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Oral Hygiene in the Philippines to 2011

Datamonitor, May 2008, Pages: 156

This databook is a detailed information resource covering all the key data points on Oral Hygiene in the Philippines. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope

- Contains information on 5 categories: Toothpaste, Toothbrushes, Mouthwash, Dental floss and Denture care

- Provides market value, volume, expenditure and consumption data by market, segment and subsegment

- Includes company and brand share data by categories

Highlights of this title

The market for Oral Hygiene in the Philippines increased between 2001-2006, growing at an average annual rate of 3.8%.

The leading company in the market in 2006 was Colgate-Palmolive Company. The second-largest player was GlaxoSmithKline Plc with Unilever in third place.

Key reasons to purchase this title

- Discover the major quantitative trends affecting the Oral Hygiene markets

- Understand consumers consumption and expenditure patterns

- Understand the future direction of the market with reliable historical data and full five year forecasting

Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Oral Hygiene 2
Summary category level - Dental Floss 3
Summary category level - Denture Care 4
Summary category level - Mouthwash 5
Summary category level - Toothbrushes 6
Summary category level - Toothpaste 7
Chapter 2 INTRODUCTION 8
What is this report about? 8
How to use this report 8
Market Definition 9
Chapter 3 MARKET OVERVIEW 24
Value Analysis, 2001-2006 24
Value Analysis, 2006-2011 25
Value Analysis, US$ 2001-2006 27
Value Analysis, US$ 2006-2011 27
Volume Analysis, 2001-2006 29
Volume Analysis, 2006-2011 30
Company and Brand Share Analysis 32
Distribution Analysis 36
Expenditure & consumption per capita 38
Chapter 4 LEADING COMPANY PROFILES 42
Colgate-Palmolive Company 42
GlaxoSmithKline 44
Chapter 5 CATEGORY ANALYSIS - DENTAL FLOSS 47
Value Analysis, 2001-2006 47
Value Analysis, 2006-2011 48
Value Analysis, US$ 2001-2006 50
Value Analysis, US$ 2006-2011 50
Volume Analysis, 2001-2006 52
Volume Analysis, 2006-2011 53
Company and Brand Share Analysis 55
Distribution Analysis 58
Expenditure & consumption per capita 60
Chapter 6 CATEGORY ANALYSIS - DENTURE CARE 63
Value Analysis, 2001-2006 63
Value Analysis, 2006-2011 64
Value Analysis, US$ 2001-2006 66
Value Analysis, US$ 2006-2011 66
Volume Analysis, 2001-2006 68
Volume Analysis, 2006-2011 69
Company and Brand Share Analysis 71
Distribution Analysis 74
Expenditure & consumption per capita 76
Chapter 7 CATEGORY ANALYSIS - MOUTHWASH 79
Value Analysis, 2001-2006 79
Value Analysis, 2006-2011 80
Value Analysis, US$ 2001-2006 82
Value Analysis, US$ 2006-2011 82
Volume Analysis, 2001-2006 84
Volume Analysis, 2006-2011 85
Company and Brand Share Analysis 87
Distribution Analysis 90
Expenditure & consumption per capita 92
Chapter 8 CATEGORY ANALYSIS - TOOTHBRUSHES 95
Value Analysis, 2001-2006 95
Value Analysis, 2006-2011 96
Value Analysis, US$ 2001-2006 98
Value Analysis, US$ 2006-2011 98
Volume Analysis, 2001-2006 100
Volume Analysis, 2006-2011 101
Company and Brand Share Analysis 103
Distribution Analysis 106
Expenditure & consumption per capita 108
Chapter 9 CATEGORY ANALYSIS - TOOTHPASTE 111
Value Analysis, 2001-2006 111
Value Analysis, 2006-2011 112
Value Analysis, US$ 2001-2006 114
Value Analysis, US$ 2006-2011 114
Volume Analysis, 2001-2006 116
Volume Analysis, 2006-2011 117
Company and Brand Share Analysis 119
Distribution Analysis 122
Expenditure & consumption per capita 124
Chapter 10 COUNTRY COMPARISON 127
Value 127
Volume 132
Market Share 137
Chapter 11 NEW PRODUCT DEVELOPMENT 138
Product launches over time 138
Recent product launches 140
Chapter 12 PHILIPPINES SOCIOECONOMIC PROFILE 141
Country Overview 141
Key Facts 142
Political Overview 144
Philippines Economic Overview 145
Chapter 13 PHILIPPINES MACROECONOMIC PROFILE 146
Macroeconomic Indicators 146
Chapter 14 RESEARCH METHODOLOGY 151
Methodology overview 151
Secondary research 152
Market modelling 153
Primary research 154
Data finalisation 154
Ongoing research 155
Chapter 15 APPENDIX 156
Future readings 156
How to contact experts in your industry 156

