Procter & Gamble Company (P&G) is provides branded consumer goods products. It is organized into three global business units: Beauty and Health, Household Care and Gillette GBU. Its products are sold in over 180 countries around the world, primarily through mass merchandisers, grocery stores, membership clubs stores and drug stores. The company owns licenses under patents and registered trademarks, which are used in its business activities. Some of these patents or licenses cover product formulation and processes used to manufacture its products. Procter & Gamble created new product catrgories with brands such as Febreze, Swiffer, Kandoo, Prilosec OTC and ThermaCare.

Industry trends and drivers have a direct or indirect affect on IT spending of all companies operating within an industry. For example - increase in sourcing from low cost countries might influence P&G to relook at their supply chains, resulting in selling opportunities for SCM solutions, collaboration tools etc. Thus, we can conclude that industry spending on any particular IT product or service is an important indicator of the criticality of that product or service for the industry. Based on READ MORE >

1. Company Overview
1.1 Business Overview
1.2 Key Figures
1.3 Corporate Headquarters
2. IT Spending and Deployments
3. IT Sales Opportunities
3.1 IT Sales Opportunities - Software
3.2 IT Sales Opportunities - Hardware
3.3 IT Sales Opportunities - Services
4. Sales Drivers
4.1 Being Environmental Friendly
4.2 Business Portfolio Management
4.3 Capacity Expansion
4.4 Collaboration & Partnership
4.5 Cost Cutting & Operational Efficiency
4.6 Expanding Research & Development Activities
4.7 Geographical Expansion
4.8 Global Integrated Supply Chain
4.9 Introducing New Products
4.10 Online Sales & Marketing
4.11 Understanding Customer needs
4.12 Undertaking New Sales & Marketing Initiative
5. Conclusion
Appendix A: Key IT Spending Decision Makers
Belgium
Brazil
Canada
France
Germany
Poland
Switzerland
United Kingdom
United States
Venezuela
Appendix B: Definitions
B.1 Software
B.2 Hardware
B.3 Services
Appendix C: Methodology
C.1 Evaluating Criticality Score
C.2 Evaluating Demand Score
Other Reports in This Series

List of Exhibits
Exhibit 2.1: IT Deployment Details
Exhibit 3.1: Software Sales Opportunities Map
Exhibit 3.2: Opportunities and Related Sales Drivers for Software
Exhibit 3.3: Hardware Sales Opportunities Map
Exhibit 3.4: Opportunities and Related Sales Drivers for Hardware
Exhibit 3.5: IT Services Sales Opportunities Map
Exhibit 3.6: Opportunities and Related Sales Drivers for IT Services
Exhibit C1: Calculations for Estimating Criticality Score
Exhibit C2: Criticality Scores for Various Software Applications
Exhibit C3: Criticality Scores for Various Hardware Products
Exhibit C4: Criticality Scores for Various IT Services
Exhibit C5: Calculations for Estimating Demand Score

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