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Ready Meals in Morocco Product Image

Ready Meals in Morocco

  • ID: 63514
  • October 2014
  • Region: Morocco
  • 56 pages
  • Euromonitor International

Ready meals is expected to increase in current value by 20% in 2014 as it continues to increase from a relatively low base. Moreover, the hectic lifestyles which are now being led by the majority of Moroccan consumers living in urban areas is motivating them to look for more convenient and practical packaged food products such as ready meals.

The Ready Meals in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Canned/Preserved Ready Meals, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Ready Meals market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Note: Product cover images may vary from those shown

READY MEALS IN MOROCCO

October 2014

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Ready Meals by Category: Volume 2009-2014
Table 2 Sales of Ready Meals by Category: Value 2009-2014
Table 3 Sales of Ready Meals by Category: % Volume Growth 2009-2014
Table 4 Sales of Ready Meals by Category: % Value Growth 2009-2014
Table 5 Sales of Ready Meals by Vegetarian vs Non-vegetarian: % Value 2014
Table 6 Sales of Frozen Ready Meals by Ethnicity: % Value 2009-2014
Table 7 NBO Company Shares of Ready Meals: % Value 2010-2014
Table 8 LBN Brand Shares of Ready Meals: % Value 2011-2014
Table 9 Distribution of Ready Meals by Format: % Value 2009-2014
Table 10 Forecast Sales of Ready Meals by Category: Volume 2014-2019
Table 11 Forecast Sales of Ready Meals by Category: Value 2014-2019
Table 12 Forecast Sales of Ready Meals by Category: % Volume Growth 2014-2019
Table 13 Forecast Sales of Ready Meals by Category: % Value Growth 2014-2019
Groupe Label Vie in Packaged Food (morocco)
Strategic Direction
Key Facts
Summary 1 Label'Vie Group: Key Facts
Summary 2 Groupe Label Vie: Operational Indicators, the table below indicates only sales of Groupe Label Vie in packaged food.
Company Background
Internet Strategy
Private Label
Summary 3 Groupe Label Vie: Private Label Portfolio
Competitive Positioning
Summary 4 Groupe Label Vie: Competitive Position 2013
Jessy Diffusion SA in Packaged Food (morocco)
Strategic Direction
Key Facts
Summary 5 Jessy Diffusion: Key Facts
Summary 6 Jessy Diffusion: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 Jessy diffusion: Competitive Position 2014
Moroccan Food Processing in Packaged Food (morocco)
Strategic Direction
Key Facts
Summary 8 Moroccan Food Processing: Key Facts
Summary 9 Moroccan Food Processing: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 10 Moroccan Food Processing: Competitive Position 2014
Executive Summary
Healthy Growth in Packaged Food Is Maintained by Growing Household Demand
Product Diversification and Discounts Increase Consumers' Spending in 2014
Domestic Players Still Outperform International Players in 2014
Small Grocery Retailers Are Most Frequented by Moroccans in 2014
Healthy Performance Is Expected Over the Forecast Period 2014-2019 in Morocco
Key Trends and Developments
Consumers' Lifestyles in Morocco Are Changing, With A General Shift in Food Consumption From Unpackaged To Packaged Food
the Health and Wellness Trend Attracts Moroccan Consumers To Packaged Food
Domestic Vs Multinational Manufacturers in Morocco
Retailing in Morocco
Foodservice - Key Trends and Developments
Headlines
Trends - Sales To Foodservice
Trends - Foodservice
Prospects
Category Data
Table 14 Foodservice Sales of Packaged Food by Category: Volume 2009-2014
Table 15 Foodservice Sales of Packaged Food by Category: % Volume Growth 2009-2014
Table 16 Forecast Foodservice Sales of Packaged Food by Category: Volume 2014-2019
Table 17 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 18 Sales of Impulse and Indulgence Products by Category: Volume 2009-2014
Table 19 Sales of Impulse and Indulgence Products by Category: Value 2009-2014
Table 20 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2009-2014
Table 21 Sales of Impulse and Indulgence Products by Category: % Value Growth 2009-2014
Table 22 NBO Company Shares of Impulse and Indulgence Products: % Value 2010-2014
Table 23 LBN Brand Shares of Impulse and Indulgence Products: % Value 2011-2014
Table 24 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2014-2019
Table 25 Forecast Sales of Impulse and Indulgence Products by Category: Value 2014-2019
Table 26 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2014-2019
Table 27 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2014-2019
Meal Solutions - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 28 Sales of Meal Solutions by Category: Volume 2009-2014
Table 29 Sales of Meal Solutions by Category: Value 2009-2014
Table 30 Sales of Meal Solutions by Category: % Volume Growth 2009-2014
Table 31 Sales of Meal Solutions by Category: % Value Growth 2009-2014
Table 32 NBO Company Shares of Meal Solutions: % Value 2010-2014
Table 33 LBN Brand Shares of Meal Solutions: % Value 2011-2014
Table 34 Forecast Sales of Meal Solutions by Category: Volume 2014-2019
Table 35 Forecast Sales of Meal Solutions by Category: Value 2014-2019
Table 36 Forecast Sales of Meal Solutions by Category: % Volume Growth 2014-2019
Table 37 Forecast Sales of Meal Solutions by Category: % Value Growth 2014-2019
Nutrition/staples - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 38 Sales of Nutrition/Staples by Category: Volume 2009-2014
Table 40 Sales of Nutrition/Staples by Category: % Volume Growth 2009-2014
Table 41 Sales of Nutrition/Staples by Category: % Value Growth 2009-2014
Table 42 NBO Company Shares of Nutrition/Staples: % Value 2010-2014
Table 43 LBN Brand Shares of Nutrition/Staples: % Value 2011-2014
Table 44 Forecast Sales of Nutrition/Staples by Category: Volume 2014-2019
Table 45 Forecast Sales of Nutrition/Staples by Category: Value 2014-2019
Table 46 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2014-2019
Table 47 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2014-2019
Market Data
Table 48 Sales of Packaged Food by Category: Volume 2009-2014
Table 49 Sales of Packaged Food by Category: Value 2009-2014
Table 50 Sales of Packaged Food by Category: % Volume Growth 2009-2014
Table 51 Sales of Packaged Food by Category: % Value Growth 2009-2014
Table 52 GBO Company Shares of Packaged Food: % Value 2010-2014
Table 53 NBO Company Shares of Packaged Food: % Value 2010-2014
Table 54 LBN Brand Shares of Packaged Food: % Value 2011-2014
Table 55 Penetration of Private Label by Category: % Value 2009-2014
Table 56 Distribution of Packaged Food by Format: % Value 2009-2014
Table 57 Distribution of Packaged Food by Format and Category: % Value 2014
Table 58 Forecast Sales of Packaged Food by Category: Volume 2014-2019
Table 59 Forecast Sales of Packaged Food by Category: Value 2014-2019
Table 60 Forecast Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 61 Forecast Sales of Packaged Food by Category: % Value Growth 2014-2019
Definitions
Sources
Summary 11 Research Sources

Note: Product cover images may vary from those shown
Note: Product cover images may vary from those shown

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