LIST OF FIGURES
Figure 1: Philippines Oral Hygiene value & value forecast, 2001-2011 (PHP m, nominal prices) 26
Figure 2: Philippines Oral Hygiene category growth comparison, by value, 2001-2011 28
Figure 3: Philippines Oral Hygiene volume & volume forecast, 2001-2011 (Units m) 31
Figure 4: Philippines Oral Hygiene category growth comparison, by volume, 2001-2011 31
Figure 5: Philippines Oral Hygiene company share, by value, 2005-2006 (%) 34
Figure 6: Philippines Oral Hygiene distribution channels, by value, 2005-2006(%) 37
Figure 7: Philippines Dental Floss value & value forecast, 2001-2011 (PHP m, nominal prices) 49
Figure 8: Philippines Dental Floss category growth comparison, by value, 2001-2011 51
Figure 9: Philippines Dental Floss volume & volume forecast, 2001-2011 (Units m) 54
Figure 10: Philippines Dental Floss category growth comparison, by volume, 2001-2011 54
Figure 11: Philippines Dental Floss company share, by value, 2005-2006 (%) 56
Figure 12: Philippines Dental Floss distribution channels, by value, 2005-2006(%) 59
Figure 13: Philippines Denture Care value & value forecast, 2001-2011 (PHP m, nominal prices) 65
Figure 14: Philippines Denture Care category growth comparison, by value, 2001-2011 67
Figure 15: Philippines Denture Care volume & volume forecast, 2001-2011 (Units m) 70
Figure 16: Philippines Denture Care category growth comparison, by volume, 2001-2011 70
Figure 17: Philippines Denture Care company share, by value, 2005-2006 (%) 72
Figure 18: Philippines Denture Care distribution channels, by value, 2005-2006(%) 75
Figure 19: Philippines Mouthwash value & value forecast, 2001-2011 (PHP m, nominal prices) 81
Figure 20: Philippines Mouthwash category growth comparison, by value, 2001-2011 83
Figure 21: Philippines Mouthwash volume & volume forecast, 2001-2011 (Units m) 86
Figure 22: Philippines Mouthwash category growth comparison, by volume, 2001-2011 86
Figure 23: Philippines Mouthwash company share, by value, 2005-2006 (%) 88
Figure 24: Philippines Mouthwash distribution channels, by value, 2005-2006(%) 91
Figure 25: Philippines Toothbrushes value & value forecast, 2001-2011 (PHP m, nominal prices) 97
Figure 26: Philippines Toothbrushes category growth comparison, by value, 2001-2011 99
Figure 27: Philippines Toothbrushes volume & volume forecast, 2001-2011 (Units m) 102
Figure 28: Philippines Toothbrushes category growth comparison, by volume, 2001-2011 102
Figure 29: Philippines Toothbrushes company share, by value, 2005-2006 (%) 104
Figure 30: Philippines Toothbrushes distribution channels, by value, 2005-2006(%) 107
Figure 31: Philippines Toothpaste value & value forecast, 2001-2011 (PHP m, nominal prices) 113
Figure 32: Philippines Toothpaste category growth comparison, by value, 2001-2011 115
Figure 33: Philippines Toothpaste volume & volume forecast, 2001-2011 (Units m) 118
Figure 34: Philippines Toothpaste category growth comparison, by volume, 2001-2011 118
Figure 35: Philippines Toothpaste company share, by value, 2005-2006 (%) 120
Figure 36: Philippines Toothpaste distribution channels, by value, 2005-2006(%) 123
Figure 37: Global Oral Hygiene market split (value terms, 2006) - Top 5 countries 128
Figure 38: Global Oral Hygiene market value, 2001 - 2006 (Top 5 countries) 131
Figure 39: Global Oral Hygiene market split (volume terms, 2006) - Top 5 countries 133
Figure 40: Global Oral Hygiene market volume, 2001 - 2006 (Top 5 countries) 136
Figure 41: Map of Philippines 143
Figure 42: Annual data review process 152

