- Published: December 2011
Meiji Seika Kaisha Ltd - Packaged Food, Company Profile
- ID: 63611
- January 2004
- Euromonitor International
Meiji Seika Kaisha is well known for its range of sophisticated confectioneries and has been increasingly targeting the adult segment in recent years in order to increase sales to counter Japans declining birth rate. Meiji Seika is also involved in pharmaceuticals and has subsequently looked to capitalise on its knowledge of biotechnology to manufacture a wider range of health-orientated and functional foods.