As IPTV develops and associated billing services evolve to include bundling with Internet access, VoIP, broadband wireless and mobile services, operators will take different routes to market, developing different IP and BSS/OSS integration strategies depending on their service environments and the complexity of existing billing and CRM systems. This paper discusses the essential BSS and OSS building blocks required for building a developed, differentiated, IPTV service and outlines future requirements for BSS/OSS integration and standards developments. -Please note that market trends reports are too short to contain a table of contents-
