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Baby Food in Romania

  • ID: 65663
  • Report
  • November 2016
  • Region: Romania
  • 32 pages
  • Euromonitor International
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In 2016, baby food remained under the impact of governmental policies regarding subsidised milk formula. Accounting for the largest share, milk formula benefits from subsidies to families with babies under one year of age and that need additional nutrition to breastfeeding. This subsidy is considered as providing financial help especially to lower income families who cannot afford to spend on additional milk formula. This policy can be considered as having diminished the growth potential.

The Baby Food in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Dried Baby Food, Milk Formula, Other Baby Food, Prepared Baby Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Baby Food market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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BABY FOOD IN ROMANIA

November 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Baby Food by Category: Volume 2011-2016
Table 2 Sales of Baby Food by Category: Value 2011-2016
Table 3 Sales of Baby Food by Category: % Volume Growth 2011-2016
Table 4 Sales of Baby Food by Category: % Value Growth 2011-2016
Table 5 NBO Company Shares of Baby Food: % Value 2012-2016
Table 6 LBN Brand Shares of Baby Food: % Value 2013-2016
Table 7 Distribution of Baby Food by Format: % Value 2011-2016
Table 8 Forecast Sales of Baby Food by Category: Volume 2016-2021
Table 9 Forecast Sales of Baby Food by Category: Value 2016-2021
Table 10 Forecast Sales of Baby Food by Category: % Volume Growth 2016-2021
Table 11 Forecast Sales of Baby Food by Category: % Value Growth 2016-2021
Nestlé Romania SRL in Packaged Food (romania)
Strategic Direction
Key Facts
Summary 1 Nestlé Romania SRL: Key Facts
Summary 2 Nestlé Romania SRL: Operational Indicators
Competitive Positioning
Summary 3 Nestlé Romania SRL: Competitive Position 2016
Executive Summary
Quick Market Overview
Vat Reduction and Law 321/2009
Artisanal Domination and Private Label Consolidation
Dominance of Modern Grocery Retailers Continues
Anticipated Premiumisation and Growth
Key Trends and Developments
Ethical Labels Arrive in Romania
Better for You - Romanian Version of "free From" Trend
the Right Product for Everyone: Trend Towards Individualisation
5d Tastes
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2011-2016
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2016-2021
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2016-2021
Market Data
Table 16 Sales of Packaged Food by Category: Volume 2011-2016
Table 17 Sales of Packaged Food by Category: Value 2011-2016
Table 18 Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 19 Sales of Packaged Food by Category: % Value Growth 2011-2016
Table 20 GBO Company Shares of Packaged Food: % Value 2012-2016
Table 21 NBO Company Shares of Packaged Food: % Value 2012-2016
Table 22 LBN Brand Shares of Packaged Food: % Value 2013-2016
Table 23 Penetration of Private Label by Category: % Value 2011-2016
Table 24 Distribution of Packaged Food by Format: % Value 2011-2016
Table 25 Distribution of Packaged Food by Format and Category: % Value 2016
Table 26 Forecast Sales of Packaged Food by Category: Volume 2016-2021
Table 27 Forecast Sales of Packaged Food by Category: Value 2016-2021
Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2016-2021
Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 4 Research Sources
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown
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