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West Europe Flavoured and Functional Water 2008

Zenith International, October 2008, Pages: 261

Zenith's report on West Europe Flavoured and Functional Water is an extended and updated version of 2005 report on West Europe Flavoured Water. The new 2008 report sets out comprehensive market and segment totals alongside detailed rankings and analysis of the industry's main operators.

West Europe Flavoured and Functional Water 2008 contains over 150 pages of commentary, charts and tables on the flavoured and functional water markets of Austria, Belgium, Denmark, Finland, France, Germany, Greece, Ireland, Italy, the Netherlands, Norway, Portugal, Spain, Sweden, Switzerland and the UK. A 20-page synthesis provides an overview of key indicators as well as the main features and trends across the 16 West European markets. The report also provides a round-up of market developments since 2002 and information on ingredients such as: amino acids, peptides and proteins; dietary fibres and probiotics; fatty acids; herbs; minerals; phytochemicals; and vitamins.

Zenith's 2008 West Europe Flavoured and Functional Water report includes:

-Detailed insight into West Europe market trends across 16 countries

-Full market commentary, covering consumption volume, leading countries, rates of growth, flavoured vs. functional split, still vs. sparkling water, packaging formats, industry structure and leading industry operators, and forecasts to 2013

In addition, comprehensive tables and charts explore, by country:

-Market value in € million, still and sparkling percentage shares, shares of small pack and total bottled water market, consumption per person, packaging splits, top country brands, volume and value distribution as well as full forecasts to 2013

Even though 2007 saw West Europe flavoured and functional waters market slow down in comparison to previous years' performance, market growth is still being spurred by a clear trend in favour of 'wellness' and healthy living. Flavoured and functional waters benefit from bottled water's healthy rehydration message. It can provide those consumers bored with plain water (and those keen to avoid sugary soft drinks) with an interesting, low calorie, yet good-tasting alternative, which, in case of functional waters, is also believed to deliver additional benefits.

Zenith International reports offer you the most reliable market figures and in-depth analysis of trends. This comes from a bottom up approach to the research process, and detailed discussions undertaken with industry players.

The West Europe Flavoured and Functional Water Report 2008 is broken down into 4 main sections:

-A full market commentary provides in-depth analysis of trends in such areas as flavours, functional ingredients, industry structure, key industry features, new developments, and forecasts to 2013.

-Comprehensive tables look closely at the West European market and each segment, covering consumption, distribution, leading brands, packaging, detailed regional analysis and full forecasts to 2013.

-16 country profiles contain expert market interpretation, tables and analysis.

-Description and characteristics of the most commonly used ingredients

Foreword
Brief summary

SECTION 1 – WEST EUROPE OVERVIEW
Introduction
Report scope
Flavourings
Functional ingredients
The regulatory environment
- Main EC umbrella directives
- Latest developments
Market commentary
Key indicators
Industry structure
The national markets
Summary of trends, features and themes
Outlook to 2013 22

SECTION 2 – WEST EUROPE TABLES/CHARTS
1. Chart: West Europe flavoured and functional water market, 2002-2007 23
2. Chart: West Europe flavoured water market, 2002-2007 23
3. Chart: West Europe functional water market, 2002-2007 24
4. Chart: West Europe flavoured and functional water growth, 2002-2007 24
5. Table: West Europe flavoured and functional water by country, 2002-2007 25
6. Chart: Leading flavoured and functional water markets in West Europe, 2007 26
7. Chart: West Europe’s flavoured and functional water markets, 2007 26
8, Table: West Europe flavoured vs plain bottled water by country, 2002-2007 27-28
9. Table: West Europe flavoured and functional water growth by country, 2003-2007
10. Chart: West Europe flavoured and functional water growth, 2007 30
11. Chart: West Europe flavoured and functional water growth shares, 2007 30
12. Table: West Europe flavoured and functional water consumption per person, 2002-2007
13. Chart: West Europe flavoured and functional water consumption per person, 2007
14. Table: West Europe flavoured and functional water volume distribution by country, 2007 33
15. Chart: West Europe flavoured and functional water volume distribution, retail vs AFH, 2007 34
16. Chart: West Europe flavoured and functional water, country volume distribution, retail vs AFH, 2007 34
17. Table: West Europe flavoured and functional water market value distribution by country, 2007 35
18. Table: West Europe flavoured and functional water value per litre distribution by country, 2007 36
19. Chart: West Europe flavoured and functional water value distribution, retail vs AFH, 2007 37
20: Chart: Leading West Europe flavoured and functional water markets by value, 2007 37
21. Table: Top 20 West Europe flavoured and functional water brands, 2007 38
22. Chart: West Europe leading flavoured and functional water brands, 2007 39
23. Table: West Europe flavoured and functional water packaging, 2007 40
24. Chart: West Europe flavoured and functional water packaging formats, 2007 41

