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Beer in Canada

  • ID: 63805
  • Report
  • June 2016
  • Region: Canada
  • 39 pages
  • Euromonitor International
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Total volume sales of beer grew by 1% in 2015 to reach 2.4 billion litres. This can be considered a reasonable performance given the category’s maturity and struggles in recent years, largely due to an older demographic favouring more sophisticated drinks such as wine and younger generations being drawn to the purported health benefits of wine as well as the novelty value of RTDs and cider/perry.

The Beer in Canada report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Dark Beer, Lager, Non/Low Alcohol Beer, Stout.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Beer market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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BEER IN CANADA

June 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Background
Lager Price Band Methodology
Summary 1 Lager by Price Band 2015
Category Data
Table 1 Sales of Beer by Category: Total Volume 2010-2015
Table 2 Sales of Beer by Category: Total Value 2010-2015
Table 3 Sales of Beer by Category: % Total Volume Growth 2010-2015
Table 4 Sales of Beer by Category: % Total Value Growth 2010-2015
Table 5 Sales of Beer by Off-trade vs On-trade: Volume 2010-2015
Table 6 Sales of Beer by Off-trade vs On-trade: Value 2010-2015
Table 7 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2010-2015
Table 8 Sales of Beer by Off-trade vs On-trade: % Value Growth 2010-2015
Table 9 GBO Company Shares of Beer: % Total Volume 2011-2015
Table 10 NBO Company Shares of Beer: % Total Volume 2011-2015
Table 11 LBN Brand Shares of Beer: % Total Volume 2012-2015
Table 12 Production, Imports and Exports of Beer: Total Volume 2009-2014
Table 13 Imports of Beer by Country of Origin: Total Volume 2009-2014
Table 14 Imports of Beer by Country of Origin: Total Value 2009-2014
Table 15 Exports of Beer by Country of Destination: Total Volume 2009-2014
Table 16 Exports of Beer by Country of Destination: Total Value 2009-2014
Table 17 Forecast Sales of Beer by Category: Total Volume 2015-2020
Table 18 Forecast Sales of Beer by Category: Total Value 2015-2020
Table 19 Forecast Sales of Beer by Category: % Total Volume Growth 2015-2020
Table 20 Forecast Sales of Beer by Category: % Total Value Growth 2015-2020
Andrew Peller Ltd in Alcoholic Drinks (canada)
Strategic Direction
Key Facts
Summary 2 Andrew Peller Ltd: Key Facts
Summary 3 Andrew Peller Ltd: Operational Indicators
Competitive Positioning
Summary 4 Andrew Peller Ltd: Competitive Position 2015
Big Rock Brewery Inc in Alcoholic Drinks (canada)
Strategic Direction
Key Facts
Summary 5 Big Rock Brewery Inc: Key Facts
Summary 6 Big Rock Brewery Inc: Operational Indicators
Competitive Positioning
Summary 7 Big Rock Brewery Inc: Competitive Position 2015
Brick Brewing Co Ltd in Alcoholic Drinks (canada)
Strategic Direction
Key Facts
Summary 8 Brick Brewing Co Ltd: Key Facts
Summary 9 Brick Brewing Co Ltd: Operational Indicators
Competitive Positioning
Summary 10 Brick Brewing Co Ltd: Competitive Position 2015
Executive Summary
Unique Products Which Offer An Interesting Experience Appeal To Consumers
Premiumisation Continues While Value Offerings Attract Interest in Beer
Major Players Focus on Overcoming A Weak Alcoholic Drinks Market
Changing Regulatory Environment Offers New Opportunities
Weak Economic Outlook Set To Limit the Growth of Alcoholic Drinks
Key Trends and Developments
Younger Generations Continue To Seek New Products and Interesting Experiences
Diversifying While Focusing on Core Businesses
Major Changes in the Regulatory Environment Bring Opportunities As Well As Potential Challenges
Key New Product Launches
Market Background
Legislation
Table 21 Number of On-trade Establishments by Type 2010-2015
Taxation and Duty Levies
Table 22 Taxation and Duty Levies on Alcoholic Drinks 2015
Table 23 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2015
Table 24 Selling Margin of a Typical Beer Brand in Retail Channel Which Uses Wholesalers 2015
Table 25 Selling Margin of a Typical Beer Brand in Retail Channel Which Does Not Use Wholesalers 2015
Table 26 Selling Margin of a Typical Wine Brand in Retail Channel Which Does Not Use Wholesalers 2015
Table 27 Selling Margin of a Typical Spirits Brand in Retail Channel Which Does Not Use Wholesalers 2015
Operating Environment
Contraband/parallel Trade
Duty Free
Cross-border/private Imports
Market Indicators
Table 28 Retail Consumer Expenditure on Alcoholic Drinks 2010-2015
Market Data
Table 29 Sales of Alcoholic Drinks by Category: Total Volume 2010-2015
Table 30 Sales of Alcoholic Drinks by Category: Total Value 2010-2015
Table 31 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2010-2015
Table 32 Sales of Alcoholic Drinks by Category: % Total Value Growth 2010-2015
Table 33 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2015
Table 34 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2015
Table 35 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2015
Table 36 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2015
Table 37 GBO Company Shares of Alcoholic Drinks: % Total Volume 2011-2015
Table 38 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2010-2015
Table 39 Distribution of Alcoholic Drinks by Format and Category: % Off-trade Volume 2015
Table 40 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2015-2020
Table 41 Forecast Sales of Alcoholic Drinks by Category: Total Value 2015-2020
Table 42 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2015-2020
Table 43 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2015-2020
Definitions
Published Data Comparisons
Sources
Summary 11 Research Sources
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