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The Asia-Pacific Automotive Sectors : A Company and Industry Analysis (December 2007)

Mergent, December 2007, Pages: 40

This report updates the previous Asia-Pacific automotive report, focusing on the markets in China, India, Japan, Malaysia, South Korea and Thailand
Current Environment - Key Points
- The Asia-Pacific auto industry continued to be one of the largest recipients of global auto investment in 2007. This was particularly the case for China and India
- Asia-Pacific auto stocks showed mixed results in the first nine months of 2007 amid fluctuating oil prices, bullish corporate earnings, US subprime market woes and investors- sobering mood. - Developed with the help of the west, Asia-Pacific auto markets continued to grow over the last six months at a considerably higher rate than that of the US and Europe. - In 2007, Asian automakers- foremost concerns were high raw materials prices, stiff competition, sluggish domestic demand, falling exports and continuing weakness in mature markets. - Leading Japanese automakers, Toyota Motor Co (TSE: 7203) and Honda Motor Corp (TSE: 7267), were among the better performers last year, largely due to the successful range of new models, cost optimization and dynamic growth in developing markets. - The industry saw a rise in joint venture activity as western automakers sought to develop cost- effective models with domestic companies in the region.

Industry Profile - Key Points
- The Asia-Pacific automobile industry is poised to become the largest regional base for automobile production and home to the largest number of vehicle buyers by 2010. - The region-s emerging auto markets witnessed another wave of investments this year, dominated by plans for new assembly plants and added capacities as foreign automakers accelerate efforts to strengthen their foothold in the region. - Asian automakers remain challenged in meeting global safety and environmental standards due to the lack of R&D expertise
- Asian Governments are working closely with international trade bodies such as the Association of South East Asian Nations (ASEAN), the ASEAN Free Trade Area (AFTA) and the World Trade Organization (WTO), as they position themselves for global development
Market Trends and Outlook - Key Points
- Foreign auto giants are increasing the level of design and R&D activity in the Asia-Pacific
- International carmakers based in India are straining to make cars that are appealing, yet fulfill the basic needs at a fraction of today-s cost
- The shared goal to produce cleaner cars has resulted in more fuel-efficient engines, lighter materials and more efficient manufacturing
- Rapid growth in Asia-Pacific auto markets has created many opportunities for foreign auto parts and aftermarket suppliers. China has become one of Bosch-s (FSE: ZEX) fastest growing markets, accounting for about 2.5% of global sales. - Asian automakers are expected to perform well for the rest of 2007, due to continued cost-cutting efforts and the introduction of stylish high-quality vehicles.

Current Environment
- Sector Overview
- Market Performance
- Leading Companies
- Mergers, Acquisitions and

Alliances
Industry Profile
- Industry Size and Value
- Sector Investment
- Trade Barriers Fall
Market Trends and Outlook
- The Emergence of the Asia-
Pacific as an R&D Hub
- India: Low-Cost Car

Production Hub
- Growing Emphasis on Green

Technology
- Growing Presence of Global

Auto Suppliers
- Market Outlook
Country Profiles
- China
- India
- Japan
- Malaysia
- South Korea
- Thailand
Currency Conversion Table
The Scope of this Report
Key References
Comparative Data
Reports Coverage

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