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Travel in Germany

  • ID: 64072
  • Report
  • August 2016
  • Region: Europe, Germany
  • 51 Pages
  • Euromonitor International
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FEATURED COMPANIES

  • Carlson Wagonlit Travel
  • Europcar Deutschland GmbH
  • Hapag-Lloyd Express GmbH
  • Hilton Group Plc
  • Otto GmbH & Co KG
  • Sixt AG
  • MORE
The German travel industry continued to perform well in 2015, enjoying increasing inbound, domestic and outbound flows, which in turn created stronger demand for virtually all travel-related products and services. With regard to the increase in inbound visitors, this was the result of Germany’s strengths as a travel destination.

The Travel in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Activities, Booking, Flows, Lodging, Travel Modes, Traveller Profiles.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Travel market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Carlson Wagonlit Travel
  • Europcar Deutschland GmbH
  • Hapag-Lloyd Express GmbH
  • Hilton Group Plc
  • Otto GmbH & Co KG
  • Sixt AG
  • MORE
TRAVEL IN GERMANY

August 2016

LIST OF CONTENTS AND TABLES

Executive Summary
German Travel Industry Continues To Perform Well
Online Travel Sales See Further Growth
Peer-to-peer Platforms the Best Performers
Innovation Mainly Seen in Internal Processes
Further Growth Ahead Unless Currently Favourable Conditions Change
SWOT
Summary 1 Destination Germany: SWOT
Market Data
Table 1 Annual Leave: Volume 2010-2015
Table 2 Travellers by Age 2010-2015
Table 3 Seasonality: Number of People 2010-2015
Table 4 Leisure Outbound Demographics 2010-2015
Table 5 Other Transport Sales: Value 2010-2015
Table 6 Other Transport Online Sales: Value 2010-2015
Table 7 Forecast Other Transport Sales: Value 2015-2020
Table 8 Forecast Other Transport Online Sales: Value 2015-2020
Table 9 Activities: Value 2010-2015
Table 10 Forecast Activities: Value 2015-2020
Definitions
Sources
Summary 2 Research Sources
Headlines
Trends
Prospects
Category Data
Table 11 Inbound Arrivals: Number of Trips 2010-2015
Table 12 Inbound Arrivals by Country: Number of Trips 2010-2015
Table 13 Inbound City Arrivals 2010-2015
Table 14 Inbound Receipts: Value 2010-2015
Table 15 Business Inbound Demographics: Number of Trips 2010-2015
Table 16 Leisure Inbound Demographics: Number of Trips 2010-2015
Table 17 Forecast Inbound Arrivals: Number of Trips 2015-2020
Table 18 Forecast Inbound Arrivals by Country: Number of Trips 2015-2020
Table 19 Forecast Inbound Receipts: Value 2015-2020
Table 20 Domestic Trips by Destination: Number of Trips 2010-2015
Table 21 Domestic Business Trips by Travel Mode: Number of Trips 2010-2015
Table 22 Domestic Leisure Trips by Travel Mode: Number of Trips 2010-2015
Table 23 Domestic Expenditure: Value 2010-2015
Table 24 Forecast Domestic Business Trips by Travel Mode: Number of Trips 2015-2020
Table 25 Forecast Domestic Leisure Trips by Travel Mode: Number of Trips 2015-2020
Table 26 Forecast Domestic Expenditure: Value 2015-2020
Table 27 Outbound Departures: Number of Trips 2010-2015
Table 28 Outbound Departures by Destination: Number of Trips 2010-2015
Table 29 Outbound Expenditure: Value 2010-2015
Table 30 Forecast Outbound Departures: Number of Trips 2015-2020
Table 31 Forecast Outbound Departures by Destination: Number of Trips 2015-2020
Table 32 Forecast Outbound Expenditure: Value 2015-2020
