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Frozen Food in Sweden

  • ID: 63464
  • January 2004
  • Region: Sweden
  • Euromonitor International
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The impressive performance of the frozen food sector in Sweden will be the result of strong growth in the ready meals, soup, poultry and fish/seafood subsectors. The development towards smaller packaging and products designed for ethnic cooking is boosting overall growth, but also helping value sales to grow faster than volume sales. Such products command higher prices thanks to the increased marketing surrounding them, which also helps create demand for these goods. With in-depth analysis of the latest trends in the dried food market, this report is part of a series of 52 individual country reports providing essential strategic data. Use these studies to assess the impact of new products; anticipate new retailing trends and measure brand and market shares.

Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown

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