LIST OF TABLES
Table 1: Oral Hygiene category definitions 10
Table 2: Oral Hygiene distribution channels 11
Table 3: Philippines Oral Hygiene value, 2001-2006 (PHP m, nominal prices) 24
Table 4: Philippines Oral Hygiene value forecast, 2006-2011 (PHP m, nominal prices) 25
Table 5: Philippines Oral Hygiene value, 2001-2006 (US$ m nominal prices) 27
Table 6: Philippines Oral Hygiene value forecast, 2006-2011 (US$ m nominal prices) 27
Table 7: Philippines Oral Hygiene volume, 2001-2006 (Units m) 29
Table 8: Philippines Oral Hygiene volume forecast, 2006-2011 (Units m) 30
Table 9: Philippines Oral Hygiene brand share, by value, 2005-2006 (%) 32
Table 10: Philippines Oral Hygiene value, by brand 2005-2006 (PHP m nominal prices) 33
Table 11: Philippines Oral Hygiene company share by value, 2005-2006 (%) 35
Table 12: Philippines Oral Hygiene value, by company, 2005-2006 (PHP m nominal prices) 35
Table 13: Philippines Oral Hygiene distribution channels, by value, 2005-2006 (%) 36
Table 14: Philippines Oral Hygiene value, by distribution channel, 2005-2006 (PHP m nominal prices) 36
Table 15: Philippines Oral Hygiene expenditure per capita, 2001-2006 (PHP, nominal prices) 38
Table 16: Philippines Oral Hygiene forecast expenditure per capita, 2006-2011 (PHP, nominal prices) 39
Table 17: Philippines Oral Hygiene expenditure per capita, 2001-2006 (US$ nominal prices) 39
Table 18: Philippines Oral Hygiene forecast expenditure per capita, 2006-2011 (US$ nominal prices) 40
Table 19: Philippines Oral Hygiene consumption per capita, 2001-2006 (Units) 40
Table 20: Philippines Oral Hygiene forecast consumption per capita, 2006-2011 (Units) 41
Table 21: Colgate-Palmolive Company Key Facts 42
Table 22: GlaxoSmithKline Key Facts 44
Table 23: Philippines Dental Floss value, 2001-2006 (PHP m, nominal prices) 47
Table 24: Philippines Dental Floss value forecast, 2006-2011 (PHP m, nominal prices) 48
Table 25: Philippines Dental Floss value, 2001-2006 (US$ m nominal prices) 50
Table 26: Philippines Dental Floss value forecast, 2006-2011 (US$ m nominal prices) 50
Table 27: Philippines Dental Floss volume, 2001-2006 (Units m) 52
Table 28: Philippines Dental Floss volume forecast, 2006-2011 (Units m) 53
Table 29: Philippines Dental Floss brand share, by value, 2005-2006 (%) 55
Table 30: Philippines Dental Floss value, by brand 2005-2006 (PHP m nominal prices) 55
Table 31: Philippines Dental Floss company share by value, 2005-2006 (%) 57
Table 32: Philippines Dental Floss value, by company, 2005-2006 (PHP m nominal prices) 57
Table 33: Philippines Dental Floss distribution channels, by value, 2005-2006 (%) 58
Table 34: Philippines Dental Floss value, by distribution channel, 2005-2006 (PHP m nominal prices) 58
Table 35: Philippines Dental Floss expenditure per capita, 2001-2006 (PHP, nominal prices) 60
Table 36: Philippines Dental Floss forecast expenditure per capita, 2006-2011 (PHP, nominal prices) 60
Table 37: Philippines Dental Floss expenditure per capita, 2001-2006 (US$ nominal prices) 61
Table 38: Philippines Dental Floss forecast expenditure per capita, 2006-2011 (US$ nominal prices) 61
Table 39: Philippines Dental Floss consumption per capita, 2001-2006 (Units) 62
Table 40: Philippines Dental Floss forecast consumption per capita, 2006-2011 (Units) 62
Table 41: Philippines Denture Care value, 2001-2006 (PHP m, nominal prices) 63
Table 42: Philippines Denture Care value forecast, 2006-2011 (PHP m, nominal prices) 64
Table 43: Philippines Denture Care value, 2001-2006 (US$ m nominal prices) 66
Table 44: Philippines Denture Care value forecast, 2006-2011 (US$ m nominal prices) 66
Table 45: Philippines Denture Care volume, 2001-2006 (Units m) 68
Table 46: Philippines Denture Care volume forecast, 2006-2011 (Units m) 69