SECTION 2 – WEST EUROPE TABLES/CHARTS (cont’d)
25. Chart: West Europe flavoured and functional water packaging sizes, 2007 41
26. Table: West Europe flavoured and functional water types, 2002-2007 42
27. Chart: West Europe flavoured and functional water types, 2007 42
Market outlook
28. Table: West Europe flavoured and functional water market forecast by country, 2007-2013 43
29 Chart: West Europe flavoured and functional water consumption, 2007-2013 44
30. Table: West Europe flavoured and functional water growth, 2007-2013 45
31. Chart: West Europe flavoured and functional water growth, 2007-2013 46

SECTION 3 – NATIONAL MARKETS TABLES/CHARTS
Austria Commentary 47
Flavoured and functional water market, 2002-2007
Functional water market, 2002-2007
Flavoured water market, 2002-2007
Flavoured and functional water growth, 2003-2007
Flavoured and functional water consumption per person, 2002-2007
Flavoured and functional water market value, 2007
Leading flavoured and functional water brands, 2002-2007
Flavoured and functional water packaging,
2007 Flavoured and functional water distribution, 2007
Flavoured and functional water types, 2002-2007
Flavoured and functional water consumption forecast, 2007-2013
Belgium Commentary 57
Flavoured and functional water market, 2002-2007
Functional water market, 2002-2007
Flavoured water market, 2002-2007
Flavoured and functional water growth, 2003-2007
Flavoured and functional water consumption per person, 2002-2007
Flavoured and functional water market value, 2007
Leading flavoured and functional water brands, 2002-2007
Flavoured and functional water packaging,
2007 Flavoured and functional water distribution, 2007
Flavoured and functional water types, 2002-2007
Flavoured and functional water consumption forecast, 2007-2013
Denmark Commentary 66
Flavoured and functional water market, 2002-2007
Functional water market, 2002-2007
Flavoured water market, 2002-2007
Flavoured and functional water growth, 2003-2007
Flavoured and functional water consumption per person, 2002-2007
Flavoured and functional water market value, 2007
Leading flavoured and functional water brands, 2002-2007
Flavoured and functional water packaging, 2007 Flavoured and functional water distribution, 2007
Flavoured and functional water types, 2002-2007
Flavoured and functional water consumption forecast, 2007-2013

SECTION 3 – NATIONAL MARKETS TABLES/CHARTS (cont’d)
Finland Commentary 76
Flavoured and functional water market, 2002-2007
Functional water market, 2002-2007
Flavoured water market, 2002-2007
Flavoured and functional water growth, 2003-2007
Flavoured and functional water consumption per person, 2002-2007
Flavoured and functional water market value, 2007
Leading flavoured and functional water brands, 2002-2007
Flavoured and functional water packaging, 2007 Flavoured and functional water distribution, 2007
Flavoured and functional water types, 2002-2007
Flavoured and functional water consumption forecast, 2007-2013
France Commentary 85
Flavoured and functional water market, 2002-2007
Functional water market, 2002-2007
Flavoured water market, 2002-2007
Flavoured and functional water growth, 2003-2007
Flavoured and functional water consumption per person, 2002-2007
Flavoured and functional water market value, 2007
Leading flavoured and functional water brands, 2002-2007
Flavoured and functional water packaging, 2007 Flavoured and functional water distribution, 2007
Flavoured and functional water types, 2002-2007
Flavoured and functional water consumption forecast, 2007-2013
Germany Commentary 96
Flavoured and functional water market, 2002-2007
Functional water market, 2002-2007
Flavoured water market, 2002-2007
Flavoured and functional water growth, 2003-2007
Flavoured and functional water consumption per person, 2002-2007
Flavoured and functional water market value, 2007
Leading flavoured and functional water brands, 2002-2007
Flavoured and functional water packaging, 2007 Flavoured and functional water distribution, 2007
Flavoured and functional water types, 2002-2007
Flavoured and functional water consumption forecast, 2007-2013
Greece Commentary 108
Flavoured and functional water market, 2002-2007
Functional water market, 2002-2007
Flavoured water market, 2002-2007
Flavoured and functional water growth, 2003-2007
Flavoured and functional water consumption per person, 2002-2007
Flavoured and functional water market value, 2007
Leading flavoured and functional water brands, 2002-2007
Flavoured and functional water packaging, 2007 Flavoured and functional water distribution, 2007
Flavoured and functional water types, 2002-2007
Flavoured and functional water consumption forecast, 2007-2013
Ireland Commentary 117
Flavoured and functional water market, 2002-2007
Functional water market, 2002-2007
Flavoured water market, 2002-2007
Flavoured and functional water growth, 2003-2007
Flavoured and functional water consumption per person, 2002-2007
Flavoured and functional water market value, 2007

