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Carbonates in Belgium Product Image

Carbonates in Belgium

  • Published: September 2013
  • Region: Belgium
  • 39 pages
  • Euromonitor International

The frenzy of the London Olympics, of which the main sponsor has been Coca-Cola since 1928, combined with the Euro 2012 football tournament, had a great impact on carbonates in Belgium. Some incredible savvy marketing created a huge buzz. Carbonate manufacturers increased their expenditure on marketing for their leading brands and increased their promotional sales and communication campaigns, in a bid to retain customers in a competitive environment.

The Carbonates in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Cola Carbonates, Non-Cola Carbonates.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Carbonates market;
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CARBONATES IN BELGIUM

September 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Off-trade Sales of Carbonates by Category: Volume 2007-2012
Table 2 Off-trade Sales of Carbonates by Category: Value 2007-2012
Table 3 Off-trade Sales of Carbonates by Category: % Volume Growth 2007-2012
Table 4 Off-trade Sales of Carbonates by Category: % Value Growth 2007-2012
Table 5 On-trade vs Off-trade Sales of Carbonates: Volume 2007-2012
Table 6 On-trade vs Off-trade Sales of Carbonates: Value 2007-2012
Table 7 On-trade vs Off-trade Sales of Carbonates: % Volume Growth 2007-2012
Table 8 On-trade vs Off-trade Sales of Carbonates: % Value Growth 2007-2012
Table 9 Off-trade Sales of Low Calorie Cola Carbonates by Category: % Volume Breakdown 2007-2012
Table 10 Company Shares of Carbonates by Off-trade Volume 2008-2012
Table 11 Brand Shares of Carbonates by Off-trade Volume 2009-2012
Table 12 Company Shares of Carbonates by Off-trade Value 2008-2012
Table 13 Brand Shares of Carbonates by Off-trade Value 2009-2012
Table 14 Forecast Off-trade Sales of Carbonates by Category: Volume 2012-2017
Table 15 Forecast Off-trade Sales of Carbonates by Category: Value 2012-2017
Table 16 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2012-2017
Table 17 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2012-2017
Refresco Benelux SA in Soft Drinks (belgium)
Strategic Direction
Key Facts
Summary 1 Refresco Benelux SA: Key Facts
Summary 2 Refresco Benelux SA: Operational Indicators
Company Background
Production
Summary 3 Refresco Benelux SA: Production Statistics 2012
Competitive Positioning
Summary 4 Refresco Benelux SA: Competitive Position 2012
Spadel SA NV in Soft Drinks (belgium)
Strategic Direction
Key Facts
Summary 5 Spadel SA NV: Key Facts
Summary 6 Spadel SA NV: Operational Indicators
Company Background
Production
Summary 7 Spadel SA NV: Production Statistics 2012
Competitive Positioning
Summary 8 Spadel SA NV: Competitive Position 2012
Executive Summary
A Healthy Performance for Soft Drinks
Increasing Awareness of Health Issues Affects Market
Increasing Competition From Multinationals and Private Label Products
Dominance of Supermarkets in Retail Landscape
Positive Prospects for Soft Drinks in Belgium
Key Trends and Developments
Health Concerns Impact Soft Drinks
Packaging As A Marketing Tool of Differentiation
the Strengthening Position of Private Label Products
Importance of Demographic Factors Within Soft Drinks
On-trade Channel Suffers From Gloomy Economic Climate
Market Data
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2007-2012
Table 19 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2007-2012
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2007-2012
Table 21 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2007-2012
Table 22 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2012
Table 23 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2012
Table 24 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2012
Table 25 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2012
Table 26 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2007-2012
Table 27 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2007-2012
Table 28 Off-trade Sales of Soft Drinks by Category: Value 2007-2012
Table 29 Off-trade Sales of Soft Drinks by Category: % Value Growth 2007-2012
Table 30 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2008-2012
Table 31 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2009-2012
Table 32 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2008-2012
Table 33 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2009-2012
Table 34 Company Shares of Off-trade Soft Drinks by Value 2008-2012
Table 35 Brand Shares of Off-trade Soft Drinks by Value 2009-2012
Table 36 Penetration of Private Label (as sold) by Category by Volume 2007-2012
Table 37 Penetration of Private Label by Category by Value 2007-2012
Table 38 Off-trade Sales of Soft Drinks by Category and Distribution Format: % Analysis 2012
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2012-2017
Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2012-2017
Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2012-2017
Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2012-2017
Table 43 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2012-2017
Table 44 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2012-2017
Table 45 Forecast Off-trade Sales of Soft Drinks by Category: Value 2012-2017
Table 46 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2012-2017
Appendix
Fountain Sales in Belgium
Table 47 Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2007-2012
Table 48 Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2007-2012
Table 49 Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2007-2012
Table 50 Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2007-2012
Table 51 Forecast Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2012-2017
Table 52 Forecast Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2012-2017
Table 53 Forecast Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2012-2017
Table 54 Forecast Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2012-2017
Sources
Summary 9 Research Sources

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