Table 47: Philippines Denture Care brand share, by value, 2005-2006 (%) 71
Table 48: Philippines Denture Care value, by brand 2005-2006 (PHP m nominal prices) 71
Table 49: Philippines Denture Care company share by value, 2005-2006 (%) 73
Table 50: Philippines Denture Care value, by company, 2005-2006 (PHP m nominal prices) 73
Table 51: Philippines Denture Care distribution channels, by value, 2005-2006 (%) 74
Table 52: Philippines Denture Care value, by distribution channel, 2005-2006 (PHP m nominal prices) 74
Table 53: Philippines Denture Care expenditure per capita, 2001-2006 (PHP, nominal prices) 76
Table 54: Philippines Denture Care forecast expenditure per capita, 2006-2011 (PHP, nominal prices) 76
Table 55: Philippines Denture Care expenditure per capita, 2001-2006 (US$ nominal prices) 77
Table 56: Philippines Denture Care forecast expenditure per capita, 2006-2011 (US$ nominal prices) 77
Table 57: Philippines Denture Care consumption per capita, 2001-2006 (Units) 78
Table 58: Philippines Denture Care forecast consumption per capita, 2006-2011 (Units) 78
Table 59: Philippines Mouthwash value, 2001-2006 (PHP m, nominal prices) 79
Table 60: Philippines Mouthwash value forecast, 2006-2011 (PHP m, nominal prices) 80
Table 61: Philippines Mouthwash value, 2001-2006 (US$ m nominal prices) 82
Table 62: Philippines Mouthwash value forecast, 2006-2011 (US$ m nominal prices) 82
Table 63: Philippines Mouthwash volume, 2001-2006 (Units m) 84
Table 64: Philippines Mouthwash volume forecast, 2006-2011 (Units m) 85
Table 65: Philippines Mouthwash brand share, by value, 2005-2006 (%) 87
Table 66: Philippines Mouthwash value, by brand 2005-2006 (PHP m nominal prices) 87
Table 67: Philippines Mouthwash company share by value, 2005-2006 (%) 89
Table 68: Philippines Mouthwash value, by company, 2005-2006 (PHP m nominal prices) 89
Table 69: Philippines Mouthwash distribution channels, by value, 2005-2006 (%) 90
Table 70: Philippines Mouthwash value, by distribution channel, 2005-2006 (PHP m nominal prices) 90
Table 71: Philippines Mouthwash expenditure per capita, 2001-2006 (PHP, nominal prices) 92
Table 72: Philippines Mouthwash forecast expenditure per capita, 2006-2011 (PHP, nominal prices) 92
Table 73: Philippines Mouthwash expenditure per capita, 2001-2006 (US$ nominal prices) 93
Table 74: Philippines Mouthwash forecast expenditure per capita, 2006-2011 (US$ nominal prices) 93
Table 75: Philippines Mouthwash consumption per capita, 2001-2006 (Units) 94
Table 76: Philippines Mouthwash forecast consumption per capita, 2006-2011 (Units) 94
Table 77: Philippines Toothbrushes value, 2001-2006 (PHP m, nominal prices) 95
Table 78: Philippines Toothbrushes value forecast, 2006-2011 (PHP m, nominal prices) 96
Table 79: Philippines Toothbrushes value, 2001-2006 (US$ m nominal prices) 98
Table 80: Philippines Toothbrushes value forecast, 2006-2011 (US$ m nominal prices) 98
Table 81: Philippines Toothbrushes volume, 2001-2006 (Units m) 100
Table 82: Philippines Toothbrushes volume forecast, 2006-2011 (Units m) 101
Table 83: Philippines Toothbrushes brand share, by value, 2005-2006 (%) 103
Table 84: Philippines Toothbrushes value, by brand 2005-2006 (PHP m nominal prices) 103
Table 85: Philippines Toothbrushes company share by value, 2005-2006 (%) 105
Table 86: Philippines Toothbrushes value, by company, 2005-2006 (PHP m nominal prices) 105
Table 87: Philippines Toothbrushes distribution channels, by value, 2005-2006 (%) 106
Table 88: Philippines Toothbrushes value, by distribution channel, 2005-2006 (PHP m nominal prices) 106
Table 89: Philippines Toothbrushes expenditure per capita, 2001-2006 (PHP, nominal prices) 108
Table 90: Philippines Toothbrushes forecast expenditure per capita, 2006-2011 (PHP, nominal prices) 108