Headlines
Trends
Prospects
Category Data
Table 33 Airlines Sales: Value 2010-2015
Table 34 Airlines Online Sales: Value 2010-2015
Table 35 Airlines: Passengers Carried 2010-2015
Table 36 Airlines: Passengers Carried by Distance 2010-2015
Table 37 Airlines NBO Company Shares: % Value 2011-2015
Table 38 Charter Airlines Brands by Key Performance Indicators 2015
Table 39 Low Cost Carriers Airlines Brands by Key Performance Indicators 2015
Table 40 Schedule Airlines Brands by Key Performance Indicators 2015
Table 41 Forecast Airlines Sales: Value 2015-2020
Table 42 Forecast Airlines Online Sales: Value 2015-2020
Headlines
Trends
Prospects
Category Data
Table 43 Car Rental Sales: Value 2010-2015
Table 44 Car Rental Online Sales: Value 2010-2015
Table 45 Structure of Car Rental Market 2010-2015
Table 46 Car Rental NBO Company Shares: % Value 2011-2015
Table 47 Car Rental Brands by Key Performance Indicators 2015
Table 48 Forecast Car Rental Sales: Value 2015-2020
Table 49 Forecast Car Rental Online Sales: Value 2015-2020
Headlines
Trends
Prospects
Category Data
Table 50 Lodging Sales: Value 2010-2015
Table 51 Lodging Online Sales: Value 2010-2015
Table 52 Hotels Sales: Value 2010-2015
Table 53 Hotels Online Sales: Value 2010-2015
Table 54 Other Lodging Sales: Value 2010-2015
Table 55 Other Lodging Online Sales: Value 2010-2015
Table 56 Lodging Outlets: Units 2010-2015
Table 57 Lodging: Number of Rooms 2010-2015
Table 58 Hotels NBO Company Shares: % Value 2011-2015
Table 59 Hotel Brands by Key Performance Indicators 2015
Table 60 Forecast Lodging Sales: Value 2015-2020
Table 61 Forecast Lodging Online Sales: Value 2015-2020
Table 62 Forecast Hotels Sales: Value 2015-2020
Table 63 Forecast Hotels Online Sales: Value 2015-2020
Table 64 Forecast Other Lodging Sales: Value 2015-2020
Table 65 Forecast Other Lodging Online Sales: Value 2015-2020
Table 66 Forecast Lodging Outlets: Units 2015-2020
Headlines
Trends
Prospects
Category Data
Table 67 Intermediaries Sales: Value 2010-2015
Table 68 Intermediaries Corporate Business Online Sales: Value 2010-2015
Table 69 Intermediaries Leisure Online Sales: Value 2010-2015
Table 70 Intermediaries NBO Company Shares: % Value 2011-2015
Table 71 Forecast Intermediaries Sales: Value 2015-2020
Table 72 Forecast Intermediaries Corporate Business Online Sales: Value 2015-2020
Table 73 Forecast Intermediaries Leisure Online Sales: Value 2015-2020
Headlines
Trends
Mobile Travel Sales To Residents
Prospects
Category Data
Table 74 Online Travel Sales to Residents: Value 2010-2015
Table 75 Mobile Travel Sales to Residents: Value 2010-2015
Table 76 Forecast Online Travel Sales to Residents: Value 2015-2020
Table 77 Forecast Mobile Travel Sales to Residents: Value 2015-2020
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FEATURED COMPANIES

  • Carlson Wagonlit Travel
  • Europcar Deutschland GmbH
  • Hapag-Lloyd Express GmbH
  • Hilton Group Plc
  • Otto GmbH & Co KG
  • Sixt AG
  • MORE
Demand for tourism services improves on 2004

Current value sales growth accelerated in all sectors during 2005, except travel accommodation, where sales stagnated. Thus, the travel and tourism market managed to outperform the overall economy in Germany, which saw lower GDP growth compared to 2004. Growth in incoming tourism, the high priority given to holidays by German consumers and a recovery in business travel were cited as the main factors underpinning the robustness of the market.

