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The Market for Cosmetics and Toiletries in France

  • ID: 64500
  • April 2003
  • Region: France
  • Euromonitor International
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The French cosmetics and toiletries market is clearly reaching maturity, especially in product types such as shampoo, womens deodorants and perfume, demand for which is stable in volume terms. However, manufacturers efforts to add value to their ranges through further segmentation and continued sophistication boosted sales to see growth of 5.1% in current value terms in 2002, in line with the 4.8% CAGR demonstrated over the review period as a whole. The best performers were hair care, colour cosmetics, skin care and depilatories, which all enjoyed over 6% value growth in 2002. On the other hand, baby care and fragrances were the least dynamic in 2002, increasing by 2% and 1.8% respectively in current value terms. This was due to their high level of maturity. Our cosmetics and toiletries reports are widely acknowledged as the industry standard for global personal care research. Included in our series of 52 individual country titles are detailed sales breakdowns by product type, mass vs. premium product statistics, distribution trend data, and analysis of developments in volume, value, pricing and packaging. With analysis of emerging and mature markets, growth opportunities and new product developments, Euromonitor’s cosmetics and toiletries research is the key tool for international strategy and marketing planning.

Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown

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