Table 91: Philippines Toothbrushes expenditure per capita, 2001-2006 (US$ nominal prices) 109
Table 92: Philippines Toothbrushes forecast expenditure per capita, 2006-2011 (US$ nominal prices) 109
Table 93: Philippines Toothbrushes consumption per capita, 2001-2006 (Units) 110
Table 94: Philippines Toothbrushes forecast consumption per capita, 2006-2011 (Units) 110
Table 95: Philippines Toothpaste value, 2001-2006 (PHP m, nominal prices) 111
Table 96: Philippines Toothpaste value forecast, 2006-2011 (PHP m, nominal prices) 112
Table 97: Philippines Toothpaste value, 2001-2006 (US$ m nominal prices) 114
Table 98: Philippines Toothpaste value forecast, 2006-2011 (US$ m nominal prices) 114
Table 99: Philippines Toothpaste volume, 2001-2006 (Units m) 116
Table 100: Philippines Toothpaste volume forecast, 2006-2011 (Units m) 117
Table 101: Philippines Toothpaste brand share, by value, 2005-2006 (%) 119
Table 102: Philippines Toothpaste value, by brand 2005-2006 (PHP m nominal prices) 119
Table 103: Philippines Toothpaste company share by value, 2005-2006 (%) 121
Table 104: Philippines Toothpaste value, by company, 2005-2006 (PHP m nominal prices) 121
Table 105: Philippines Toothpaste distribution channels, by value, 2005-2006 (%) 122
Table 106: Philippines Toothpaste value, by distribution channel, 2005-2006 (PHP m nominal prices) 122
Table 107: Philippines Toothpaste expenditure per capita, 2001-2006 (PHP, nominal prices) 124
Table 108: Philippines Toothpaste forecast expenditure per capita, 2006-2011 (PHP, nominal prices) 124
Table 109: Philippines Toothpaste expenditure per capita, 2001-2006 (US$ nominal prices) 125
Table 110: Philippines Toothpaste forecast expenditure per capita, 2006-2011 (US$ nominal prices) 125
Table 111: Philippines Toothpaste consumption per capita, 2001-2006 (Units) 126
Table 112: Philippines Toothpaste forecast consumption per capita, 2006-2011 (Units) 126
Table 113: Global Oral Hygiene market value, 2006 127
Table 114: Global Oral Hygiene market split (value terms (US$ m), 2006) - Top 5 countries 130
Table 115: Global Oral Hygiene market volume, 2006 132
Table 116: Global Oral Hygiene market split (volume terms, 2006) - Top 5 countries 135
Table 117: Leading players - Top 5 countries 137
Table 118: Philippines Oral Hygiene new product launches (reports) and SKUs, by company (Top 5 companies), 2006 138
Table 119: Philippines Oral Hygiene new product launches (reports), by flavor and fragrances, 2006 139
Table 120: Philippines Oral Hygiene new product launches (reports), by Ingredients (Top 10 Ingredients), 2006 139
Table 121: Philippines Oral Hygiene new product launches (reports), by Package tags or Claims, 2006 140
Table 122: Philippines Oral Hygiene new product launches (reports) - Recent 5 launches 140
Table 123: Philippines Key Facts 142
Table 124: Philippines population, by age group, 2000-2005 (millions) 146
Table 125: Philippines population forecast, by age group, 2005-2010 (millions) 147
Table 126: Philippines population, by gender, 2000-2005 (millions) 147
Table 127: Philippines population forecast, by gender, 2005-2010 (millions) 148
Table 128: Philippines real GDP, 2000-2005 (PHP bn, 2005 prices) 148
Table 129: Philippines real GDP forecast, 2005-2010 (PHP bn, 2005 prices) 148
Table 130: Philippines nominal GDP, 2000-2005 (PHP bn, nominal prices) 149
Table 131: Philippines real GDP, 2000-2005 (US$ bn, 2005 prices) 149
Table 132: Philippines real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 149
Table 133: Philippines consumer price index, 2000-2005 (2000=100) 150
Table 134: Philippines consumer price index, 2005-2010 (2000=100) 150
Table 135: Philippines exchange rate, 2000-2005 150

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