SECTION 3 – NATIONAL MARKETS TABLES/CHARTS (cont’d)
Leading flavoured and functional water brands, 2002-2007
Flavoured and functional water packaging, 2007
Flavoured and functional water distribution, 2007
Flavoured and functional water types, 2002-2007
Flavoured and functional water consumption forecast, 2007-2013
Italy Commentary 127
Flavoured and functional water market, 2002-2007
Functional water market, 2002-2007
Flavoured water market, 2002-2007
Flavoured and functional water growth, 2003-2007
Flavoured and functional water consumption per person, 2002-2007
Flavoured and functional water market value, 2007
Leading flavoured and functional water brands, 2002-2007
Flavoured and functional water packaging, 2007 Flavoured and functional water distribution, 2007
Flavoured and functional water types, 2002-2007
Flavoured and functional water consumption forecast, 2007-2013
Netherlands Commentary 136
Flavoured and functional water market, 2002-2007
Functional water market, 2002-2007
Flavoured water market, 2002-2007
Flavoured and functional water growth, 2003-2007
Flavoured and functional water consumption per person, 2002-2007
Flavoured and functional water market value, 2007
Leading flavoured and functional water brands, 2002-2007
Flavoured and functional water packaging, 2007 Flavoured and functional water distribution, 2007
Flavoured and functional water types, 2002-2007
Flavoured and functional water consumption forecast, 2007-2013
Norway Commentary 146
Flavoured and functional water market, 2002-2007
Functional water market, 2002-2007
Flavoured water market, 2002-2007
Flavoured and functional water growth, 2003-2007
Flavoured and functional water consumption per person, 2002-2007
Flavoured and functional water market value, 2007
Leading flavoured and functional water brands, 2002-2007
Flavoured and functional water packaging, 2007 Flavoured and functional water distribution, 2007
Flavoured and functional water types, 2002-2007
Flavoured and functional water consumption forecast, 2007-2013
Portugal Commentary 155
Flavoured and functional water market, 2002-2007
Functional water market, 2002-2007
Flavoured water market, 2002-2007
Flavoured and functional water growth, 2003-2007
Flavoured and functional water consumption per person, 2002-2007
Flavoured and functional water market value, 2007
Leading flavoured and functional water brands, 2002-2007
Flavoured and functional water packaging, 2007 Flavoured and functional water distribution, 2007
Flavoured and functional water types, 2002-2007
Flavoured and functional water consumption forecast, 2007-2013

SECTION 3 – NATIONAL MARKETS TABLES/CHARTS (cont’d)
Spain Commentary 165
Flavoured and functional water market, 2002-2007
Functional water market, 2002-2007
Flavoured water market, 2002-2007
Flavoured and functional water growth, 2003-2007
Flavoured and functional water consumption per person, 2002-2007
Flavoured and functional water market value, 2007
Leading flavoured and functional water brands, 2002-2007
Flavoured and functional water packaging, 2007 Flavoured and functional water distribution, 2007
Flavoured and functional water types, 2002-2007
Flavoured and functional water consumption forecast, 2007-2013
Sweden Commentary 174
Flavoured water market, 2002-2007
Flavoured water market, 2002-2007
Flavoured water growth, 2003-2007
Flavoured water consumption per person, 2002-2007
Flavoured water market value, 2007
Leading flavoured water brands, 2002-2007
Flavoured water packaging, 2007 Flavoured water distribution, 2007
Flavoured water types, 2002-2007
Flavoured water consumption forecast, 2007-2013
Switzerland Commentary 182
Flavoured and functional water market, 2002-2007
Functional water market, 2002-2007
Flavoured water market, 2002-2007
Zenith Report: October 2008
Flavoured and functional water growth, 2003-2007
Flavoured and functional water consumption per person, 2002-2007
Flavoured and functional water market value, 2007
Leading flavoured and functional water brands, 2002-2007
Flavoured and functional water packaging,
2007 Flavoured and functional water distribution, 2007
Flavoured and functional water types, 2002-2007
Flavoured and functional water consumption forecast, 2007-2013
UK Commentary 191
Flavoured and functional water market, 2002-2007
Functional water market, 2002-2007
Flavoured water market, 2002-2007
Flavoured and functional water growth, 2003-2007
Flavoured and functional water consumption per person, 2002-2007
Flavoured and functional water market value, 2007
Leading flavoured and functional water brands, 2002-2007
Flavoured and functional water packaging, 2007 Flavoured and functional water distribution, 2007
Flavoured and functional water types, 2002-2007
Flavoured and functional water consumption forecast, 2007-2013

SECTION 4 – INGREDIENTS
Ingredients index 201
Amino acids, peptides and proteins 213
Dietary fibres and probiotics 219
Fatty acids 223
Herbs 226
Minerals 244
Other functional ingredients 246
Phytochemicals 251

SECTION 4 – INGREDIENTS
Vitamins 257

SECTION 5 - APPENDICES
1. Flavoured and functional water chronology 261
2. Flavoured and functional water brand profiles 270
3. Functionality spectrum 283
4. Definitions and symbols 261

Austria
Belgium
Denmark
Finland
France
Germany
Greece
Ireland
Italy
the Netherlands
Norway
Portugal
Spain
Sweden
Switzerland
UK

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