Arrivals grow ahead of departures

Arrivals increased in the mid single digits in 2004, as the popularity of Germany as a destination for both business and leisure travel increased. This was accompanied by an increase in incoming tourism receipts, although receipts grew by a slightly slower rate as trips are getting shorter. International departures were up by 2%, while outgoing expenditure was up slightly. Although outgoing expenditure grew more slowly than incoming receipts, Germans remain net spenders, with outgoing expenditure almost 2.5 times as high as incoming receipts

Chained hotels main growth driver in travel accommodation sector

Travel accommodation sales were up marginally in 2005, similarly to 2004. The sector’s performance was sustained mainly by more foreign arrivals, while domestic demand remained lacklustre, especially from leisure guests. However, domestic demand from business travellers was reported to have picked up somewhat in 2005, although less than had been hoped for. Chained hotels were the main growth driver, benefiting from greater brand recognition, competitive prices and the stronger impact of advertising compared to independent players.

Low-cost airline boom continues, car rental recovers

Despite some expectations to the contrary, the low-cost airline boom continued unabated in 2005, pushing up growth in the transport sector into the double digits. Growth of air transport was further boosted by stronger sales of holiday packages which include flights. Growing saturation resulted in much slower growth for cruises, although at a growth rate in the mid single digits, this subsector is still regarded as dynamic. Long-distance rail travel continued the improvement that began in 2004, with growth underpinned by more attractive special offers. Increased demand from the business sector and more tourist bookings brought about a bounce back of the car rental market, that began in 2004 and continued more clearly in 2005.

Travel retail sales growth sustained, thanks to early-booking offers and a little help from the weather

Growth in sales of package holidays underpinned the good performance of the travel retail sector, which increased in the low-mid single digits in 2005. After the success in 2004, tour operators continued their strategy of attractive early booking offers, whilst bookings in 2005 were also helped by the second consecutive cool and rather rainy summer. Within the travel retail sector, the share of flight-only business declined due to competition from the Internet, while within holiday packages, there was a trend away from fixed packages towards dynamic packages.

Air travel and car rental with highest share of Internet bookings

Internet sales made considerable inroads in 2005, especially in the transportation and car rental sectors. In the transport sector, this trend has been fuelled by the growth in low-cost airlines, but on-line bookings are also increasing through traditional airlines, such as Lufthansa. Furthermore, there has been a strong increase in bookings of railway tickets. Internet bookings are also increasingly strongly in the car rental market, driven in equal measure by low-cost offerings and full price car rentals. Chained hotels also generated a strong increase in Internet bookings in the hotel sector, although consumers continue to prefer to make reservations over the phone. Similarly, the Internet is first and foremost a source of information rather than a medium for bookings in the travel retail sector, despite strong growth from a low base in 2005.
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Companies & Brands Mentioned Include:
- Accor Hotellerie Deutschland GmbH
- Aero Lloyd Flugreisen GmbH & Co
- Air Berlin GmbH & Co Luftverkehrs KG
- ALAG Auto-Mobil AG & Co KG
- Avis Autovermietung GmbH & Co KG
- Best Western Hotels Deutschland GmbH
- Carlson Wagonlit Travel
- dba Luftfahrtgesellschaft mbH
- Deutsche Lufthansa AG
- Dorint AG 1
- Europa Service Autovermietung AG
- Europcar Deutschland GmbH
- Eurowings Luftverkehrs AG
- Germania Express BFR Berliner Flug Ring GmbH
- Germania Fluggesellschaft mbH
- Germanwings GmbH
- Hamburg International Luftverkehrs- GmbH & Co
- Hapag-Lloyd Express GmbH
- Hapag-Lloyd Flug GmbH
- Hertz Autovermietung GmbH
- Hilton Group Plc
- Hospitality Alliance AG
- InterContinental Hotels Group Plc
- Karstadt Quelle AG
- LTU Lufttransport-Unternehmen GmbH
- Lufthansa City Center GmbH
- Maritim Hotelgesellschaft GmbH
- Marriott Hotel Holding Gmb H
- Otto GmbH & Co KG
- QTA Quality Travel Alliance
- Rewe Touristik
- Ryanair Holdings Plc
- Sixt AG
- Starwood Hotels & Resorts Worldwide Inc
- Steigenberger Hotels AG
- SunExpress AS
- Thomas Cook AG
- TMCV Touristik Multi Channel
- TUI Deutschland GmbH
- Unirent Autovermietung GmbH
- Vertriebsgesellschaft
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Note: Product cover images may vary from those shown
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